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~isPartOf:"Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences"
~subject:"Produktentwicklung"
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Produktentwicklung
Automotive industry
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Dekimpe, Marnik G.
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Heerde, Harald J. van
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Rubera, Gaia
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Srinivasan, Shuba
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
International journal of automotive technology and management : IJATM
16
SpringerLink / Bücher
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Research
8
The journal of product innovation management : an international publication of the Product Development & Management Association
8
International journal of production economics
7
International journal of product development : IJPD
5
International journal of production research
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Management science : journal of the Institute for Operations Research and the Management Sciences
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Technological forecasting & social change : an international journal
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Automobillogistik : Stand und Zukunftstrends
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Gabler-Edition Wissenschaft
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IEEE transactions on engineering management : EM
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International journal of innovation management
3
Journal of business research : JBR
3
Journal of engineering and technology management : JET-M
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Kasseler Schriftenreihe Qualitätsmanagement
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Product research : the art and science behind successful product launches
3
Schriftenreihe Rostocker Beiträge zu Controlling und Rechnungswesen
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Springer eBook Collection
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Benchmarking : an international journal ; BIJ
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Berichte aus dem Maschinenbau
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Betriebswirtschaftslehre für Technologie und Innovation
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Business process management journal
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Edition Sigma
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Europäische Hochschulschriften / 5
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Herausforderungen für das Automotive Engineering & Management : technische und betriebswirtschaftliche Ansätze
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ICB research report
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Industrial and corporate change
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Informationsmanagement und Computer Aided Team
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Innovatives Markenmanagement
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International journal of managing projects in business
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International journal of project management : the journal of The International Project Management Association
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International journal of technology management : IJTM
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Journal of marketing management : MM
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Journal of open innovation : technology, market, and complexity
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Journal of the Academy of Marketing Science
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Operations management ; Vol. 3
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Organization science : a journal of the Institute for Operations Research and the Management Sciences ; bridging disciplines to advance knowledge of organizations
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Design innovativeness and product sales' evolution
Rubera, Gaia
- In:
Marketing science : the marketing journal of the …
34
(
2015
)
1
,
pp. 98-115
Persistent link: https://www.econbiz.de/10010497615
Saved in:
2
Estimating cannibalization rates for pioneering innovations
Heerde, Harald J. van
;
Srinivasan, Shuba
;
Dekimpe, Marnik G.
- In:
Marketing science : the marketing journal of the …
29
(
2010
)
6
,
pp. 1024-1039
Persistent link: https://www.econbiz.de/10008821805
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