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~isPartOf:"Marketing letters : a journal of research in marketing"
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Consumer behaviour
6
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Ai, Yijie
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Herpen, Erica van
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Marketing letters : a journal of research in marketing
Journal of retailing and consumer services
98
Journal of business research : JBR
76
Journal of retailing
35
Sociological Research Online
33
International journal of retail & distribution management
31
The international review of retail, distribution and consumer research
26
Journal of consumer research : JCR ; an interdisciplinary bimonthly
25
Psychology & marketing
25
Journal of behavioral decision making
20
Tourism management : research, policies, practice
17
International journal of hospitality management
16
International journal of advertising : the review of marketing communications
14
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
14
Journal of marketing
14
Organization studies : an international multidisciplinary journal devoted to the study of organizations, organizing, and the organized in and between societies
14
Technological forecasting & social change : an international journal
13
European journal of marketing : EJM
12
International journal of production research
12
Renewable Energy
12
Journal of marketing communications
11
Journal of marketing management : JMM ; journal of the Academy of Marketing
11
Accounting, Auditing & Accountability Journal
10
International journal of product development : IJPD
10
The journal of services marketing
10
International Journal of Digital Crime and Forensics (IJDCF)
9
Journal of advertising research
9
Journal of organizational behavior management
9
Behavioral Ecology
8
Eye Tracking in der Sport- und Veranstaltungsbranche
8
International journal of retail and distribution management
8
Journal of Business Research
8
Journal of fashion marketing and management
8
Journal of marketing research
8
Journal of travel and tourism marketing
8
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
8
MPRA Paper
8
Marketing : ZFP ; journal of research and management
8
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
8
SpringerLink / Bücher
8
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ECONIS (ZBW)
8
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1
Visual
attention, buying impulsiveness, and consumer behavior
Khachatryan, Hayk
;
Rihn, Alicia
;
Behe, Bridget
;
Hall, …
- In:
Marketing letters : a journal of research in marketing
29
(
2018
)
1
,
pp. 23-35
Persistent link: https://www.econbiz.de/10011820267
Saved in:
2
Touch vs. click : how computer interfaces polarize consumers' evaluations
Wang, Xiaoyu
;
Keh, Hean Tat
;
Zhao, Hongrui
;
Ai, Yijie
- In:
Marketing letters : a journal of research in marketing
31
(
2020
)
2/3
,
pp. 265-277
Persistent link: https://www.econbiz.de/10012301466
Saved in:
3
Are large portions always bad? : using the Delboeuf illusion on food packaging to nudge consumer behavior
Petit, Olivia
;
Velasco, Carlos
;
Spence, Charles
- In:
Marketing letters : a journal of research in marketing
29
(
2018
)
4
,
pp. 435-449
Persistent link: https://www.econbiz.de/10011964327
Saved in:
4
Cake or fruit? Influencing healthy food choice through the interaction of automatic and instructed mental simulation
Xie, Hu
;
Minton, Elizabeth A.
;
Kahle, Lynn R.
- In:
Marketing letters : a journal of research in marketing
27
(
2016
)
4
,
pp. 627-644
Persistent link: https://www.econbiz.de/10011614275
Saved in:
5
Tasting in 2D : implications of food shape,
visual
cues, and oral haptic sensory inputs
Szocs, Courtney
;
Biswas, Dipayan
- In:
Marketing letters : a journal of research in marketing
27
(
2016
)
4
,
pp. 753-764
Persistent link: https://www.econbiz.de/10011614561
Saved in:
6
The role of
visual
art in enhancing perceived prestige of luxury brands
Lee, Hsiao-Ching
;
Chen, Wei-Wei
;
Wang, Chih-Wei
- In:
Marketing letters : a journal of research in marketing
26
(
2015
)
4
,
pp. 593-606
Persistent link: https://www.econbiz.de/10011399136
Saved in:
7
It is all in the mix : the interactive effect of music tempo and mode on in-store sales
Knoferle, Klemens M.
;
Spangenberg, Eric R.
;
Herrmann, …
- In:
Marketing letters : a journal of research in marketing
23
(
2012
)
1
,
pp. 325-337
Persistent link: https://www.econbiz.de/10009530700
Saved in:
8
The relationship between in-store marketing and observed sales for organic versus fair trade products
Herpen, Erica van
;
Nierop, Johannes Erjen Maurice van
; …
- In:
Marketing letters : a journal of research in marketing
23
(
2012
)
1
,
pp. 293-308
Persistent link: https://www.econbiz.de/10009530703
Saved in:
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