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~isPartOf:"Psychology & marketing"
~person:"Eisend, Martin"
~person:"Grewal, Dhruv"
~person:"Lusk, Jayson L."
~person:"Woodside, Arch G."
~person:"Wu, Luorong"
~subject:"Communication"
~subject:"Consumer behaviour"
~subject:"Service quality"
~subject:"Social Web"
~type_genre:"Article in journal"
~type_genre:"Article"
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Search: subject_exact:"Consumer Behaviour"
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Communication
Consumer behaviour
Service quality
Social Web
Konsumentenverhalten
17
Brand management
4
Markenführung
4
Psychology of advertising
4
Werbepsychologie
4
Brand image
3
Dienstleistungsqualität
3
Einzelhandel
3
Ladengestaltung
3
Markenimage
3
Narrative Methode
3
Narrative method
3
Retail trade
3
Store design
3
Advertising
2
Advertising effects
2
Experiment
2
Gambling
2
Glücksspiel
2
Macau
2
Werbewirkung
2
Werbung
2
Addiction
1
Arts
1
Brand
1
Competition
1
Consumer boycott
1
Corporate Social Responsibility
1
Corporate social responsibility
1
Customer satisfaction
1
Deutschland
1
Emotion
1
Fashion
1
Food
1
Fuzzy sets
1
Fuzzy-Set-Theorie
1
Game theory
1
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2
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Article
15
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2
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Article in journal
Article
Aufsatz in Zeitschrift
17
Collection of articles of several authors
2
Sammelwerk
2
Language
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English
17
Author
All
Eisend, Martin
Grewal, Dhruv
Lusk, Jayson L.
Woodside, Arch G.
Wu, Luorong
Yi, Youjae
9
Chan, Eugene Y.
5
Hollebeek, Linda D.
5
Lim, Weng Marc
5
Spence, Charles
5
Bagozzi, Richard P.
4
Bigné Alcañiz, J. Enrique
4
Das, Gopal
4
Herrmann, Andreas
4
Kim, Jungkeun
4
Park, Jooyoung
4
Pitt, Leyland F.
4
Rauschnabel, Philipp A.
4
Sauer, Nicola E.
4
Sprott, David E.
4
Sung, Yongjun
4
Tal, Aner
4
Thomas, Veronica L.
4
Addis, Michela
3
Albrecht, Carmen-Maria
3
Amar, Moty
3
Arnold, Mark J.
3
Bauer, Brittney C.
3
Bodur, H. Onur
3
Darley, William K.
3
De Angelis, Matteo
3
Felix, Reto
3
Filieri, Raffaele
3
Flavián Blanco, Carlos
3
Gould, Stephen J.
3
Gustafsson, Anders
3
Gvili, Yaniv
3
Hinsch, Christian
3
Hüttl-Maack, Verena
3
Jiang, Yushi
3
Jiang, Yuwei
3
Kim, Jooyoung
3
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Published in...
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Psychology & marketing
Journal of retailing
13
International journal of hospitality management
12
American journal of agricultural economics
11
Journal of the Academy of Marketing Science
11
Applied economic perspectives and policy
10
Journal of business research : JBR
10
Journal of marketing
8
Food policy : economics planning and politics of food and agriculture
7
Journal of agricultural and resource economics : JARE ; the journal of the Western Agricultural Economics Association
5
Journal of consumer research : JCR ; an interdisciplinary bimonthly
5
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
5
Journal of marketing research
5
European review of agricultural economics : ERAE
4
International journal of advertising : the quarterly review of marketing communications
4
Journal of advertising
4
Journal of agricultural and applied economics
4
Journal of economic behavior & organization : JEBO
4
Journal of international marketing
4
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
4
MSI reports : working paper series
4
Health economics
3
International journal of contemporary hospitality management
3
Journal of advertising : official publication of the American Academy of Advertising
3
Journal of business ethics : JOBE
3
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
3
Marketing letters : a journal of research in marketing
3
Agricultural economics : the journal of the International Association of Agricultural Economists
2
Applied economics letters
2
Australasian marketing journal
2
International journal of advertising : the review of marketing communications
2
Journal of agricultural and applied economics : JAEE
2
Journal of behavioral and experimental economics
2
Journal of current issues and research in advertising : JCIRA
2
Journal of economic psychology : research in economic psychology and behavioral economics
2
Journal of hospitality marketing & management
2
Journal of marketing research : JMR
2
Journal of retailing and consumer services
2
Journal of service management
2
Marketing : ZFP ; journal of research and management
2
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Source
All
ECONIS (ZBW)
17
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1
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17
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1
Consumer hate and boycott communications of socially irresponsible fashion brands : applying complexity theory in psychology and marketing research
Woodside, Arch G.
;
Akrout, Houcine
;
Mrad, Mona
- In:
Psychology & marketing
40
(
2023
)
10
,
pp. 1986-2015
Persistent link: https://www.econbiz.de/10014338454
Saved in:
2
The influence of humor in advertising : explaining the effects of humor in two-sided messsages
Eisend, Martin
- In:
Psychology & marketing
39
(
2022
)
5
,
pp. 962-973
Persistent link: https://www.econbiz.de/10013186896
Saved in:
3
Advertising archetypes' impact on physician engagement and behavior in the context of healthcare products
Woodside, Arch G.
;
Persing, Adam
;
Ward, Brendan
; …
- In:
Psychology & marketing
35
(
2018
)
7
,
pp. 533-541
Persistent link: https://www.econbiz.de/10011970138
Saved in:
4
Consuming alone : broadening Putnam's "bowling alone" thesis
Rauch, Andreas
;
Deker, Johannes S.
;
Woodside, Arch G.
- In:
Psychology & marketing
32
(
2015
)
9
,
pp. 967-976
Persistent link: https://www.econbiz.de/10011340187
Saved in:
5
Revisiting problem gamblers' harsh gaze on casino services : applying complexity theory to identify exceptional customers
Woodside, Arch G.
;
Prentice, Catherine
;
Larsen, Anders
- In:
Psychology & marketing
32
(
2015
)
1
,
pp. 65-77
Persistent link: https://www.econbiz.de/10011287634
Saved in:
6
Store atmospherics : a multisensory perspective
Spence, Charles
;
Puccinelli, Nancy M.
;
Grewal, Dhruv
; …
- In:
Psychology & marketing
31
(
2014
)
7
,
pp. 472-488
Persistent link: https://www.econbiz.de/10010382591
Saved in:
7
Retail atmospherics and in-store nonverbal cues : an introduction
Grewal, Dhruv
;
Roggeveen, Anne L.
;
Puccinelli, Nancy M.
; …
- In:
Psychology & marketing
31
(
2014
)
7
,
pp. 469-471
Persistent link: https://www.econbiz.de/10010382592
Saved in:
8
Special issue: Retail atmospherics and in-store nonverbal cues
Grewal, Dhruv
(
contributor
)
-
2014
Persistent link: https://www.econbiz.de/10010382594
Saved in:
9
The moderating influence of involvement on two-sided advertising effects
Eisend, Martin
- In:
Psychology & marketing
30
(
2013
)
7
,
pp. 566-575
Persistent link: https://www.econbiz.de/10009778565
Saved in:
10
Problem gamblers' harsh gaze on casino services
Prentice, Catherine
;
Woodside, Arch G.
- In:
Psychology & marketing
30
(
2013
)
12
,
pp. 1108-1123
Persistent link: https://www.econbiz.de/10010232490
Saved in:
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