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~isPartOf:"Management science : journal of the Institute for Operations Research and the Management Sciences"
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Search: subject:"Product strategy"
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Product management
8
Produktmanagement
8
Theorie
3
Theory
3
Consumer behaviour
2
Konsumentenverhalten
2
Operations Research
2
Operations research
2
Preismanagement
2
Preiswettbewerb
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Price competition
2
Pricing strategy
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USA
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United States
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Cause-Related Marketing
1
Cause-related marketing
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Competition
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Dynamic programming
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Dynamische Optimierung
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Experimental economics
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Experimentelle Ökonomik
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Industrie
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Lagerhaltungsmodell
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Lizenz
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Mass Customization
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Mass customization
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New product development
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Preisdifferenzierung
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Price discrimination
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Product differentiation
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Product quality
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English
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Arslan, Hasan
1
Caro, Felipe
1
Erat, Sanjiv
1
Fabra, Natalia
1
Gaimon, Cheryl
1
Graves, Stephen C.
1
Kavadias, Stylianos
1
Krishna, Aradhna
1
Liang, Chao
1
Martínez-de-Albéniz, Victor
1
Mendelson, Haim
1
Montero, Juan-Pablo
1
Parlaktürk, Ali K.
1
Rajan, Uday
1
Roemer, Thomas A.
1
Selove, Matthew
1
Sethi, Suresh P.
1
Sinitsyn, Maxim
1
Çakanyıldırım, Metin
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Management science : journal of the Institute for Operations Research and the Management Sciences
The PDMA handbook of new product development
36
SpringerLink / Bücher
33
Praxishandbuch Relaunch : Potenziale vorhandener Marken richtig ausschöpfen
18
Handbuch Produktmanagement : Strategieentwicklung - Produktplanung - Organisation - Kontrolle
15
International journal of technology management : IJTM
15
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
14
Discussion paper / Centre for Economic Policy Research
12
Springer eBook Collection / Business and Economics
12
Harvard business review : HBR
11
Strategic management journal
11
International journal of product lifecycle management : IJPLM
10
International journal of production economics
10
Journal of business research : JBR
10
Produktportfoliomanagement
10
Harvard-Business-Manager : das Wissen der Besten
9
International journal of manufacturing technology and management
9
Journal of Product & Brand Management
9
Praxisorientiertes Innovations- und Produktmanagement : Grundlagen und Fallstudien aus B-to-B-Märkten
9
Europäische Hochschulschriften / 5
8
Gabler Edition Wissenschaft
8
Journal of economics & management strategy : JEMS
8
The journal of product innovation management : an international publication of the Product Development & Management Association
8
Working paper / National Bureau of Economic Research, Inc.
8
International journal of production research
7
Journal of the Academy of Marketing Science
7
European journal of marketing : EJM
6
International journal of product development : IJPD
6
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
6
Journal of Consumer Marketing
6
Journal of business strategy
6
Journal of marketing
6
Lehrbuch
6
Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung : ZfbF
6
The journal of product & brand management
6
Beiträge zum Produkt-Marketing
5
CSR und Produktmanagement : langfristige Wettbewerbsvorteile durch nachhaltige Produkte
5
Faculty & research / Insead : working paper series
5
IEEE transactions on engineering management : EM
5
Industrial marketing management : the international journal for industrial and high-tech firms
5
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ECONIS (ZBW)
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1
Product lines and price discrimination in markets with information frictions
Fabra, Natalia
;
Montero, Juan-Pablo
- In:
Management science : journal of the Institute for …
68
(
2022
)
2
,
pp. 981-1001
Persistent link: https://www.econbiz.de/10012878298
Saved in:
2
Analysis of product rollover strategies in the presence of strategic customers
Liang, Chao
;
Çakanyıldırım, Metin
;
Sethi, Suresh P.
- In:
Management science : journal of the Institute for …
60
(
2014
)
4
,
pp. 1033-1056
Persistent link: https://www.econbiz.de/10010347786
Saved in:
3
How do firms become different? : a dynamic model
Selove, Matthew
- In:
Management science : journal of the Institute for …
60
(
2014
)
4
,
pp. 980-989
Persistent link: https://www.econbiz.de/10010347798
Saved in:
4
The pitfalls of subsystem integration : when less is more
Erat, Sanjiv
;
Kavadias, Stylianos
;
Gaimon, Cheryl
- In:
Management science : journal of the Institute for …
59
(
2013
)
3
,
pp. 659-676
Persistent link: https://www.econbiz.de/10009731246
Saved in:
5
Product and price competition with satiation effects
Caro, Felipe
;
Martínez-de-Albéniz, Victor
- In:
Management science : journal of the Institute for …
58
(
2012
)
7
,
pp. 1357-1373
Persistent link: https://www.econbiz.de/10009578307
Saved in:
6
Coordination of price promotions in complementary categories
Sinitsyn, Maxim
- In:
Management science : journal of the Institute for …
58
(
2012
)
11
,
pp. 2076-2094
Persistent link: https://www.econbiz.de/10009679741
Saved in:
7
Cause marketing : spillover effects of cause-related products in a product portfolio
Krishna, Aradhna
;
Rajan, Uday
- In:
Management science : journal of the Institute for …
55
(
2009
)
9
,
pp. 1469-1485
Persistent link: https://www.econbiz.de/10003894198
Saved in:
8
Product-line competition : customization vs. proliferation
Mendelson, Haim
;
Parlaktürk, Ali K.
- In:
Management science : journal of the Institute for …
54
(
2008
)
12
,
pp. 2039-2053
Persistent link: https://www.econbiz.de/10003798126
Saved in:
9
A single-product inventory model for multiple demand classes
Arslan, Hasan
;
Graves, Stephen C.
;
Roemer, Thomas A.
- In:
Management science : journal of the Institute for …
53
(
2007
)
9
,
pp. 1486-1500
Persistent link: https://www.econbiz.de/10003563479
Saved in:
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