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~isPartOf:"The journal of business & industrial marketing"
~type_genre:"Fallstudie"
~type_genre:"Konferenzschrift"
~type_genre:"Ratgeber"
~type_genre:"Übersichtsarbeit"
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Search: "Customer relationship management"
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Beziehungsmarketing
9
Relationship marketing
9
B-to-B-Marketing
3
Business-to-business marketing
3
Betriebliche Wertschöpfung
2
Customer value
2
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2
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1995-2008
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1
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1
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1
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1
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Strandvik, Tore
1
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1
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International Conference on Relationship Marketing <9, 2009, Berlin>
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The journal of business & industrial marketing
Gabler Edition Wissenschaft
10
Handbuch Kundenmanagement : Anforderungen, Prozesse, Zufriedenheit, Bindung und Wert von Kunden
10
Best Practice in Marketing : Erfolgsbeispiele zu den vier Kernaufgaben im Marketing
6
Schriftenreihe Schwerpunkt Marketing / Arbeitspapier
6
Customer-centric marketing strategies : tools for building organizational performance
5
HMD : Praxis der Wirtschaftsinformatik
5
Redline Wirtschaft
5
Research
5
VDI-Berichte
5
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4
Handbuch Vertriebs-Exzellenz im Asset Management : institutionelle Anleger gewinnen und binden
4
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4
Reihe Tagungsberichte / Thüringer Staatskanzlei
4
Social Branding : Strategien - Praxisbeispiele - Perspektiven
4
Zukunft im Handel : Studien für die Praxis
4
Arbeitspapier / Wissenschaftliche Gesellschaft für Marketing und Unternehmensführung
3
Europäische Hochschulschriften / 5
3
Harvard business review : HBR
3
International journal of electronic customer relationship management : IJECRM
3
International journal of quality and service sciences
3
International journal of services and operations management
3
Linde international
3
Pocket Business / Top im Job
3
TCW Wissenschaft und Praxis
3
... für Dummies
2
A Productivity Press book
2
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2
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2
Cases on innovations in educational marketing : transnational and technological strategies
2
DUV / Wirtschaftswissenschaft
2
Deep knowledge of B2B relationships within and across borders
2
Die Betriebswirtschaft : DBW
2
Digital and social media marketing : a results-driven approach
2
Direkt-Marketing : Praxiswissen für erfolgreichen Kundendialog
2
Edition Management
2
Erfolgsfaktor Emotionalisierung : wie Unternehmen die Herzen der Kunden gewinnen
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ECONIS (ZBW)
9
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date (oldest first)
1
Personal interaction and
customer
relationship
management
in project business
Mainela, Tuija
;
Ulkuniemi, Pauliina
- In:
The journal of business & industrial marketing
28
(
2013
)
2
,
pp. 103-110
Persistent link: https://www.econbiz.de/10009723083
Saved in:
2
Relationship portfolios and guanxi in Chinese business strategy
Zolkiewski, Judy M.
;
Feng, Junwei
- In:
The journal of business & industrial marketing
27
(
2012
)
1
,
pp. 16-28
Persistent link: https://www.econbiz.de/10009511275
Saved in:
3
Customer needing : a challenge for the seller offering
Strandvik, Tore
;
Holmlund, Maria
;
Edvardsson, Bo
- In:
The journal of business & industrial marketing
27
(
2012
)
2
,
pp. 132-141
Persistent link: https://www.econbiz.de/10009511737
Saved in:
4
The influence of product features on brand switching : the case of magnetic resonance imaging equipment
Al-Kwifi, Sam O.
;
McNaughton, Rod B.
- In:
The journal of business & industrial marketing
28
(
2013
)
5
,
pp. 421-431
Persistent link: https://www.econbiz.de/10009771101
Saved in:
5
Sales coordination and structural complexity : a national-international comparison
Rehme, Jakob
;
Kowalkowski, Christian
;
Nordigården, Daniel
- In:
The journal of business & industrial marketing
28
(
2013
)
6
,
pp. 514-522
Persistent link: https://www.econbiz.de/10009790079
Saved in:
6
Application of customer lifetime value model in make-to-order manufacturing
Tukel, Oya I.
;
Dixit, Ashutosh
- In:
The journal of business & industrial marketing
28
(
2013
)
6
,
pp. 468-474
Persistent link: https://www.econbiz.de/10009790099
Saved in:
7
Customer flow : evaluating the long-term impact of marketing on value creation
Tretyak, Olga A.
;
Sloev, Igor
- In:
The journal of business & industrial marketing
28
(
2013
)
3
,
pp. 221-228
Persistent link: https://www.econbiz.de/10009743356
Saved in:
8
9th American Marketing Association Relationship Marketing Conference ; Pt. 2
Betts-Outland, Harriette
(
contributor
)
-
International Conference on Relationship Marketing <9, …
-
2012
Persistent link: https://www.econbiz.de/10009665593
Saved in:
9
9th American Marketing Association Relationship Marketing Conference
Betts-Outland, Harriette
(
contributor
)
-
International Conference on Relationship Marketing <9, …
-
2012
Persistent link: https://www.econbiz.de/10009665629
Saved in:
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