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~language:"bul"
~language:"deu"
~language:"eng"
~language:"msa"
~person:"Bruce, Helen L."
~person:"Dodds, Sarah"
~subject:"Agency"
~subject:"Consumer behaviour"
~type_genre:"Article in journal"
~type_genre:"Aufsatzsammlung"
~type_genre:"Konferenzbeitrag"
~type_genre:"Textbook"
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Agency
Consumer behaviour
Konsumentenverhalten
11
Beziehungsmarketing
7
Dienstleistungsqualität
7
Relationship marketing
7
Service quality
7
Customer experience
4
Customer satisfaction
4
Kundenzufriedenheit
4
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3
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3
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11
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Bruce, Helen L.
Dodds, Sarah
Han, Heesup
115
Mattila, Anna S.
98
Lusk, Jayson L.
75
Phau, Ian
73
Gierl, Heribert
70
Khare, Arpita
68
Dwivedi, Yogesh Kumar
63
Belk, Russell W.
62
Loureiro, Sandra Maria Correia
62
Grewal, Dhruv
60
Nayga, Rodolfo M.
60
Septianto, Felix
59
Jang, Soocheong
57
Herrmann, Andreas
55
Paul, Justin
55
Ko, Eunju
49
Bagozzi, Richard P.
48
Laroche, Michel
48
Walsh, Gianfranco
48
Hollebeek, Linda D.
46
Kim, Jungkeun
45
Pelsmacker, Patrick de
45
Diamantopoulos, Adamantios
42
Sharma, Piyush
41
Bang, Nguyen
40
Thaichon, Park
40
Wiedmann, Klaus-Peter
40
Das, Gopal
39
Vrontis, Demetris
39
Kim, Seongseop
38
Rajagopal
38
Ko, Yong Jae
37
Park, Jungkun
37
Eisend, Martin
36
Foxall, Gordon R.
36
Verhoef, Peter C.
36
Wong, IpKin Anthony
36
Wu, Luorong
36
Hyun, Sunghyup Sean
35
Moschis, George P.
35
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The journal of services marketing
4
Journal of business research : JBR
2
Australasian marketing journal
1
European journal of marketing
1
Journal of advertising
1
Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction
1
Journal of service theory and practice
1
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ECONIS (ZBW)
11
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1
Sustainability, brand authenticity and Instagram messaging
Bulmer, Sandy
;
Palakshappa, Nitha
;
Dodds, Sarah
; …
- In:
Journal of business research : JBR
175
(
2024
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014549576
Saved in:
2
I can't always get what I want : low power, service customer (dis)engagement and wellbeing
Abboud, Liliane
;
Bruce, Helen L.
;
Burton, Jamie
- In:
European journal of marketing
57
(
2023
)
10
,
pp. 2713-2736
Persistent link: https://www.econbiz.de/10014448576
Saved in:
3
Guest editorial: investigating the effect of the physical context on customer experience
Bruce, Helen L.
;
Krolikowska, Ewa
;
Rooney, Tara
- In:
The journal of services marketing
37
(
2023
)
6
,
pp. 689-699
Persistent link: https://www.econbiz.de/10014314391
Saved in:
4
Cause for pause in retail service : a respond, reimagine, recover framework
Palakshappa, Nitha
;
Dodds, Sarah
;
Bulmer, Sandy
- In:
The journal of services marketing
36
(
2022
)
4
,
pp. 584-596
Persistent link: https://www.econbiz.de/10013407565
Saved in:
5
Service inclusion : the role of disability identity in retail
Dodds, Sarah
;
Palakshappa, Nitha
- In:
The journal of services marketing
36
(
2022
)
2
,
pp. 143-153
Persistent link: https://www.econbiz.de/10013407413
Saved in:
6
Sustainability in retail services : a transformative service research (TSR) perspective
Dodds, Sarah
;
Palakshappa, Nitha
;
Stangl, Loren M.
- In:
Journal of service theory and practice
32
(
2022
)
4
,
pp. 521-544
Persistent link: https://www.econbiz.de/10013273061
Saved in:
7
Enhancing consumer well-being and behavior with spiritual and fantasy advertising
Dodds, Sarah
;
Jaud, David A.
;
Melnyk, Valentyna
- In:
Journal of advertising
50
(
2021
)
4
,
pp. 354-371
Persistent link: https://www.econbiz.de/10012650820
Saved in:
8
Rethinking relationship marketing as consumer led and technology driven : propositions for research and practice
Rooney, Tara
;
Krolikowska, Ewa
;
Bruce, Helen L.
- In:
Journal of relationship marketing : innovations and …
20
(
2021
)
1
,
pp. 42-61
Persistent link: https://www.econbiz.de/10012483398
Saved in:
9
Customer experience driven business model innovation
Keiningham, Timothy
;
Aksoy, Lerzan
;
Bruce, Helen L.
; …
- In:
Journal of business research : JBR
116
(
2020
),
pp. 431-440
Persistent link: https://www.econbiz.de/10012257639
Saved in:
10
The interplay of customer experience and commitment
Keiningham, Timothy
;
Ball, Joan
;
Benoit, Sabine
;
Bruce, …
- In:
The journal of services marketing
31
(
2017
)
2
,
pp. 148-160
Persistent link: https://www.econbiz.de/10011654644
Saved in:
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