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Consumer behaviour
3
Konsumentenverhalten
3
Brand image
2
Fashion
2
Markenimage
2
Mode
2
Bekleidung
1
Bekleidungsindustrie
1
Brand management
1
Clothes
1
Clothing
1
Clothing industry
1
Consumer motivation
1
Fashion leadership
1
Fashion-related products
1
Führungsstil
1
Gossip
1
Impulse purchases
1
Kaufmotiv
1
Leadership style
1
Markenführung
1
Measurement
1
Messung
1
Promotion
1
Retailing
1
Sales promotion
1
Scale development
1
Shopping
1
South Korea
1
Südkorea
1
Textile distribution
1
Textilhandel
1
USA
1
United States
1
Verkaufsförderung
1
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Article
4
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English
4
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Cho, Eunjoo
1
Fiore, Ann Marie
1
Hultén, Peter
1
Im, Kun Shin
1
Lee, Seung-Hee
1
Min, Soonhong
1
Overby, Jeffrey W.
1
Vanyushyn, Vladimir
1
Workman, Jane E.
1
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Published in...
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The journal of consumer marketing
Journal of fashion marketing and management
240
Journal of retailing and consumer services
90
Journal of business research : JBR
71
Journal of global fashion marketing : JGfM
58
International journal of retail & distribution management
45
International journal of consumer studies
36
International journal of production economics
34
The international review of retail, distribution and consumer research
30
SpringerLink / Bücher
25
Cogent business & management
23
Asia Pacific journal of marketing and logistics
18
Business history
17
Young consumers : insight and ideas for responsible marketers
17
International journal of business and globalisation : IJBG
15
International journal of retail and distribution management
15
International journal of production research
14
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
14
Springer eBook Collection
14
Transportation research / E : an international journal
14
International Journal of Production Economics
13
Psychology & marketing
13
The journal of brand management : an international journal
13
The journal of product & brand management
13
Springer Series in Fashion Business
12
Cogent Business & Management
11
Digital Transformation for Fashion and Luxury Brands : Theory and Practice
11
Qualitative market research : an international journal
11
Technological forecasting & social change : an international journal
11
Fashion Marketing in Emerging Economies Volume II : South American, Asian and African Perspectives
10
Fashion marketing
10
Journal of Islamic marketing
10
Journal of consumer research : JCR ; an interdisciplinary bimonthly
10
Springer eBook Collection / Business and Management
10
Sustainability in fashion : a cradle to upcycle approach
10
The art of digital marketing for fashion and luxury brands : market spaces and marketplaces
10
Fashion Marketing in Emerging Economies Volume I : Brand, Consumer and Sustainability Perspectives
9
Journal of international consumer marketing
9
Journal of marketing management : JMM ; journal of the Academy of Marketing
9
Analytical modeling research in fashion business
8
Business strategy and the environment
8
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ECONIS (ZBW)
4
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1
Gossip, self-monitoring and
fashion
leadership : comparison of US and South Korean consumers
Lee, Seung-Hee
;
Workman, Jane E.
- In:
The journal of consumer marketing
31
(
2014
)
6/7
,
pp. 452-463
Persistent link: https://www.econbiz.de/10010459796
Saved in:
2
Conceptualization of a holistic brand image measure for
fashion
-related brands
Cho, Eunjoo
;
Fiore, Ann Marie
- In:
The journal of consumer marketing
32
(
2015
)
4
,
pp. 255-265
Persistent link: https://www.econbiz.de/10011407097
Saved in:
3
Promotion and shoppers' impluse purchases : the example of clothes
Hultén, Peter
;
Vanyushyn, Vladimir
- In:
The journal of consumer marketing
31
(
2014
)
2
,
pp. 94-102
Persistent link: https://www.econbiz.de/10010373839
Saved in:
4
Relationships between desired attributes, consequences and purchase frequency
Min, Soonhong
;
Overby, Jeffrey W.
;
Im, Kun Shin
- In:
The journal of consumer marketing
29
(
2012
)
6
,
pp. 423-435
Persistent link: https://www.econbiz.de/10009681521
Saved in:
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