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Mobile communications
13
Mobilkommunikation
13
Advertising effects
3
Consumer behaviour
3
Customer satisfaction
3
Konsumentenverhalten
3
Kundenzufriedenheit
3
Mobile Marketing
3
Mobile marketing
3
South Korea
3
Südkorea
3
USA
3
United States
3
Viral marketing
3
Virales Marketing
3
Werbewirkung
3
Comparison
2
Innovation adoption
2
Innovationsakzeptanz
2
Internet marketing
2
Japan
2
Mobile Business
2
Mobile business
2
Mobile phone
2
Mobiltelefon
2
New product development
2
Online-Marketing
2
Produktentwicklung
2
Vergleich
2
Beschwerdemanagement
1
Beziehungsmarketing
1
China
1
Complaint management
1
Customer integration
1
Customer retention
1
Customer service
1
Deutschland
1
Dienstleistungsqualität
1
Digitale Dienste
1
Einzelhandel
1
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11
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2
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13
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13
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2
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2
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English
13
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Al-Nabhani, Khalid
1
Bachrach, Daniel G.
1
Baker, Thomas L.
1
Bruner, Gordon C.
1
Brush, Gregory J.
1
Choi, Yung Kyun
1
Dubinsky, Alan J.
1
Fritz, Wolfgang
1
Hale, Dena
1
Han, Young Wook
1
Hwang, Jang-sun
1
Jaramillo, Susana
1
Jia, Yaoyang
1
Kim, Kyung Hoon
1
Kim, Myung Soo
1
Ko, Eunju
1
Lindsey-Hall, Kristina K.
1
McLean, Graeme J.
1
McMillan, Sally J.
1
März, Armin
1
Nasco, Suzanne Altobello
1
Okazaki, Shintaro
1
Park, Myeong-cheol
1
Pihlström, Minna
1
Rippé, Cindy B.
1
Schellhase, Ralf
1
Schubach, Sebastian
1
Schumann, Jan Hendrik
1
Seegebarth, Barbara
1
Sohn, Stefanie
1
Takahashi, Ikuo
1
Taylor, Charles Raymond
1
Weisfeld-Spolter, Suri
1
Wilson, Alan M.
1
Xie, Xuemei
1
Yurova, Yuliya
1
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Psychology & marketing
Telecommunications policy : the international journal of digital economy, data sciences and new media
280
Technological forecasting & social change : an international journal
92
Journal of retailing and consumer services
70
Information economics and policy : IEP
46
AGDI working paper
41
International journal of business information systems : IJBIS
37
International journal of networking and virtual organisations : IJNVO
37
Journal of business research : JBR
37
Handbook of research in mobile business : technical, methodological, and social perspectives
36
SpringerLink / Bücher
31
Information systems research : ISR
30
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
29
The Second International Conference on Mobile Business : m>Business 2003 ; [Die Konferenz "m>Business" fand vom 23. bis 24. Juni 2003 in Wien statt]
27
CESifo working papers
25
Discussion paper / Centre for Economic Policy Research
25
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
24
International journal of e-business research : an official publication of the Information Resources Management Association
23
Research policy : policy, management and economic studies of science, technology and innovation
23
Working paper
23
Diskussionsbeiträge / Wissenschaftliches Institut für Kommunikationsdienste
22
NBER working paper series
22
Telematics and informatics : an interdisciplinary journal on the social impacts of new technologies
22
Applied economics
21
Diskussionsbeiträge / Wissenschaftliches Institut für Infrastruktur und Kommunikationsdienste
21
Tourism management : research, policies, practice
21
International journal of hospitality management
19
International journal of industrial organization
19
Handbook of research on mobile marketing management
18
Cogent business & management
17
Electronic markets : the international journal on networked business
17
International journal of electronic business
17
NBER Working Paper
17
Electronic commerce research
16
Mobile virtual work : a new paradigm? ; With 26 tables
16
NET Institute Working Paper
16
Technology analysis & strategic management
16
Working paper / National Bureau of Economic Research, Inc.
16
Applied economics letters
15
Discussion papers / CEPR
15
Information systems and e-business management : ISeB
15
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ECONIS (ZBW)
13
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1
An examination of frontline employee-customer incidental similarities in service failure and recovery contexts
Lindsey-Hall, Kristina K.
;
Jaramillo, Susana
;
Baker, …
- In:
Psychology & marketing
40
(
2023
)
6
,
pp. 1047-1060
Persistent link: https://www.econbiz.de/10014291713
Saved in:
2
Examining consumers' continuous usage of multichannel retailers' mobile applications
Al-Nabhani, Khalid
;
Wilson, Alan M.
;
McLean, Graeme J.
- In:
Psychology & marketing
39
(
2022
)
1
,
pp. 168-195
Persistent link: https://www.econbiz.de/10012796084
Saved in:
3
Under the sway of a mobile device during an in-store shopping experience
Rippé, Cindy B.
;
Weisfeld-Spolter, Suri
;
Yurova, Yuliya
; …
- In:
Psychology & marketing
34
(
2017
)
7
,
pp. 733-752
Persistent link: https://www.econbiz.de/10011738073
Saved in:
4
"Why would I read a mobile review?" Device compatibility perceptions and effects on perceived helpfulness
März, Armin
;
Schubach, Sebastian
;
Schumann, Jan Hendrik
- In:
Psychology & marketing
34
(
2017
)
2
,
pp. 119-137
Persistent link: https://www.econbiz.de/10011638692
Saved in:
5
Special issue: broadening the perspective on mobile marketing : an introduction
Fritz, Wolfgang
(
ed.
);
Sohn, Stefanie
(
ed.
); …
-
2017
Persistent link: https://www.econbiz.de/10011638763
Saved in:
6
Consumer involvement in new product development : a case study from the online virtual community
Xie, Xuemei
;
Jia, Yaoyang
- In:
Psychology & marketing
33
(
2016
)
12
,
pp. 1187-1194
Persistent link: https://www.econbiz.de/10011627318
Saved in:
7
Antecedents of customer satisfaction and customer loyalty for emerging devices in the initial market of Korea : an equity framework
Han, Young Wook
;
Park, Myeong-cheol
- In:
Psychology & marketing
30
(
2013
)
8
,
pp. 676-689
Persistent link: https://www.econbiz.de/10009786046
Saved in:
8
Special issue: New media: mobile advertising and marketing
Taylor, Charles Raymond
(
contributor
)
-
2008
Persistent link: https://www.econbiz.de/10003757301
Saved in:
9
Determinant factors of mobile-based word-of-mouth campaign referral among Japanese adolescents
Okazaki, Shintaro
- In:
Psychology & marketing
25
(
2008
)
8
,
pp. 715-731
Persistent link: https://www.econbiz.de/10003757428
Saved in:
10
Comparing the perceived value of information and entertainment mobile services
Pihlström, Minna
;
Brush, Gregory J.
- In:
Psychology & marketing
25
(
2008
)
8
,
pp. 732-755
Persistent link: https://www.econbiz.de/10003757431
Saved in:
1
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