//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~language:"bul"
~language:"eng"
~language:"msa"
~person:"Darley, William K."
~person:"Hollebeek, Linda D."
~person:"Kim, Jungkeun"
~person:"Ko, Yong Jae"
~person:"Spence, Charles"
~person:"Sung, Yongjun"
~source:"econis"
~subject:"Consumer behaviour"
~subject:"Entscheidung"
~subject:"Online-Marketing"
~type_genre:"Article in journal"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search:
Narrow search
Delete all filters
| 14 applied filters
Year of publication
From:
To:
Subject
All
Consumer behaviour
Entscheidung
Online-Marketing
Konsumentenverhalten
169
Beziehungsmarketing
53
Relationship marketing
53
Brand management
49
Markenführung
49
Brand image
35
Markenimage
35
USA
29
United States
29
Brand
23
Customer integration
22
Kundenintegration
22
Markenartikel
22
Social Web
22
Social web
22
Advertising effects
21
Coronavirus
21
Sportmarketing
21
Sports marketing
21
Werbewirkung
21
Experiment
18
Dienstleistungsqualität
17
Service quality
17
COVID-19
16
Customer satisfaction
16
Kundenzufriedenheit
16
Sports
16
Holiday behaviour
15
Sport
15
Urlaubsverhalten
15
Advertising
14
Internet marketing
14
Athletes
13
Customer engagement
13
Decision
13
Sportler
13
Werbung
13
more ...
less ...
Online availability
All
Undetermined
118
Free
9
Type of publication
All
Article
169
Book / Working Paper
3
Type of publication (narrower categories)
All
Article in journal
Aufsatz in Zeitschrift
172
Aufsatz im Buch
13
Book section
13
Collection of articles of several authors
3
Sammelwerk
3
Aufsatzsammlung
2
more ...
less ...
Language
All
Bulgarian
English
Malay (macrolanguage)
Author
All
Darley, William K.
Hollebeek, Linda D.
Kim, Jungkeun
Ko, Yong Jae
Spence, Charles
Sung, Yongjun
Han, Heesup
113
Mattila, Anna S.
96
Dwivedi, Yogesh Kumar
75
Lusk, Jayson L.
75
Phau, Ian
71
Khare, Arpita
69
Loureiro, Sandra Maria Correia
66
Grewal, Dhruv
65
Nayga, Rodolfo M.
61
Jang, Soocheong
58
Septianto, Felix
58
Paul, Justin
56
Ko, Eunju
53
Belk, Russell W.
52
Pelsmacker, Patrick de
50
Bagozzi, Richard P.
49
Laroche, Michel
49
Vrontis, Demetris
45
Bang, Nguyen
43
Diamantopoulos, Adamantios
42
Thaichon, Park
42
Law, Chun Hung Roberts
41
Sharma, Piyush
41
Das, Gopal
39
Rajagopal
39
Woodside, Arch G.
39
Kim, Seongseop
38
Pitt, Leyland F.
38
Xu, Zeshui
38
Rana, Nripendra P.
37
Verhoef, Peter C.
37
Wong, IpKin Anthony
37
Balaji, M. S.
36
Hyun, Sunghyup Sean
36
Park, Jungkun
36
Dens, Nathalie
35
Wu, Luorong
35
more ...
less ...
Published in...
All
Psychology & marketing
20
Journal of retailing and consumer services
14
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
13
Journal of business research : JBR
10
Sport marketing quarterly : preferred journal of the Sport Marketing Association
8
Journal of sport management : the official journal of the North American Society of Sport Management
6
Marketing letters : a journal of research in marketing
6
European Sport management quarterly : ESMQ
5
International journal of sports marketing & sponsorship
5
The journal of services marketing
5
International journal of advertising : the review of marketing communications
4
Journal of travel and tourism marketing
4
Marketing intelligence & planning
4
The journal of brand management : an international journal
4
Australasian marketing journal
3
European journal of marketing
3
International journal of advertising : the quarterly review of marketing communications
3
International journal of hospitality management
3
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
3
Sport management review
3
The journal of product & brand management
3
Journal of advertising
2
Journal of consumer behaviour
2
Journal of consumer behaviour : an international research review
2
Journal of marketing communications
2
Journal of marketing management : JMM ; journal of the Academy of Marketing
2
Journal of service management
2
Tourism management : research, policies, practice
2
Asia Pacific journal of marketing and logistics
1
Corporate reputation review
1
Corporate reputation review : an international journal
1
European journal of marketing : EJM
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
International journal of nonprofit & voluntary sector marketing
1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
Journal of advertising : official publication of the American Academy of Advertising
1
Journal of destination marketing & management
1
Journal of food products marketing
1
Journal of global fashion marketing : JGfM
1
Journal of global marketing
1
more ...
less ...
