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~language:"eng"
~language:"nor"
~language:"slk"
~person:"Paul, Justin"
~person:"Septianto, Felix"
~subject:"Consumer behaviour"
~subject:"Entwicklungsländer"
~subject:"Kapitaleinkommen"
~type:"article"
~type_genre:"Article in journal"
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Consumer behaviour
Entwicklungsländer
Kapitaleinkommen
Konsumentenverhalten
112
Emotion
34
Brand management
32
Markenführung
32
Advertising
28
Bibliometrics
25
Bibliometrie
25
Werbung
25
Advertising effects
23
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23
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Aufsatz in Zeitschrift
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Paul, Justin
Septianto, Felix
Gupta, Rangan
121
Han, Heesup
114
Zaremba, Adam
99
Mattila, Anna S.
97
Gnangnon, Sèna Kimm
90
Lusk, Jayson L.
74
Phau, Ian
73
Khare, Arpita
68
McMillan, David G.
67
Dwivedi, Yogesh Kumar
66
Narayan, Paresh Kumar
65
Loureiro, Sandra Maria Correia
61
Nayga, Rodolfo M.
61
Jang, Soocheong
60
Wohar, Mark E.
59
Nunnenkamp, Peter
58
Grewal, Dhruv
57
Belk, Russell W.
56
Laroche, Michel
48
Bagozzi, Richard P.
47
Bouri, Elie
47
Ko, Eunju
47
Faff, Robert W.
45
Kim, Jungkeun
45
Hollebeek, Linda D.
44
Pelsmacker, Patrick de
44
Cakici, Nusret
42
Diamantopoulos, Adamantios
42
Ma, Feng
41
Sharma, Piyush
41
Tiwari, Aviral Kumar
41
Bahmani-Oskooee, Mohsen
40
Bali, Turan G.
40
Bang, Nguyen
39
Das, Gopal
39
Thaichon, Park
39
Vrontis, Demetris
39
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39
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Journal of retailing and consumer services
30
Journal of business research : JBR
18
Psychology & marketing
5
Asia Pacific journal of marketing and logistics
4
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
4
Business strategy and the environment
4
International journal of consumer studies
4
International journal of market research
4
European journal of marketing
3
European management journal
3
Technological forecasting & social change : an international journal
3
International business review : the official journal of the European International Business Academy
2
International journal of Indian culture and business management
2
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
2
International marketing review
2
Journal of advertising
2
Journal of business ethics : JBE
2
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
2
Marketing letters : a journal of research in marketing
2
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1
Australasian marketing journal
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Business ethics, the environment & responsibility
1
European management review : EMR
1
International journal of advertising : the review of marketing communications
1
International journal of contemporary hospitality management
1
Journal of advertising research
1
Journal of consumer behaviour
1
Journal of consumer psychology : JCP ; the official journal of the Society for Consumer Psychology
1
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
1
Journal of marketing communications
1
Journal of marketing management : JMM ; journal of the Academy of Marketing
1
Journal of promotion management : JPM
1
Journal of strategic marketing
1
Marketing intelligence & planning
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Strategic change : SC ; briefings in entrepreneurial finance
1
Technovation : the international journal of technological innovation, entrepreneurship and technology management
1
Young consumers : insight and ideas for responsible marketers
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ECONIS (ZBW)
117
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117
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1
Advertising meat alternatives : the interactive effect of regulatory mode and positive emotion on social media engagement
Septianto, Felix
;
Mathmann, Frank
- In:
Journal of advertising
53
(
2024
)
3
,
pp. 416-433
Persistent link: https://www.econbiz.de/10014575293
Saved in:
2
Are emotions essential for consumer ethical decision-making : a necessary condition analysis
Escadas, Marco
;
Jalali, Marjan S.
;
Septianto, Felix
; …
- In:
Business ethics, the environment & responsibility
33
(
2024
)
3
,
pp. 468-485
Persistent link: https://www.econbiz.de/10014578484
Saved in:
3
Does the micro become macro in developing economies? : a study to trace sustainable circular replacements for emerging world's green development
Rawat, Prigya
;
Arya, Vikas
;
Paul, Justin
;
Roy, Hiran
- In:
Business strategy and the environment
33
(
2024
)
3
,
pp. 2478-2496
Persistent link: https://www.econbiz.de/10014514270
Saved in:
4
How micro- (vs. mega-) influencers generate word of mouth in the digital economy age : the moderating role of mindset
Li, Wenting
;
Zhao, Fang
;
Lee, Ji Min
;
Park, Jiwoon
; …
- In:
Journal of business research : JBR
171
(
2024
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014536007
Saved in:
5
The impact of brand transparency of food delivery apps in interactive brand communication
Chopdar, Prasanta Kr
;
Paul, Justin
- In:
Journal of research in interactive marketing : …
18
(
2024
)
2
,
pp. 238-256
Persistent link: https://www.econbiz.de/10014521197
Saved in:
6
Masstige scale : an alternative to measure brand equity
Alagarsamy, Subburaj
;
Mehrolia, Sangeeta
;
Paul, Justin
- In:
International journal of consumer studies
48
(
2024
)
1
,
pp. 1-14
Persistent link: https://www.econbiz.de/10014465441
Saved in:
7
Self-construals and health communications : the persuasive roles of guilt and shame
Chan, Eugene Y.
;
Septianto, Felix
- In:
Journal of business research : JBR
170
(
2024
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014535965
Saved in:
8
When mass meets prestige : the impact of symbolic motivations, inspirations, and purchase intentions for Masstige products
Mansoor, Mahnaz
;
Paul, Justin
;
Saeed, Abid
;
Hwa, Jacky …
- In:
Journal of business research : JBR
176
(
2024
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014550370
Saved in:
9
Advancing basic psychological needs theory in marketing research
Gilal, Faheem Gul
;
Paul, Justin
;
Gilal, Rukhsana Gul
; …
- In:
International journal of market research
65
(
2023
)
6
,
pp. 745-777
Persistent link: https://www.econbiz.de/10014427160
Saved in:
10
Are two reasons better than one? : how natural and ethical appeals influence consumer preferences for clean meat
Septianto, Felix
;
Sung, Billy
;
Doung, Chien
;
Conroy, Denise
- In:
Journal of retailing and consumer services
71
(
2023
),
pp. 1-9
Persistent link: https://www.econbiz.de/10014261181
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