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Consumer behaviour
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Florack, Arnd
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The journal of consumer marketing
Springer eBook Collection / Business and Economics
8,469
Journal of business economics : JBE
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Rivista internazionale di scienze economiche e commerciali : RiSEC ; pubblicazione trimestrale
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Tourism economics : the business and finance of tourism and recreation
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1
Ethical decision making in counterfeit purchase situations : the influence of moral awareness and moral emotions on moral judgment and purchase intentions
Martinez, Luis F.
;
Jaeger, Dorothea S.
- In:
The journal of consumer marketing
33
(
2016
)
3
,
pp. 213-223
Persistent link: https://www.econbiz.de/10011523194
Saved in:
2
Credibility of a peer endorser and advertising effectiveness
Munnukka, Juha
;
Uusitalo, Outi
;
Toivonen, Hanna
- In:
The journal of consumer marketing
33
(
2016
)
3
,
pp. 182-192
Persistent link: https://www.econbiz.de/10011523182
Saved in:
3
Comparing consumer decision skills in institutionalized vs family children
Almeida, Patrícia
;
Agante, Luísa
- In:
The journal of consumer marketing
33
(
2016
)
1
,
pp. 61-74
Persistent link: https://www.econbiz.de/10011472901
Saved in:
4
Effect of perceived warmth on positive judgment
Choi, Jungsil
;
Chang, Young Kyun
;
Lee, Kiljae
;
Chang, Jae D.
- In:
The journal of consumer marketing
33
(
2016
)
4
,
pp. 235-244
Persistent link: https://www.econbiz.de/10011523204
Saved in:
5
Influences of customer participation and customer brand engagement on brand loyalty
Solem, Birgit Andrine Apenes
- In:
The journal of consumer marketing
33
(
2016
)
5
,
pp. 332-342
Persistent link: https://www.econbiz.de/10011553708
Saved in:
6
How to present donations : the moderating role of numeracy in cause-related marketing
Kleber, Janet
;
Florack, Arnd
;
Chladek, Anja
- In:
The journal of consumer marketing
33
(
2016
)
3
,
pp. 153-161
Persistent link: https://www.econbiz.de/10011523176
Saved in:
7
Does outcome quality matter? : an investigation in the context of banking services in an emerging market
Jain, Sonali
;
Jain, Sanjay K.
- In:
The journal of consumer marketing
32
(
2015
)
5
,
pp. 341-355
Persistent link: https://www.econbiz.de/10011480640
Saved in:
8
Investigating consumers' responses to the Great Recession
Strutton, David
;
Lewin, Jeffrey E.
- In:
The journal of consumer marketing
29
(
2012
)
5
,
pp. 378-388
Persistent link: https://www.econbiz.de/10009581975
Saved in:
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