Source
All
ECONIS (ZBW)
Showing
1
-
10
of
172
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Boosting customers' impulsive buying tendency in live-streaming commerce : the role of customer engagement and deal proneness
Luo, Xi
;
Hwa, Jacky Cheah Jun
;
Hollebeek, Linda D.
;
Lim …
- In:
Journal of retailing and consumer services
77
(
2024
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014462186
Saved in:
2
Compensatory consumption and unplanned purchases : the moderating role of the decision frame effect
Kim, Jungkeun
;
Lee, Eunji
;
Park, Suh-Young Irene
; …
- In:
Journal of travel and tourism marketing
41
(
2024
)
2
,
pp. 186-207
Persistent link: https://www.econbiz.de/10014513631
Saved in:
3
Engaging consumers through artificially intelligent technologies : systematic review, conceptual model, and further research
Hollebeek, Linda D.
;
Menidjel, Choukri
;
Sarstedt, Marko
; …
- In:
Psychology & marketing
41
(
2024
)
4
,
pp. 880-898
Persistent link: https://www.econbiz.de/10014519048
Saved in:
4
How do moral judgment and saving face interact with positive word-of-mouth regarding counterfeit luxury consumption?
Kim, Changju
;
Kikumori, Mai
;
Kim, Aekyoung
;
Kim, Jungkeun
- In:
Journal of global fashion marketing : JGfM
15
(
2024
)
2
,
pp. 253-269
Persistent link: https://www.econbiz.de/10014530031
Saved in:
5
The impact of perceived team reputation on team identification in the context of european football league teams
Mahmoudian, Abed
;
Boroujerdi, Saeed Sadeghi
;
Ko, Yong Jae
; …
- In:
Corporate reputation review
27
(
2024
)
1
,
pp. 70-85
Persistent link: https://www.econbiz.de/10014512886
Saved in:
6
The Netflix effect : exploring the nexus of content exposure, destination appeal, and behavioural intention
Kim, Jeong Hyun
;
Kim, Jungkeun
;
Chung, Namho
;
Koo, Chulmo
- In:
Journal of travel and tourism marketing
41
(
2024
)
3
,
pp. 433-450
Persistent link: https://www.econbiz.de/10014513658
Saved in:
7
Advertising creativity and its effects : a meta-analysis of the moderating role of modality
Darley, William K.
;
Lim, Jeen-su
- In:
Marketing letters : a journal of research in marketing
34
(
2023
)
1
,
pp. 99-111
Persistent link: https://www.econbiz.de/10014266007
Saved in:
8
Attraction and compromise effects under social exclusion
Kim, Jungkeun
;
Lee, Jaehoon
;
Kim, Jae-Eun
- In:
European journal of marketing
57
(
2023
)
8
,
pp. 2076-2111
Persistent link: https://www.econbiz.de/10014342203
Saved in:
9
Charting the intellectual structure of customer experience research
Kumar, Prashant
;
Hollebeek, Linda D.
;
Kar, Arpan Kumar
; …
- In:
Marketing intelligence & planning
41
(
2023
)
1
,
pp. 31-47
Persistent link: https://www.econbiz.de/10013532105
Saved in:
10
Consumer engagement, stress, and conservation of resources theory : a review, conceptual development, and future research agenda
Hollebeek, Linda D.
;
Hammedi, Wafa
;
Sprott, David E.
- In:
Psychology & marketing
40
(
2023
)
5
,
pp. 926-937
Persistent link: https://www.econbiz.de/10014290870
Saved in:
1
2
3
4
5
6
7
8
9
10
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->