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~language:"eng"
~language:"pol"
~person:"Sen, Raj Kumar"
~person:"Sheth, Jagdish N."
~subject:"Africa"
~subject:"Bank"
~subject:"Consumer behaviour"
~subject:"Developing countries"
~subject:"Europe"
~subject:"Finanzkrise"
~subject:"Geldpolitik"
~subject:"India"
~subject:"Internationales Marketing"
~subject:"Marketingtheorie"
~type:"book"
~type_genre:"Amtsdruckschrift"
~type_genre:"Bericht"
~type_genre:"Handbook"
~type_genre:"Hochschulschrift"
~type_genre:"Sammelwerk"
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Africa
Bank
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Marketingtheorie
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Amtsdruckschrift
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Collection of articles of several authors
80
Collection of articles written by one author
66
Sammlung
66
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Sen, Raj Kumar
Sheth, Jagdish N.
Thakur, Anil Kumar
37
Balling, Morten
31
Arestis, Philip
28
Gnan, Ernest
28
Klasen, Stephan
25
Shukla, Pryadarshi R.
23
Chowdhry, S. K.
21
Mittal, A. C.
21
Belk, Russell W.
20
Thakur, Devendra
20
Batra, G. S.
19
Masciandaro, Donato
19
Mathur, Basant Lal
19
Singer, Hans W.
19
Arunachalam, Pitchan
18
Goodhart, Charles A. E.
18
Uppal, Rajinder Kumar
18
Ahmad, Rais
17
Herstatt, Cornelius
17
Mahajan, Vidya S.
17
Mishra, Ram Kumar
17
Wohlmuth, Karl
16
Wood, Geoffrey
16
Kapila, Uma
15
Kaufman, George G.
15
Molyneux, Philip
15
Qaim, Matin
15
Reisen, Helmut
15
Roy, Kartik C.
15
Tiwari, Rajnish
15
Verma, Sawalia Bihari
15
Adiseshiah, Malcolm S.
14
Belenky, Vladimir M.
14
Bordo, Michael D.
14
Eichengreen, Barry
14
Kanbur, Ravi
14
Llewellyn, David T.
14
Stiglitz, Joseph E.
14
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International Institute for Development Studies <Kalkutta>
5
Bengal Economic Association
1
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Rabindra Bharati University / Department of Economics
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Published in...
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Legends in consumer behavior
32
Legends in marketing
25
Development studies series
1
Global business perspectives series
1
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ECONIS (ZBW)
80
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1
Consumer behavior research
Zaltman, Gerald
;
Barabba, Vincent P.
;
Johnston, Wesley J.
; …
-
2018
Persistent link: https://www.econbiz.de/10011900008
Saved in:
2
Legends in marketing: Gerald Zaltman
Zaltman, Gerald
-
2018
Volume 1. Planned social change and the diffusion of innovation -- Volume 2. Zaltman metaphor elicitation technique -- Volume 3. Consumer behavior research -- Volume 4. Marketing management -- Volume 5. Marketing theory
Persistent link: https://www.econbiz.de/10011801704
Saved in:
3
Marketing theory
Zaltman, Gerald
;
Kohli, Ajay Kumar
;
Deshpandé, Rohit
; …
-
2018
Persistent link: https://www.econbiz.de/10011900067
Saved in:
4
Clustering and segmentation
Green, Paul E.
;
Moskowitz, Howard R.
;
Arabie, Phipps
; …
-
2017
Persistent link: https://www.econbiz.de/10011634248
Saved in:
5
Conjoint analysis: advanced methods
Green, Paul E.
;
Meyer, Robert J.
;
Rao, Vithala R.
; …
-
2017
Persistent link: https://www.econbiz.de/10011634286
Saved in:
6
Conjoint analysis: applications
Green, Paul E.
;
Hauser, John R.
;
Ding, Min
;
Moskowitz, …
-
2017
Persistent link: https://www.econbiz.de/10011634300
Saved in:
7
Conjoint analysis: the pioneering years
Green, Paul E.
;
Hauser, John R.
;
Rao, Vithala R.
-
2017
Persistent link: https://www.econbiz.de/10011634269
Saved in:
8
Legends in marketing: Paul E. Green
Green, Paul E.
-
2017
Volume 1. MDS and positioning -- Volume 2. Clustering and Segmentation -- Volume 3. Conjoint Analysis: the Pioneering Years -- Volume 4. Conjoint Analysis: Advanced Methods -- Volume 5. Conjoint Analysis: Applications -- Volume 6. Marketing Research
Persistent link: https://www.econbiz.de/10011576018
Saved in:
9
Marketing research
Green, Paul E.
;
Malhotra, Naresh K.
-
2017
Persistent link: https://www.econbiz.de/10011634312
Saved in:
10
Multidimensional scaling and positioning
Green, Paul E.
;
Rao, Vithala R.
;
Wedel, Michel
-
2017
Persistent link: https://www.econbiz.de/10011634176
Saved in:
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