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~isPartOf:"Management science : journal of the Institute for Operations Research and the Management Sciences"
~subject:"Beziehungsmarketing"
~subject:"Markenführung"
~subject:"Preismanagement"
~subject:"Social Web"
~subject:"Virales Marketing"
~type:"article"
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Search: subject_exact:"Consumer Behaviour"
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Beziehungsmarketing
Markenführung
Preismanagement
Social Web
Virales Marketing
Consumer behaviour
328
Konsumentenverhalten
328
Pricing strategy
66
Theorie
66
Theory
66
Online retailing
43
Online-Handel
43
Experiment
39
Internet marketing
31
Online-Marketing
31
Einzelhandel
29
Retail trade
29
E-commerce
25
Electronic Commerce
25
Game theory
25
Relationship marketing
25
Spieltheorie
25
Social web
23
Preisdifferenzierung
21
Price discrimination
21
Behavioral economics
19
Revenue management
19
Revenue-Management
19
Verhaltensökonomik
19
Präferenztheorie
18
Theory of preferences
18
Decision
17
Entscheidung
17
Information behaviour
17
Informationsverhalten
17
Learning process
17
Lernprozess
17
Advertising
16
Search theory
16
Suchtheorie
16
Werbung
16
Operations Research
15
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85
Free
3
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Article in journal
116
Aufsatz in Zeitschrift
116
Language
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English
116
Author
All
Amaldoss, Wilfred
3
Choe, Chongwoo
3
Su, Xuanming
3
Allon, Gad
2
Bassamboo, Achal
2
Chan, Tat
2
Dukes, Anthony
2
Gallino, Santiago
2
Gao, Fei
2
Ghose, Anindya
2
Hosanagar, Kartik
2
Jiang, Baojun
2
Li, Jun
2
Matsushima, Noriaki
2
Netessine, Serguei
2
Ofek, Elie
2
Ovchinnikov, Anton
2
Simchi-Levi, David
2
Sudhir, K.
2
Villas-Boas, J. Miguel
2
Wilbur, Kenneth C.
2
Yu, Qiuping
2
Zhou, Jidong
2
Agarwal, Ritu
1
Agrawal, Vishal V.
1
Ajorlou, Amir
1
Akc̦ay, Yalc̦ın
1
Akçay, Yalçın
1
Alexander, Damon
1
Anbarcı, Nejat
1
Armony, Mor
1
Ater, Itai
1
Aviv, Yossi
1
Aydin, Goker
1
Babar, Yash
1
Bacchiega, Emanuele
1
Ban, Gah-Yi
1
Bapna, Ravi
1
Bar-Gill, Sagit
1
Baucells, Manel
1
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Published in...
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Management science : journal of the Institute for Operations Research and the Management Sciences
Journal of business research : JBR
865
Journal of retailing and consumer services
788
The journal of product & brand management
329
The journal of brand management : an international journal
285
International journal of hospitality management
277
Psychology & marketing
195
Asia Pacific journal of marketing and logistics
151
Journal of the Academy of Marketing Science
144
The journal of services marketing
143
European journal of marketing : EJM
138
International journal of internet marketing and advertising : IJIMA
129
Journal of marketing
129
Cogent business & management
128
Journal of retailing
128
Journal of marketing communications
125
Journal of strategic marketing
124
Journal of travel and tourism marketing
121
International journal of contemporary hospitality management
119
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
116
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
115
Journal of hospitality marketing & management
114
Marketing intelligence & planning
111
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
109
International journal of consumer studies
109
Journal of promotion management : innovations in planning and applied research
101
Marketing letters : a journal of research in marketing
99
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
99
International journal of advertising : the review of marketing communications
97
Tourism management : research, policies, practice
96
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
95
Journal of international consumer marketing
93
Journal of marketing management : MM
93
The international review of retail, distribution and consumer research
92
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
89
The service industries journal
89
International journal of electronic marketing and retailing : IJEMR
86
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
86
Technological forecasting & social change : an international journal
86
International journal of retail & distribution management
84
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ECONIS (ZBW)
116
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1
Only the ugly face? : a theoretical model of brand dilution
Bacchiega, Emanuele
;
Colucci, Mariachiara
;
Denicolò, …
- In:
Management science : journal of the Institute for …
70
(
2024
)
5
,
pp. 3182-3199
Persistent link: https://www.econbiz.de/10014551119
Saved in:
2
Disclosure in incentivized reviews : does it protect consumers?
Park, Sungsik
;
Shin, Woochoel
;
Xie, Jinhong
- In:
Management science : journal of the Institute for …
69
(
2023
)
11
,
pp. 7009-7021
Persistent link: https://www.econbiz.de/10014435450
Saved in:
3
Demand estimation using managerial responses to automated price recommendations
García, Daniel
;
Tolvanen, Juha
;
Wagner, Alexander K.
- In:
Management science : journal of the Institute for …
68
(
2022
)
11
,
pp. 7918-7939
Persistent link: https://www.econbiz.de/10014279448
Saved in:
4
Softening competition through unilateral sharing of customer data
Choe, Chongwoo
;
Cong, Jiajia
;
Wang, Chengsi
- In:
Management science : journal of the Institute for …
70
(
2024
)
1
,
pp. 526-543
Persistent link: https://www.econbiz.de/10014470040
Saved in:
5
The value of observing the buyers’ arrival time in dynamic pricing
Correa, José
;
Pizarro, Dana
;
Vulcano, Gustavo J.
- In:
Management science : journal of the Institute for …
70
(
2024
)
4
,
pp. 2107-2121
Persistent link: https://www.econbiz.de/10014519904
Saved in:
6
Dynamic pricing with online reviews
Shin, Dongwook
;
Vaccari, Stefano
;
Zeevi, Assaf
- In:
Management science : journal of the Institute for …
69
(
2023
)
2
,
pp. 824-845
Persistent link: https://www.econbiz.de/10014294230
Saved in:
7
Pricing of vice goods for goal-driven consumers
Amaldoss, Wilfred
;
Harutyunyan, Mushegh
- In:
Management science : journal of the Institute for …
69
(
2023
)
8
,
pp. 4541-4557
Persistent link: https://www.econbiz.de/10014339267
Saved in:
8
Fewer clicks, more purchases
Unal, Murat
;
Park, Young-Hoon
- In:
Management science : journal of the Institute for …
69
(
2023
)
12
,
pp. 7317-7334
Persistent link: https://www.econbiz.de/10014444131
Saved in:
9
The effects of online social identity signals on retailer demand
Babar, Yash
;
Mahdavi Adeli, Ali
;
Burtch, Gordon
- In:
Management science : journal of the Institute for …
69
(
2023
)
12
,
pp. 7335-7346
Persistent link: https://www.econbiz.de/10014444136
Saved in:
10
The effect of multichannel and omnichannel retailing on physical stores
Gao, Fei
;
Agrawal, Vishal V.
;
Cui, Shiliang
- In:
Management science : journal of the Institute for …
68
(
2022
)
2
,
pp. 809-826
Persistent link: https://www.econbiz.de/10012876998
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