Hasan, Syed Akif; Subhani, Muhammad Imtiaz; Osman, Ms. Amber - Volkswirtschaftliche Fakultät, … - 2011
second. Sales are an important key to success for revenue generation and for this purpose various marketing strategies have … been developed. Sales are always driven by customers/consumers, and this thought is in practice since the inception of the … generation (sales of the products/ services). The comprehensive findings of this research reveals that all strategic means are …