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~isPartOf:"Tourism management perspectives : TMP"
~subject:"Guerilla marketing"
~subject:"Sports"
~subject:"Tourismus"
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Guerilla marketing
Sports
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Sport event
14
Sportveranstaltung
14
Sport
9
Tourism
8
Big event
6
Großveranstaltung
6
Event marketing
4
Event-Marketing
4
Sport policy
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Sportpolitik
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Wirkungsanalyse
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Brand image
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Event tourism
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Olympic games
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Zahlungsbereitschaftsanalyse
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Active leisure
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Agenda setting theory
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12
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Schnitzer, Martin
2
Afifi, Galal M. H.
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Ahn, Jiseon
1
Alemany-Hormaeche, Margarita
1
Baek, Innhoo
1
Bazzanella, Filippo
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Bichler, Bernhard Fabian
1
Fairchild, Amanda
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Fink, Janet S.
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Foreman, Jeremy J.
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Fourie, Johan
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García-Sastre, María Antonia
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Heere, Bob
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Hillman, Peita
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Jones, E.
1
Kennelly, Millicent
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Kim, Jinwon
1
Lamont, Matthew
1
Lee, Donghun
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Lee, Myungwoo
1
Lu, Qiulin
1
Lyu, Seong Ok
1
Meng, Fang
1
Mihalik, Brian J.
1
Morgan, Ashlee
1
Morgan, Nigel
1
Nagiller, Roman
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Rejón-Guardia, Francisco
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Rocha, Claudio M.
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Santana-Gallego, María
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Scheiber, Sabrina
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Scherrer, Pascal
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Scholtz, Marco
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Sibson, Ruth
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Tappeiner, Gottfried
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Walde, Janette F.
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Tourism management perspectives : TMP
European Sport management quarterly : ESMQ
68
Journal of sport management : the official journal of the North American Society of Sport Management
52
Sport management review
41
International journal of sport management and marketing : IJSMM
36
International journal of sports marketing & sponsorship
33
Sport marketing quarterly : preferred journal of the Sport Marketing Association
27
Journal of sports economics
26
Tourism management : research, policies, practice
22
International journal of sport finance
21
Tourism economics : the business and finance of tourism and recreation
13
Sport, Business and Management : an international journal ; SBM
12
Faculty research series / Holy Cross, Economics and Accounting
10
Journal of business research : JBR
10
Applied economics
9
European journal of operational research : EJOR
9
International journal of event and festival management
9
Hamburg contemporary economic discussions
7
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
7
Applied economics letters
6
European journal of marketing : EJM
5
Journal of travel and tourism marketing
5
Tourism analysis : an interdisciplinary tourism & hospitality journal
5
Asian economic policy review : AEPR
4
International journal of forecasting
4
Journal of destination marketing & management
4
Journal of vacation marketing : an international journal
4
Reutlinger Diskussionsbeiträge zu Marketing und Management
4
Department of Economics working paper
3
Hamburg Contemporary Economic Discussions
3
International journal of advertising : the quarterly review of marketing communications
3
Journal of hospitality marketing & management
3
Journal of vacation marketing
3
Marken und Sport : aktuelle Aspekte der Markenführung im Sport und mit Sport
3
Marketing im Sport : Grundlagen, Trends und internationale Perspektiven des modernen Sportmarketing
3
Marketing intelligence & planning
3
Asia Pacific journal of marketing and logistics
2
Business horizons
2
Discussion paper / Department of Economics, The University of Western Australia
2
Discussion paper series / IZA
2
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ECONIS (ZBW)
12
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1
City branding's impact on cities hosting sporting events : top-down and bottom-up effects in a pre-post study
Yu, Ho Yeol
;
Lee, Donghun
;
Ahn, Jiseon
;
Lee, Myungwoo
; …
- In:
Tourism management perspectives : TMP
46
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014310334
Saved in:
2
Gender diversity in sport event tourists' willingness-to-pay for ancillary services : a choice experimental approach
Lyu, Seong Ok
;
Baek, Innhoo
;
Kim, Jinwon
- In:
Tourism management perspectives : TMP
48
(
2023
),
pp. 1-10
Persistent link: https://www.econbiz.de/10014461399
Saved in:
3
Collaboration and meta-organisation in event tourism : effects of the Olympic Agenda 2020 on planning the 2026 Winter Olympics
Bazzanella, Filippo
;
Bichler, Bernhard Fabian
; …
- In:
Tourism management perspectives : TMP
41
(
2022
),
pp. 1-13
Persistent link: https://www.econbiz.de/10013209430
Saved in:
4
Mega-sport events and inbound tourism : new data, methods and evidence
Fourie, Johan
;
Santana-Gallego, María
- In:
Tourism management perspectives : TMP
43
(
2022
),
pp. 1-10
Persistent link: https://www.econbiz.de/10013471879
Saved in:
5
Sport event and destination co-branding : analysis of social media sentiment in an international, professional sport event crisis
Morgan, Ashlee
;
Wilk, Violetta
;
Sibson, Ruth
;
Willson, …
- In:
Tourism management perspectives : TMP
39
(
2021
),
pp. 1-12
Persistent link: https://www.econbiz.de/10012631593
Saved in:
6
Reframing mass participation events as active leisure : implications for tourism and leisure research
Hillman, Peita
;
Lamont, Matthew
;
Scherrer, Pascal
; …
- In:
Tourism management perspectives : TMP
39
(
2021
),
pp. 1-13
Persistent link: https://www.econbiz.de/10012631609
Saved in:
7
Ibiza dances to the rhythm of pedals : the motivations of mountain biking tourists competing in sporting events
Rejón-Guardia, Francisco
;
Alemany-Hormaeche, Margarita
; …
- In:
Tourism management perspectives : TMP
36
(
2020
),
pp. 1-14
Persistent link: https://www.econbiz.de/10012421395
Saved in:
8
Does the young residents' experience with the Youth Olympic Games influence the support for staging the Olympic Games?
Schnitzer, Martin
;
Walde, Janette F.
;
Scheiber, Sabrina
; …
- In:
Tourism management perspectives : TMP
30
(
2019
),
pp. 220-231
Persistent link: https://www.econbiz.de/10012008359
Saved in:
9
Does a small community (town) benefit from an international event?
Scholtz, Marco
- In:
Tourism management perspectives : TMP
31
(
2019
),
pp. 310-322
Persistent link: https://www.econbiz.de/10012113014
Saved in:
10
Media effect on resident attitudes toward an Olympic bid
Lu, Qiulin
;
Mihalik, Brian J.
;
Heere, Bob
;
Meng, Fang
; …
- In:
Tourism management perspectives : TMP
29
(
2019
),
pp. 66-75
Persistent link: https://www.econbiz.de/10011998089
Saved in:
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