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~language:"eng"
~language:"spa"
~person:"Beatty, Sharon E."
~person:"Japutra, Arnold"
~person:"Paul, Justin"
~subject:"Bewertung"
~subject:"Brand"
~subject:"Consumer behaviour"
~subject:"Digitalisierung"
~subject:"Indien"
~type_genre:"Article in journal"
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Subject
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Bewertung
Brand
Consumer behaviour
Digitalisierung
Indien
Konsumentenverhalten
106
Relationship marketing
43
Beziehungsmarketing
42
Brand management
39
Markenführung
39
Brand image
36
Markenimage
36
Bibliometrics
26
Bibliometrie
26
Customer satisfaction
23
Kundenzufriedenheit
23
Dienstleistungsqualität
22
Markenartikel
22
Service quality
22
Einzelhandel
19
Retail trade
19
India
17
Globalisierung
16
Globalization
16
Multinationales Unternehmen
16
Online retailing
16
Online-Handel
16
Transnational corporation
16
Auslandsinvestition
11
Emerging economies
11
Foreign investment
11
Schwellenländer
11
USA
11
United States
11
Entrepreneurship
10
Entrepreneurship approach
10
International market entry
10
Internationaler Markteintritt
10
KMU
10
SME
10
China
9
Innovation
9
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Online availability
All
Undetermined
101
Free
4
Type of publication
All
Article
130
Book / Working Paper
1
Type of publication (narrower categories)
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Article in journal
Aufsatz in Zeitschrift
131
Aufsatz im Buch
3
Book section
3
Aufsatzsammlung
2
Case study
1
Collection of articles of several authors
1
Fallstudie
1
Sammelwerk
1
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Language
All
English
Spanish
Author
All
Beatty, Sharon E.
Japutra, Arnold
Paul, Justin
Han, Heesup
114
Mattila, Anna S.
99
Ghosh, Saibal
89
Khare, Arpita
85
Kamaiah, Bandi
80
Phau, Ian
80
Dwivedi, Yogesh Kumar
78
Lusk, Jayson L.
77
Grewal, Dhruv
63
Loureiro, Sandra Maria Correia
63
Nayga, Rodolfo M.
61
Reddy, Y. V.
61
Belk, Russell W.
60
Kumar, Vikas
60
Septianto, Felix
60
Jang, Soocheong
58
Tiwari, Aviral Kumar
56
Jain, Pramod Kumar
54
Ko, Eunju
53
Vrontis, Demetris
52
Chawla, Deepak
50
Rangarajan, Chakravarthi
50
Sen, Kunal
50
Kumar, Sunil
49
Laroche, Michel
49
Rahman, Zillur
49
Bagozzi, Richard P.
48
Hollebeek, Linda D.
47
Kumar, Satish
47
Pelsmacker, Patrick de
47
Gaiha, Raghav
46
Joshi, Himanshu
46
Kim, Jungkeun
46
Sharma, Piyush
46
Jha, Raghbendra
45
Singh, Tarlok
44
Diamantopoulos, Adamantios
43
Mohan, Rakesh
43
Rana, Nripendra P.
43
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Published in...
