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Mobile Anwendung
7
Mobile application
7
Consumer behaviour
6
Konsumentenverhalten
6
Mobile Business
5
Mobile business
5
Innovation adoption
4
Innovationsakzeptanz
4
Einzelhandel
3
Mobile communications
3
Mobile phone
3
Mobilkommunikation
3
Mobiltelefon
3
Retail trade
3
Beziehungsmarketing
2
Brand management
2
Continuance intention
2
Customer satisfaction
2
Distribution channel
2
Kundenzufriedenheit
2
Markenführung
2
Online retailing
2
Online-Handel
2
Relationship marketing
2
Vertriebsweg
2
Apps channel continuance intention
1
Apps channel satisfaction
1
Apps retail channel
1
Augmented reality
1
Behavioral intentions
1
Brand image
1
Brand love
1
Channel integration
1
Continued use intentions
1
Customer commitment
1
Data protection
1
Datenschutz
1
Electronic money
1
Elektronisches Geld
1
Emotion
1
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English
7
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Alasker, Thamir Hamad
1
Arli, Denni
1
Ashraf, Hafiz Ahmad
1
Das, Manish
1
Dobre, Costinel
1
Elsotouhy, Mohamed M.
1
Ghonim, Mohamed A.
1
Jaiswal, Deepak
1
Jebarajakirthy, Charles
1
Kaushal, Vikrant
1
Khashan, Mohamed A.
1
Kumar, Sushant
1
Maseeh, Haroon Iqbal
1
Milovan, Anca-Maria
1
Mohan, Ashutosh
1
Naghi, Remus
1
Nahar, Shamsun
1
Naser Valaei
1
Prashar, Sanjeev
1
Preda, Gheorghe
1
Rehman, Mehak
1
Ross, Mitchell
1
Sajad Rezaei
1
Shah, Arunima
1
Thaichon, Park
1
Yen, Yung-Shen
1
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Marketing intelligence & planning
Journal of retailing and consumer services
47
Journal of business research : JBR
35
SpringerLink / Bücher
24
HMD : Praxis der Wirtschaftsinformatik
22
Information systems research : ISR
21
Technological forecasting & social change : an international journal
21
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
20
International journal of business information systems : IJBIS
18
International journal of networking and virtual organisations : IJNVO
18
Telecommunications policy : the international journal of digital economy, data sciences and new media
14
Apps management and e-commerce transactions in real-time
10
Enterprise mobility : applications, technologies and strategies
10
Information systems and e-business management : ISeB
10
International journal of consumer studies
10
International journal of e-business research : an official publication of the Information Resources Management Association
10
Electronic commerce research
9
Psychology & marketing
9
Springer eBook Collection
9
Handbook of research in mobile business : technical, methodological, and social perspectives
8
International journal of hospitality management
8
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
8
Journal of hospitality marketing & management
8
Journal of internet commerce
8
Journal of management information systems : JMIS
8
Journal of marketing
8
Innovation durch Smartphone & Co. : die neuen Geschäftspotenziale mobiler Endgeräte
7
International journal of retail and distribution management
7
Journal of advertising research
7
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
7
Management information systems : mis quarterly
7
Management science : journal of the Institute for Operations Research and the Management Sciences
7
Pervasive advertising
7
Research
7
Bayreuther Arbeitspapiere zur Wirtschaftsinformatik
6
Computers & operations research : and their applications to problems of world concern ; an international journal
6
Göttinger Schriften zur Internetforschung
6
IWI-Diskussionsbeiträge
6
Information economics and policy : IEP
6
International journal of contemporary hospitality management
6
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ECONIS (ZBW)
7
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1
Channel integration in grocery retailers via mobile applications
Yen, Yung-Shen
- In:
Marketing intelligence & planning
41
(
2023
)
4
,
pp. 427-441
Persistent link: https://www.econbiz.de/10014313029
Saved in:
2
Exploring the privacy concerns of smartphone app users : a qualitative approach
Maseeh, Haroon Iqbal
;
Nahar, Shamsun
;
Jebarajakirthy, …
- In:
Marketing intelligence & planning
41
(
2023
)
7
,
pp. 945-969
Persistent link: https://www.econbiz.de/10014381226
Saved in:
3
Creating brand love for payment
apps
through emotions
Kumar, Sushant
;
Prashar, Sanjeev
;
Shah, Arunima
- In:
Marketing intelligence & planning
41
(
2023
)
3
,
pp. 279-292
Persistent link: https://www.econbiz.de/10014312975
Saved in:
4
Post-purchase behaviour triggers in branded mobile shopping
apps
Dobre, Costinel
;
Milovan, Anca-Maria
;
Preda, Gheorghe
; …
- In:
Marketing intelligence & planning
41
(
2023
)
3
,
pp. 344-359
Persistent link: https://www.econbiz.de/10014313004
Saved in:
5
Investigating retailing customers' adoption of augmented reality
apps
: integrating the unified theory of acceptance and use of technology (UTAUT2) and task-technology fit (TTF)
Khashan, Mohamed A.
;
Elsotouhy, Mohamed M.
;
Alasker, …
- In:
Marketing intelligence & planning
41
(
2023
)
5
,
pp. 613-629
Persistent link: https://www.econbiz.de/10014313072
Saved in:
6
Mobile wallets adoption : pre- and post-adoption dynamics of mobile wallets usage
Jaiswal, Deepak
;
Kaushal, Vikrant
;
Mohan, Ashutosh
; …
- In:
Marketing intelligence & planning
40
(
2022
)
5
,
pp. 573-588
Persistent link: https://www.econbiz.de/10013393500
Saved in:
7
Crafting experiential value via smartphone
apps
channel
Sajad Rezaei
;
Naser Valaei
- In:
Marketing intelligence & planning
35
(
2017
)
5
,
pp. 688-702
Persistent link: https://www.econbiz.de/10011774662
Saved in:
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