//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"The journal of product & brand management"
~person:"Ar, Aybeniz Akdeniz"
~person:"El Banna, Alia"
~person:"Rojas-Méndez, José"
~subject:"Markenimage"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"Designation of origin"
Narrow search
Delete all filters
| 5 applied filters
Year of publication
From:
To:
Subject
All
Markenimage
Brand image
4
Brand management
4
Designation of origin
4
Herkunftsbezeichnung
4
Markenführung
4
Nation branding
2
Auslandsinvestition
1
Bibliometrics
1
Bibliometrie
1
Brand
1
Brand trust
1
China
1
Confidence
1
Consumer behaviour
1
Country branding
1
Country identity and image
1
Country image
1
Country of production image
1
Emerging economies
1
Emerging markets
1
FDI location choice
1
Foreign direct investment
1
Foreign investment
1
Global brands
1
International marketing
1
Internationales Marketing
1
Investitionspolitik
1
Investment policy
1
Investment promotion agencies
1
Konsumentenverhalten
1
Markenartikel
1
Multinationales Unternehmen
1
Nation brand dimensions and facets
1
Nation brand molecule
1
PRISMA process
1
Place branding
1
Place marketing
1
Positioning
1
Product quality
1
more ...
less ...
Online availability
All
Undetermined
2
Type of publication
All
Article
4
Type of publication (narrower categories)
All
Article in journal
4
Aufsatz in Zeitschrift
4
Language
All
English
4
Author
All
Ar, Aybeniz Akdeniz
El Banna, Alia
Rojas-Méndez, José
Aldabbas, Hazem
1
Banerjee, Saikat
1
Benson-Rea, Maureen
1
Brodie, Roderick J.
1
Dadzie, Charlene
1
Datta, Saroj Kumar
1
Davari, Arezoo
1
De Nisco, Alessandro
1
Ferreira, Hugo Alexandre
1
Gamliel, Eyal
1
Gilboa, Shaked
1
Grudecka, Anna
1
Guzman, Francisco
1
Hamzaoui-Essoussi, Leila
1
Herstein, Ram
1
Juusola, Katariina
1
Kara, Ali
1
Khoshnevis, Mozhde
1
Lahrech, Abdelmounaim
1
Li, Huaibin
1
Martins, Marisa
1
Mayrand, Marie-Eve
1
Nguyen, Thuy D.
1
Oduro, Stephen
1
Papadopoulos, Nicolas G.
1
Petruzzellis, Luca
1
Pons, Frank
1
Ramalho, Joana
1
Roy, Dilip
1
Santos, Jose Paulo Marques dos
1
Sanyal, Shamindra Nath
1
Seixas, Daniela
1
Souiden, Nizar
1
Witek-Hajduk, Marzanna Katarzyna
1
Yousaf, Salman
1
more ...
less ...
Published in...
All
The journal of product & brand management
Journal of business research : JBR
1
Journal of international marketing
1
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
1
Source
All
ECONIS (ZBW)
4
Showing
1
-
4
of
4
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Conceptualizing nation branding : the systematic literature review
Rojas-Méndez, José
;
Khoshnevis, Mozhde
- In:
The journal of product & brand management
32
(
2023
)
1
,
pp. 107-123
Persistent link: https://www.econbiz.de/10013552940
Saved in:
2
Nation branding for foreign direct investment : an Integrative review and directions for research and strategy
Papadopoulos, Nicolas G.
;
Hamzaoui-Essoussi, Leila
;
El …
- In:
The journal of product & brand management
25
(
2016
)
7
,
pp. 615-628
Persistent link: https://www.econbiz.de/10011616245
Saved in:
3
Emerging market consumers' country of production image, trust and quality perceptions of global brands made-in China
Ar, Aybeniz Akdeniz
;
Kara, Ali
- In:
The journal of product & brand management
23
(
2014
)
7
,
pp. 491-503
Persistent link: https://www.econbiz.de/10010463504
Saved in:
4
The nation brand molecule
Rojas-Méndez, José
- In:
The journal of product & brand management
22
(
2013
)
7
,
pp. 462-472
Persistent link: https://www.econbiz.de/10010225101
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->