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~language:"bul"
~language:"eng"
~language:"spa"
~person:"Bagozzi, Richard P."
~person:"Loureiro, Sandra Maria Correia"
~subject:"Kapitaleinkommen"
~subject:"Konsumentenverhalten"
~type_genre:"Article in journal"
~type_genre:"Bibliographie enthalten"
~type_genre:"Thesis"
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Kapitaleinkommen
Konsumentenverhalten
Consumer behaviour
108
Brand management
48
Markenführung
48
Emotion
39
Brand image
35
Markenimage
35
Beziehungsmarketing
34
Relationship marketing
34
Social Web
23
Social web
23
Customer satisfaction
20
Kundenzufriedenheit
20
Brand
19
Markenartikel
18
Internet marketing
14
Online-Marketing
14
Viral marketing
14
Virales Marketing
14
Ethics
12
Ethik
11
Corporate Social Responsibility
10
Corporate social responsibility
10
Personality psychology
10
Persönlichkeitspsychologie
10
Cognition
9
Kognition
9
Salespeople
9
Verkaufspersonal
9
Virtual reality
9
Virtuelle Realität
9
Advertising
8
Advertising effects
8
Customer integration
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Einzelhandel
8
Experiment
8
Holiday behaviour
8
Kundenintegration
8
Marketing management
8
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8
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Article
107
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108
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2
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Bulgarian
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Bagozzi, Richard P.
Loureiro, Sandra Maria Correia
Gupta, Rangan
120
Han, Heesup
113
Zaremba, Adam
99
Mattila, Anna S.
97
Lusk, Jayson L.
75
Phau, Ian
73
Khare, Arpita
68
McMillan, David G.
67
Dwivedi, Yogesh Kumar
63
Grewal, Dhruv
60
Jang, Soocheong
60
Nayga, Rodolfo M.
60
Narayan, Paresh Kumar
59
Septianto, Felix
59
Wohar, Mark E.
58
Belk, Russell W.
55
Paul, Justin
55
Ko, Eunju
49
Laroche, Michel
48
Bouri, Elie
47
Hollebeek, Linda D.
46
Faff, Robert W.
45
Pelsmacker, Patrick de
45
Kim, Jungkeun
44
Cakici, Nusret
42
Diamantopoulos, Adamantios
42
Ma, Feng
41
Sharma, Piyush
41
Bali, Turan G.
40
Bang, Nguyen
40
Tiwari, Aviral Kumar
40
Das, Gopal
39
Thaichon, Park
39
Zhang, Lu
39
Zhang, Wei
39
Park, Jungkun
38
Rajagopal
38
Ko, Yong Jae
37
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Journal of retailing and consumer services
9
Journal of promotion management : innovations in planning and applied research
7
Psychology & marketing
6
Journal of business research : JBR
5
Journal of the Academy of Marketing Science
5
International journal of hospitality management
4
Journal of promotion management : JPM
3
Journal of retailing
3
The journal of product & brand management
3
Cogent business & management
2
International journal of consumer studies
2
International journal of retail & distribution management
2
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
2
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
2
Journal of marketing research : JMR
2
Journal of service research
2
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
2
Marketing : journal of research and management
2
Marketing letters : a journal of research in marketing
2
The journal of brand management : an international journal
2
World review of entrepreneurship, management and sustainable development
2
AMS review : official publication of the Academy of Marketing Science
1
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
1
Baltic journal of management
1
British journal of management
1
EuroMed journal of business
1
European journal of marketing : EJM
1
International journal of arts management
1
International journal of business and globalisation : IJBG
1
International journal of business performance management
1
International journal of contemporary hospitality management
1
International journal of internet marketing and advertising : IJIMA
1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
International journal of retail and distribution management
1
International journal of wine business research : IJWBR
1
Journal of advertising : official publication of the American Academy of Advertising
1
Journal of business ethics : JOBE
1
Journal of communication management
1
Journal of economic psychology : research in economic psychology and behavioral economics
1
Journal of hospitality marketing & management
1
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ECONIS (ZBW)
108
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1
Exploring tourists' virtual reality-based brand engagement : a uses-and-gratifications perspective
Rather, Raouf Ahmad
;
Hollebeek, Linda D.
;
Loureiro, …
- In:
Journal of travel research : a quarterly publication of …
63
(
2024
)
3
,
pp. 606-624
Persistent link: https://www.econbiz.de/10014582360
Saved in:
2
Luxury fashion games are so cool! : predicting awareness, perceived quality, and loyalty
Rodrigues, Mariana Berga
;
Loureiro, Sandra Maria Correia
; …
- In:
Journal of retailing and consumer services
77
(
2024
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014462281
Saved in:
3
Mapping the sustainability branding field : emerging trends and future directions
Nascimento, Jorge
;
Loureiro, Sandra Maria Correia
- In:
The journal of product & brand management
33
(
2024
)
2
,
pp. 234-257
Persistent link: https://www.econbiz.de/10014486331
Saved in:
4
Me and my AI : exploring the effects of consumer self-construal and AI-based experience on avoiding similarity and willingness to pay
Loureiro, Sandra Maria Correia
;
Jiménez-Barreto, Jano
; …
- In:
Psychology & marketing
41
(
2024
)
1
,
pp. 151-167
Persistent link: https://www.econbiz.de/10014467481
Saved in:
5
Understanding the desire for green consumption : norms, emotions, and attitudes
Nascimento, Jorge
;
Loureiro, Sandra Maria Correia
- In:
Journal of business research : JBR
178
(
2024
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014552014
Saved in:
6
Consumer perceptions of sustainable development goals : conceptualization, measurement and contingent effects
Foroudi, Pantea
;
Marvi, Reza
;
Cuomo, Maria T.
;
Bagozzi, …
- In:
British journal of management
34
(
2023
)
3
,
pp. 1157-1183
Persistent link: https://www.econbiz.de/10014336264
Saved in:
7
Engaging with intelligent voice assistants for wellbeing and brand attachment
Prentice, Catherine
;
Loureiro, Sandra Maria Correia
; …
- In:
The journal of brand management : an international journal
30
(
2023
)
5
,
pp. 449-460
Persistent link: https://www.econbiz.de/10014372615
Saved in:
8
Engaging with omnichannel brands : the role of consumer empowerment
Itani, Omar S.
;
Loureiro, Sandra Maria Correia
; …
- In:
International journal of retail and distribution management
51
(
2023
)
2
,
pp. 238-261
Persistent link: https://www.econbiz.de/10013552701
Saved in:
9
How and when brand coolness transforms product quality judgments into positive word of mouth and intentions to buy/use
Bagozzi, Richard P.
;
Khoshnevis, Mozhde
- In:
Journal of marketing theory and practice : JMTP
31
(
2023
)
4
,
pp. 383-402
Persistent link: https://www.econbiz.de/10014426267
Saved in:
10
How can brands encourage consumers to donate data to a data-driven social partnership? : an examination of hedonic vs. functional categories
Loureiro, Sandra Maria Correia
;
Friedmann, Enav
; …
- In:
Journal of business research : JBR
164
(
2023
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014303784
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