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~isPartOf:"Legends in marketing"
~subject:"Market research"
~subject:"Multivariate analysis"
~type_genre:"Collection of articles written by one author"
~type_genre:"Festschrift"
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Legends in marketing
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Marketing research
Green, Paul E.
;
Malhotra, Naresh K.
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2017
Persistent link: https://www.econbiz.de/10011634312
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Multidimensional scaling and positioning
Green, Paul E.
;
Rao, Vithala R.
;
Wedel, Michel
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2017
Persistent link: https://www.econbiz.de/10011634176
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Legends in marketing: Yoram (Jerry) Wind
Wind, Yoram
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2014
Persistent link: https://www.econbiz.de/10010336664
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Marketing research and modeling
Wind, Yoram
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2014
Persistent link: https://www.econbiz.de/10010337117
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