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~isPartOf:"The journal of product & brand management"
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The journal of product & brand management
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Emerging promotional and pricing approaches in the US pharmaceutical market
O'Connor, Genevieve E.
- In:
The journal of product & brand management
23
(
2014
)
7
,
pp. 572-580
Persistent link: https://www.econbiz.de/10010467440
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Emerging promotional and pricing approaches in the US pharmaceutical market
O'Connor, Genevieve E.
- In:
The journal of product & brand management
21
(
2012
)
5
,
pp. 359-368
Persistent link: https://www.econbiz.de/10009625050
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