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~isPartOf:"The TQM journal : the international review of organizational improvement"
~isPartOf:"The journal of business & industrial marketing"
~language:"eng"
~language:"und"
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Search: subject_exact:"Customer equity"
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Customer value
35
Kundenwert
35
Beziehungsmarketing
20
Relationship marketing
20
Betriebliche Wertschöpfung
15
Value creation
15
B-to-B-Marketing
13
Business-to-business marketing
13
Lieferantenmanagement
12
Supplier relationship management
12
Consumer behaviour
9
Konsumentenverhalten
9
Customer integration
6
Customer satisfaction
6
Dienstleistungsqualität
6
Kundenintegration
6
Kundenzufriedenheit
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Service quality
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Marketing management
5
Marketingmanagement
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Value co-creation
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Innovation
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Quality management
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Qualitätsmanagement
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Salespeople
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Service-Dominant Logic
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Strategic management
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Strategisches Management
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Bewertung
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Business network
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Business process management
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Business-to-Business marketing
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Customer lifetime value
2
Dienstleistungssektor
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Employee retention
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Ethiopia
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Evaluation
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Al Haj Eid, Mohammad Badi’
2
Cobelli, Nicola
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Dandis, Ala' Omar
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Schwepker, Charles H. <Jr.>
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Alejandro, Thomas Brashear
1
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Camillo, Furio
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Coelho, Arnaldo
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Confente, Ilenia
1
Conti, Emanuela
1
Conti, Tito
1
Coutelle-Brillet, Patricia
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Dixit, Ashutosh
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Dorai, Sriram
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Feng, Shanfei
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Jebarajakirthy, Charles
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The TQM journal : the international review of organizational improvement
The journal of business & industrial marketing
Journal of business research : JBR
87
Industrial marketing management : the international journal for industrial and high-tech firms
85
Journal of retailing and consumer services
47
International journal of hospitality management
32
The service industries journal
28
Journal of marketing
27
Journal of the Academy of Marketing Science
24
Journal of marketing management : MM
18
Marketing theory
18
The journal of services marketing
18
Journal of service research : JSR
17
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
17
International journal of contemporary hospitality management
16
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
16
Journal of revenue and pricing management
16
Journal of service management
16
Journal of strategic marketing
16
Handbook of research on customer equity in marketing
14
Journal of marketing research : JMR
14
Service business
13
Technological forecasting & social change : an international journal
13
The journal of product & brand management
13
Tourism management : research, policies, practice
13
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
12
Creating and managing superior customer value
11
Harvard business review : HBR
11
Innovation in pricing : contemporary theories and best practices
11
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
11
Business horizons
10
International journal of electronic customer relationship management : IJECRM
10
Journal of marketing analytics : JMA
10
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
10
Cogent business & management
9
European journal of marketing : EJM
9
European management journal
9
International journal of services and operations management
9
Management decision : MD
9
Journal of business-to-business marketing
8
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ECONIS (ZBW)
35
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1
The impact of digitalization on marketing activities in manufacturing companies
Conti, Emanuela
;
Camillo, Furio
;
Pencarelli, Tonino
- In:
The TQM journal : the international review of …
35
(
2023
)
9
,
pp. 59-82
Persistent link: https://www.econbiz.de/10014460338
Saved in:
2
Customer lifetime value : the effect of relational benefits, brand experiences, quality, satisfaction, trust and commitment in the fast-food restaurants
Dandis, Ala' Omar
;
Al Haj Eid, Mohammad Badi’
; …
- In:
The TQM journal : the international review of …
35
(
2023
)
8
,
pp. 2526-2546
Persistent link: https://www.econbiz.de/10014458533
Saved in:
3
The outcomes of B2B data-driven customer focused value creation
Holmes, Dawn
;
Zolkiewski, Judith
;
Burton, Jamie
- In:
The journal of business & industrial marketing
38
(
2023
)
6
,
pp. 1295-1315
Persistent link: https://www.econbiz.de/10014276776
Saved in:
4
The effect of equity on value co-creation in business relationships
Gupta, Samir
;
Zhou, Jing
;
Feng, Shanfei
;
Nyadzayo, …
- In:
The journal of business & industrial marketing
37
(
2022
)
2
,
pp. 385-401
Persistent link: https://www.econbiz.de/10012798429
Saved in:
5
Value co-creation : a review of literature and future research agenda
Saha, Victor
;
Goyal, Praveen
;
Jebarajakirthy, Charles
- In:
The journal of business & industrial marketing
37
(
2022
)
3
,
pp. 612-628
Persistent link: https://www.econbiz.de/10013165207
Saved in:
6
Incorporating customer profitability analysis into quality management systems
Sedevich-Fons, Leonardo
- In:
The TQM journal : the international review of …
34
(
2022
)
6
,
pp. 1506-1526
Persistent link: https://www.econbiz.de/10014320876
Saved in:
7
Understanding customers hospital experience and value co-creation behavior
Samsa, Çağlar
;
Yüce, Alpaslan
- In:
The TQM journal : the international review of …
34
(
2022
)
6
,
pp. 1860-1876
Persistent link: https://www.econbiz.de/10014320955
Saved in:
8
Service quality, customer satisfaction and customer value : holistic determinants of loyalty and word-of-mouth in services
Marcos, Anabela Maria Bello de Figueiredo
;
Coelho, Arnaldo
- In:
The TQM journal : the international review of …
34
(
2022
)
5
,
pp. 957-978
Persistent link: https://www.econbiz.de/10013537675
Saved in:
9
Customer lifetime value : investigating the factors affecting attitudinal and behavioural brand loyalty
Dandis, Ala' Omar
;
Al Haj Eid, Mohammad Badi’
- In:
The TQM journal : the international review of …
34
(
2022
)
3
,
pp. 476-493
Persistent link: https://www.econbiz.de/10013338048
Saved in:
10
The interplay of word-of-mouth and customer value on B2B sales performance in a digital platform : an expectancy value theory perspective
Mai, Enping
;
Liao, Ying
- In:
The journal of business & industrial marketing
37
(
2022
)
7
,
pp. 1389-1401
Persistent link: https://www.econbiz.de/10013400108
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