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~isPartOf:"Sport management review"
~subject:"Cause-Related Marketing"
~subject:"cause-related marketing"
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Cause-related marketing
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Willem, Annick
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Sport management review
International review on public and non-profit marketing
25
Journal of business research : JBR
15
Journal of business ethics : JOBE
14
Journal of nonprofit & public sector marketing
11
Journal of marketing communications
10
Psychology & marketing
10
International journal of advertising : the quarterly review of marketing communications
6
Journal of retailing and consumer services
6
Journal of the Academy of Marketing Science
6
International journal of advertising : the review of marketing communications
5
The journal of consumer marketing
5
European Sport management quarterly : ESMQ
4
European journal of marketing : EJM
4
International journal of nonprofit & voluntary sector marketing
4
Journal of promotion management : JPM
4
Sport marketing quarterly : preferred journal of the Sport Marketing Association
4
Cogent business & management
3
International journal of emerging markets
3
International journal of hospitality management
3
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
3
Journal of Business Ethics
3
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
3
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
3
Journal of promotion management : innovations in planning and applied research
3
Journal of retailing
3
Key debates and contemporary issues in nonprofit marketing
3
SpringerLink / Bücher
3
World review of entrepreneurship, management and sustainable development
3
AMS review : official publication of the Academy of Marketing Science
2
Amfiteatru Economic Journal
2
Asian journal of sustainability and social responsibility
2
Australian journal of management
2
Cogent Business & Management
2
Corporate reputation review : an international journal
2
Customer-centric marketing strategies : tools for building organizational performance
2
European business review : EBR ; the official journal of the International Management Centres, Europe
2
International journal of Indian culture and business management : IJICBM
2
International journal of business competition and growth : IJBCG
2
International journal of internet marketing and advertising : IJIMA
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A network perspective on cause-related marketing collaborations in professional sport
Schyvinck, Cleo
;
Naraine, Michael L.
;
Constandt, Bram
; …
- In:
Sport management review
25
(
2022
)
1
,
pp. 81-105
Persistent link: https://www.econbiz.de/10013426167
Saved in:
2
A typology of cause-related marketing approaches in European professional basketball
Schyvinck, Cleo
;
Willem, Annick
- In:
Sport management review
21
(
2018
)
4
,
pp. 347-362
Persistent link: https://www.econbiz.de/10011911315
Saved in:
3
A role of team and organizational identification in the success of cause-related sport marketing
Lee, Jaedeock
;
Ferreira, Mauricio
- In:
Sport management review
16
(
2013
)
2
,
pp. 161-172
Persistent link: https://www.econbiz.de/10009757804
Saved in:
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