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~isPartOf:"The marketing review"
~subject:"Corporate reputation"
~subject:"Public relations"
~type_genre:"Article in journal"
~type_genre:"Aufsatz in Zeitschrift"
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Corporate reputation
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7
Corporate culture
3
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3
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3
Brand image
2
Brand management
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Melewar, T. C.
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Bang, Nguyen
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Bartholmé, Roland H.
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Dennis, Charles
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The marketing review
Corporate reputation review : an international journal
137
Journal of business research : JBR
84
Journal of business ethics : JOBE
81
The journal of brand management : an international journal
69
Corporate communications : an international journal
51
Journal of retailing and consumer services
42
Academy of Management journal : AMJ
37
Corporate reputation review
31
Industrial marketing management : the international journal for industrial and high-tech firms
30
European journal of marketing : EJM
29
Corporate social responsibility and environmental management
25
The journal of product & brand management
23
International journal of hospitality management
22
Journal of marketing communications
22
International studies of management and organization
20
Management science : journal of the Institute for Operations Research and the Management Sciences
17
Marketing intelligence & planning
17
Cogent business & management
16
European management journal
16
International journal of selection and assessment
16
Journal of business strategy
16
Journal of communication management : an international journal
15
Business & society
14
International journal of contemporary hospitality management
14
Journal of business ethics : JBE
14
Journal of strategic marketing
13
Psychology & marketing
13
The Academy of Management review : AMR
13
Harvard-Business-Manager : das Wissen der Besten
12
Qualitative market research : an international journal
12
The journal of applied business research
12
International journal of retail & distribution management
11
Journal of marketing management : MM
11
Strategic management journal
11
The service industries journal
11
Administrative Sciences : open access journal
10
Australasian marketing journal
10
British journal of management : BJM
10
Economic research
10
International journal of business communication : IJBC ; a publication of the Association of Business Communication
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ECONIS (ZBW)
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1
Reliving a crisis through a feature film : corporate image from online user-generated versus official media perspectives
Heavens, Andrew
;
Osburg, Victoria-Sophie
;
Yoganathan, …
- In:
The marketing review
19
(
2019
)
1/2
,
pp. 17-28
Persistent link: https://www.econbiz.de/10012155679
Saved in:
2
Corporate brand identity and employee brand citizenship behaviour : a conceptual framework
Gilani, Hasan
- In:
The marketing review
19
(
2019
)
1/2
,
pp. 51-84
Persistent link: https://www.econbiz.de/10012155693
Saved in:
3
Defining and delimiting the scope of the Corporate Identity construct
Melewar, T. C.
;
Skinner, Heather
- In:
The marketing review
18
(
2018
)
2
,
pp. 115-129
Persistent link: https://www.econbiz.de/10011961531
Saved in:
4
A review of the uses of corporate reputation : different perspectives and definitions
Chen, Chen-Chu
;
Bang, Nguyen
;
Melewar, T. C.
;
Dennis, …
- In:
The marketing review
15
(
2015
)
3
,
pp. 263-288
Persistent link: https://www.econbiz.de/10011438100
Saved in:
5
The impact of corporate psychopaths on corporate reputation and marketing
Boddy, Clive
- In:
The marketing review
12
(
2012
)
1
,
pp. 79-89
Persistent link: https://www.econbiz.de/10009549377
Saved in:
6
Adding new dimensions to corporate identity management and corporate communication : exploring the sensory perspective
Bartholmé, Roland H.
;
Melewar, T. C.
- In:
The marketing review
9
(
2009
)
2
,
pp. 155-169
Persistent link: https://www.econbiz.de/10003849716
Saved in:
7
Significance of corporate brand for business-to-business companies
Aspara, Jaakko
;
Tikkanen, Henrikki
- In:
The marketing review
8
(
2008
)
1
,
pp. 43-60
Persistent link: https://www.econbiz.de/10003674768
Saved in:
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