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~isPartOf:"The journal of brand management : an international journal"
~language:"eng"
~language:"hun"
~language:"ita"
~person:"De Grauwe, Paul"
~person:"Minford, Patrick"
~person:"Phau, Ian"
~person:"Sheth, Jagdish N."
~person:"Zaremba, Adam"
~subject:"EU-Mitgliedschaft"
~subject:"EU-Staaten"
~subject:"Euro"
~subject:"Konsumentenverhalten"
~subject:"Share price"
~subject:"United Kingdom"
~type_genre:"Amtsdruckschrift"
~type_genre:"Article in journal"
~type_genre:"Aufsatz im Buch"
~type_genre:"Collection of articles written by one author"
~type_genre:"Konferenzbeitrag"
~type_genre:"Konferenzschrift"
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EU-Mitgliedschaft
EU-Staaten
Euro
Konsumentenverhalten
Share price
United Kingdom
Brand image
4
Consumer behaviour
4
Markenimage
4
Brand management
3
Markenführung
3
Brand
2
Emotion
2
Luxury goods
2
Luxusgüter
2
Markenartikel
2
Measurement
2
Messung
2
Scale development
2
Brand extension
1
Brand genuinuity
1
Brand puffery
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Consumer emotion
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Experiment
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Gender
1
Geschlecht
1
Luxury brand attachment
1
Markentransfer
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Market research
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Marktforschung
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Perception
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Returns to scale
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Scale reliability
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Scale validity
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Skalenertrag
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Social status
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Sozialer Status
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Validation
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Wahrnehmung
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brand prominence
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emotional value
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luxury branding
1
status consumption
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Amtsdruckschrift
Article in journal
Aufsatz im Buch
Collection of articles written by one author
Konferenzbeitrag
Konferenzschrift
Aufsatz in Zeitschrift
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De Grauwe, Paul
Minford, Patrick
Phau, Ian
Sheth, Jagdish N.
Zaremba, Adam
Johnson, Lester W.
5
Baxter, Stacey M.
4
Grappi, Silvia
4
Ilicic, Jasmina
4
Kulczynski, Alicia
4
Wiedmann, Klaus-Peter
4
Abratt, Russell
3
Dens, Nathalie
3
Dwivedi, Abhishek
3
Fetscherin, Marc
3
Gabrielli, Veronica
3
Gil Saura, Irene
3
Gunasti, Kunter
3
Hennigs, Nadine
3
Jassawalla, Avan R.
3
Kapferer, Jean-Noël
3
Mirzaei, Abas
3
Pelsmacker, Patrick de
3
Romani, Simona
3
Ross, William T.
3
Sashittal, Hemant Chaitanya
3
Sung, Yongjun
3
Valette-Florence, Pierre
3
Vrontis, Demetris
3
Zarantonello, Lia
3
Šerić, Maja
3
Atwal, Glyn
2
Baghi, Ilaria
2
Balmer, John M. T.
2
Bartels, Jos
2
Berenguer Contrí, Gloria
2
Biedenbach, Galina
2
Borges, Adilson
2
Brasel, S. Adam
2
Butcher, Luke
2
Caruana, Albert
2
Casidy, Riza
2
Confente, Ilenia
2
Donvito, Raffaele
2
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The journal of brand management : an international journal
Legends in consumer behavior
40
Quarterly economic bulletin
17
Intereconomics : review of European economic policy
13
Open economies review
11
Legends in marketing
10
Exchange rates and global financial policies
8
Marketing intelligence & planning
8
Applied economics
7
Journal of business research : JBR
7
Journal of fashion marketing and management
7
Journal of international money and finance
6
Journal of promotion management : JPM
6
Economic research
5
Journal of banking & finance
5
Journal of common market studies : JCMS
5
Research in international business and finance
5
European economic review : EER
4
Finance research letters
4
International finance
4
Journal of international consumer marketing
4
Journal of international financial markets, institutions & money
4
Australasian marketing journal
3
E-Finanse : finansowy kwartalnik internetowy
3
Economic modelling
3
Economic policy : a European forum
3
Economics letters
3
European journal of political economy
3
Journal of empirical finance
3
Journal of global marketing
3
Journal of retailing and consumer services
3
Journal of risk and financial management : JRFM
3
Pacific-Basin finance journal
3
The world economy : the leading journal on international economic relations
3
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
2
CESifo economic studies : CESifo, a joint initiative of the University of Munich's Center for Economic Studies and the Ifo Institute
2
CESifo forum : a bi-monthly journal on European economic issues
2
Copernican Journal of Finance & Accounting : CJF&A
2
Country of origin effect : looking back and moving forward
2
Direct marketing : an international journal
2
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ECONIS (ZBW)
4
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1
Conceptualising attitudes towards brand genuinuity : scale development and validation
Hart, Brian 't
;
Phau, Ian
- In:
The journal of brand management : an international journal
29
(
2022
)
4
,
pp. 327-340
Persistent link: https://www.econbiz.de/10013270435
Saved in:
2
Conceptualising luxury brand attachment : scale development and validation
Shimul, Anwar Sadat
;
Phau, Ian
;
Lwin, Michael
- In:
The journal of brand management : an international journal
26
(
2019
)
6
,
pp. 675-690
Persistent link: https://www.econbiz.de/10012120866
Saved in:
3
Brand prominence in luxury consumption : will emotional value adjudicate our longing for status?
Butcher, Luke
;
Phau, Ian
;
Teah, Min
- In:
The journal of brand management : an international journal
23
(
2016
)
6
,
pp. 701-715
Persistent link: https://www.econbiz.de/10011625286
Saved in:
4
Impact of gender on perceptual fit evaluation for prestige brands
Lau, Kong Cheen
;
Phau, Ian
- In:
The journal of brand management : an international journal
17
(
2009/10
)
5
,
pp. 354-367
Persistent link: https://www.econbiz.de/10003971189
Saved in:
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