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~isPartOf:"Management science : journal of the Institute for Operations Research and the Management Sciences"
~subject:"Internet marketing"
~subject:"Pricing strategy"
~subject:"Werbung"
~type_genre:"Article in journal"
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Search: subject_exact:"Consumer Behaviour"
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Internet marketing
Pricing strategy
Werbung
Consumer behaviour
333
Konsumentenverhalten
333
Preismanagement
67
Theorie
67
Theory
67
Online retailing
43
Online-Handel
43
Experiment
40
Online-Marketing
32
Einzelhandel
30
Retail trade
30
Game theory
26
Spieltheorie
26
Beziehungsmarketing
25
E-commerce
25
Electronic Commerce
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23
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Preisdifferenzierung
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Behavioral economics
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Präferenztheorie
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Theory of preferences
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Information behaviour
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Informationsverhalten
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Advertising
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Search theory
16
Suchtheorie
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Dukes, Anthony
4
Ghose, Anindya
4
Amaldoss, Wilfred
3
Li, Beibei
3
Wilbur, Kenneth C.
3
Chan, Tat
2
Choe, Chongwoo
2
Hosanagar, Kartik
2
Ipeirotis, Panagiotis G.
2
Jiang, Baojun
2
Joo, Mingyu
2
Li, Jun
2
Liu, Lin
2
Matsushima, Noriaki
2
Simchi-Levi, David
2
Su, Xuanming
2
Villas-Boas, J. Miguel
2
Zhou, Jidong
2
Agarwal, Ritu
1
Ajorlou, Amir
1
Akc̦ay, Yalc̦ın
1
Akçay, Yalçın
1
Anbarcı, Nejat
1
Ater, Itai
1
Athey, Susan
1
Aviv, Yossi
1
Aydin, Goker
1
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1
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1
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1
Burtch, Gordon
1
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1
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Management science : journal of the Institute for Operations Research and the Management Sciences
Journal of business research : JBR
315
Journal of retailing and consumer services
231
International journal of advertising : the review of marketing communications
150
Journal of marketing communications
138
International journal of internet marketing and advertising : IJIMA
127
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
101
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
88
The journal of product & brand management
84
International journal of advertising : the quarterly review of marketing communications
83
Journal of advertising research
82
Journal of promotion management : innovations in planning and applied research
81
International journal of hospitality management
77
Journal of revenue and pricing management
74
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
64
Psychology & marketing
64
Journal of promotion management : JPM
62
Journal of marketing
57
International journal of electronic marketing and retailing : IJEMR
54
Journal of retailing
54
Journal of internet commerce
52
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
51
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
49
Cogent business & management
47
European journal of marketing : EJM
47
International journal of industrial organization
47
Asia Pacific journal of marketing and logistics
45
Electronic commerce research
45
International journal of consumer studies
45
Information systems research : ISR
44
Journal of advertising
44
Journal of advertising : official publication of the American Academy of Advertising
44
Journal of marketing research : JMR
42
European journal of operational research : EJOR
41
The journal of brand management : an international journal
41
Marketing letters : a journal of research in marketing
40
Journal of the Academy of Marketing Science
37
Tourism management : research, policies, practice
37
Young consumers : insight and ideas for responsible marketers
37
Journal of international consumer marketing
36
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ECONIS (ZBW)
104
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1
Demand estimation using managerial responses to automated price recommendations
García, Daniel
;
Tolvanen, Juha
;
Wagner, Alexander K.
- In:
Management science : journal of the Institute for …
68
(
2022
)
11
,
pp. 7918-7939
Persistent link: https://www.econbiz.de/10014279448
Saved in:
2
The consumption of advertising in the digital age : attention and ad content
Dukes, Anthony
;
Liu, Qihong
- In:
Management science : journal of the Institute for …
70
(
2024
)
4
,
pp. 2086-2106
Persistent link: https://www.econbiz.de/10014519900
Saved in:
3
The value of observing the buyers’ arrival time in dynamic pricing
Correa, José
;
Pizarro, Dana
;
Vulcano, Gustavo J.
- In:
Management science : journal of the Institute for …
70
(
2024
)
4
,
pp. 2107-2121
Persistent link: https://www.econbiz.de/10014519904
Saved in:
4
Privacy-preserving personalized revenue management
Lei, Yanzhe
;
Miao, Sentao
;
Momot, Ruslan
- In:
Management science : journal of the Institute for …
70
(
2024
)
7
,
pp. 4875-4892
Persistent link: https://www.econbiz.de/10015046448
Saved in:
5
Dynamic pricing with online reviews
Shin, Dongwook
;
Vaccari, Stefano
;
Zeevi, Assaf
- In:
Management science : journal of the Institute for …
69
(
2023
)
2
,
pp. 824-845
Persistent link: https://www.econbiz.de/10014294230
Saved in:
6
Multidimensional targeting and consumer response
Despotakis, Stylianos
;
Yu, Jungju
- In:
Management science : journal of the Institute for …
69
(
2023
)
8
,
pp. 4518-4540
Persistent link: https://www.econbiz.de/10014339266
Saved in:
7
Pricing of vice goods for goal-driven consumers
Amaldoss, Wilfred
;
Harutyunyan, Mushegh
- In:
Management science : journal of the Institute for …
69
(
2023
)
8
,
pp. 4541-4557
Persistent link: https://www.econbiz.de/10014339267
Saved in:
8
The effects of online social identity signals on retailer demand
Babar, Yash
;
Mahdavi Adeli, Ali
;
Burtch, Gordon
- In:
Management science : journal of the Institute for …
69
(
2023
)
12
,
pp. 7335-7346
Persistent link: https://www.econbiz.de/10014444136
Saved in:
9
How do restrictions on advertising affect consumer search?
Chiou, Lesley
;
Tucker, Catherine
- In:
Management science : journal of the Institute for …
68
(
2022
)
2
,
pp. 866-882
Persistent link: https://www.econbiz.de/10012877293
Saved in:
10
Personalization from customer data aggregation using list price
Xu, Zibin
;
Dukes, Anthony
- In:
Management science : journal of the Institute for …
68
(
2022
)
2
,
pp. 960-980
Persistent link: https://www.econbiz.de/10012878197
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