All
Journal of business research : JBR
27
Journal of retailing and consumer services
20
International journal of consumer studies
5
International journal of market research
5
Journal of strategic marketing
4
Technological forecasting & social change : an international journal
4
Business strategy and the environment
3
European management journal
3
Journal of marketing theory and practice
3
Asia Pacific journal of marketing and logistics
2
European journal of marketing
2
International business review : the official journal of the European International Business Academy
2
International journal of Indian culture and business management
2
International marketing review
2
Journal of consumer research : JCR ; an interdisciplinary bimonthly
2
Journal of marketing theory and practice : JMTP
2
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
2
Psychology & marketing
2
The journal of consumer marketing
2
Tourism analysis : an interdisciplinary tourism & hospitality journal
2
ASEAN marketing journal : Association of Southeast Asian Nations marketing journal
1
Asia Pacific business review
1
Asia-Pacific journal of business administration
1
Asian journal of business ethics : AJBE
1
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
1
European journal of international management : EJIM
1
European management review : EMR
1
Foreign trade review : quarterly journal of Indian Institute of Foreign Trade
1
Information systems management
1
International journal of advertising : the review of marketing communications
1
International journal of contemporary hospitality management
1
International journal of electronic marketing and retailing : IJEMR
1
International journal of entrepreneurial behavior & research
1
Journal of East-West business
1
Journal of consumer behaviour
1
Journal of enterprising communities : people and places in the global economy ; JEC
1
Journal of innovation & knowledge : JIK
1
Journal of marketing communications
1
Journal of marketing management : JMM ; journal of the Academy of Marketing
1
Journal of promotion management : JPM
1
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ECONIS (ZBW)
131
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71
Relating brand anxiety, brand hatred and obsess : moderating role of age and brand affection
Japutra, Arnold
;
Roy, Sanjit
;
Pham, Tram-Anh N.
- In:
Journal of retailing and consumer services
60
(
2021
),
pp. 1-9
Persistent link: https://www.econbiz.de/10012502671
Saved in:
72
The role of personal values and personality traits on intention to recommend a destination
Japutra, Arnold
;
Loureiro, Sandra Maria Correia
;
Wang, …
- In:
Tourism analysis : an interdisciplinary tourism & …
26
(
2021
)
4
,
pp. 349-361
Persistent link: https://www.econbiz.de/10012745322
Saved in:
73
Use of microblogging platform for digital communication in politics
Paul, Justin
;
Parameswar, Nakul
;
Sindhani, Mohit
;
Dhir, …
- In:
Journal of business research : JBR
127
(
2021
),
pp. 322-331
Persistent link: https://www.econbiz.de/10012494405
Saved in:
74
Assessment of mobile technology use in the emerging market : analyzing intention to use m-payment services in India
Liébana-Cabanillas, Francisco
;
Japutra, Arnold
; …
- In:
Telecommunications policy : the international journal …
44
(
2020
)
9
,
pp. 1-17
Persistent link: https://www.econbiz.de/10012595173
Saved in:
75
The impact of affective and cognitive app experiences on loyalty towards retailers
Molinillo, Sebastian
;
Navarro García, Antonio
; …
- In:
Journal of retailing and consumer services
54
(
2020
),
pp. 1-10
Persistent link: https://www.econbiz.de/10012238382
Saved in:
76
"Masstige" marketing : a review, synthesis and research agenda
Kumar, Ajay
;
Paul, Justin
;
Unnithan, Anandakuttan B.
- In:
Journal of business research : JBR
113
(
2020
),
pp. 384-398
Persistent link: https://www.econbiz.de/10012230511
Saved in:
77
The phenomenon of purchasing second-hand products by the BOP consumers
Mukherjee, Srabanti
;
Datta, Biplab
;
Paul, Justin
- In:
Journal of retailing and consumer services
57
(
2020
),
pp. 1-16
Persistent link: https://www.econbiz.de/10012305907
Saved in:
78
Special issue: retailing and consumer services at a tipping point : conceptual frameworks and theoretical models
Paul, Justin
(
ed.
);
Rosenbaum, Mark
(
ed.
)
-
2020
Persistent link: https://www.econbiz.de/10012238483
Saved in:
79
Understanding the drivers of organic foods purchasing of millennials : evidence from Brazil and Spain
Molinillo, Sebastian
;
Vidal-Branco, Murilo
;
Japutra, Arnold
- In:
Journal of retailing and consumer services
52
(
2020
),
pp. 1-9
Persistent link: https://www.econbiz.de/10012132240
Saved in:
80
Combating the negative effects of showrooming : successful salesperson tactics for converting showroomers into buyers
Faßnacht, Martin
;
Beatty, Sharon E.
;
Szajna, Markus
- In:
Journal of business research : JBR
102
(
2019
),
pp. 131-139
Persistent link: https://www.econbiz.de/10012103948
Saved in:
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