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~language:"eng"
~language:"spa"
~person:"Paul, Justin"
~person:"Phau, Ian"
~person:"Wong, IpKin Anthony"
~subject:"Consumer behaviour"
~subject:"Tourismus"
~type_genre:"Article in journal"
~type_genre:"Aufsatz in Zeitschrift"
~type_genre:"Book section"
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Consumer behaviour
Tourismus
Konsumentenverhalten
161
Brand management
58
Markenführung
58
Brand image
55
Markenimage
55
Customer satisfaction
42
Kundenzufriedenheit
42
Relationship marketing
41
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40
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Paul, Justin
Phau, Ian
Wong, IpKin Anthony
Han, Heesup
145
Mattila, Anna S.
96
Lusk, Jayson L.
75
Law, Chun Hung Roberts
70
Khare, Arpita
69
Loureiro, Sandra Maria Correia
69
Belk, Russell W.
67
Song, Haiyan
66
Grewal, Dhruv
64
Dwivedi, Yogesh Kumar
63
Jang, Soocheong
62
Nayga, Rodolfo M.
61
Bagozzi, Richard P.
56
Septianto, Felix
56
Ko, Eunju
52
Laroche, Michel
52
Pelsmacker, Patrick de
51
Kim, Seongseop
48
Yang, Yang
48
Hollebeek, Linda D.
47
Kim, Jungkeun
47
Rajagopal
47
Li, Gang
46
Sharma, Piyush
44
Diamantopoulos, Adamantios
43
Thaichon, Park
42
Huang, Songshan
41
Bang, Nguyen
40
Vrontis, Demetris
40
Das, Gopal
39
Foxall, Gordon R.
39
Gursoy, Dogan
39
Ko, Yong Jae
39
Wang, Ying
39
Woodside, Arch G.
39
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38
Wu, Luorong
38
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Journal of retailing and consumer services
16
Journal of business research : JBR
15
Journal of travel and tourism marketing
11
Marketing intelligence & planning
8
International journal of hospitality management
7
Journal of fashion marketing and management
7
Journal of promotion management : JPM
7
Tourism management : research, policies, practice
7
International journal of contemporary hospitality management
6
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
6
International journal of consumer studies
5
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
5
Journal of international consumer marketing
4
Journal of vacation marketing
4
The journal of brand management : an international journal
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The journal of services marketing
4
Tourism management perspectives : TMP
4
Australasian marketing journal
3
Business strategy and the environment
3
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International journal of market research
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Technological forecasting & social change : an international journal
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Young consumers : insight and ideas for responsible marketers
3
Asia Pacific journal of marketing and logistics
2
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
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Country of origin effect : looking back and moving forward
2
Direct marketing : an international journal
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European journal of marketing : EJM
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Journal of research in interactive marketing : interactive marketing and computer-mediated communication
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Journal of strategic marketing
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Psychology & marketing
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The international review of retail, distribution and consumer research
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The journal of consumer marketing
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Tourism analysis : an interdisciplinary tourism & hospitality journal
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Asia-Pacific journal of business administration
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Asian journal of business ethics : AJBE
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Brand management ; Vol. 4
1
Delivering value in turbulent times : AMA Summer Educators' Conference 2011 ; AMA educators' proceedings Volume 22 ; San Francisco, California, USA, 5 - 7 August 2011
1
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ECONIS (ZBW)
185
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1
The impact of brand transparency of food delivery apps in interactive brand communication
Chopdar, Prasanta Kr
;
Paul, Justin
- In:
Journal of research in interactive marketing : …
18
(
2024
)
2
,
pp. 238-256
Persistent link: https://www.econbiz.de/10014521197
Saved in:
2
Masstige scale : an alternative to measure brand equity
Alagarsamy, Subburaj
;
Mehrolia, Sangeeta
;
Paul, Justin
- In:
International journal of consumer studies
48
(
2024
)
1
,
pp. 1-14
Persistent link: https://www.econbiz.de/10014465441
Saved in:
3
Adapting to the Instagram esthetic and exploring influencers of hedonic consumption
Sood, Abhinav
;
Quintal, Vanessa
;
Phau, Ian
- In:
Journal of international consumer marketing
35
(
2023
)
3
,
pp. 259-275
Persistent link: https://www.econbiz.de/10014321470
Saved in:
4
Advancing basic psychological needs theory in marketing research
Gilal, Faheem Gul
;
Paul, Justin
;
Gilal, Rukhsana Gul
; …
- In:
International journal of market research
65
(
2023
)
6
,
pp. 745-777
Persistent link: https://www.econbiz.de/10014427160
Saved in:
5
Consumers' relationship with mass prestige brands and happiness
Nobre, Helena
;
Kumar, Ajay
;
Kastanakis, Minas N.
;
Paul, …
- In:
European management review : EMR
20
(
2023
)
2
,
pp. 306-325
Persistent link: https://www.econbiz.de/10014325427
Saved in:
6
Craving alterreal authenticity through the post-postmodern lens : an experimental inquiry
Wong, IpKin Anthony
;
Sun, Danni
;
Xiong, Xiling
;
Li, Xi
- In:
Tourism management : research, policies, practice
94
(
2023
),
pp. 1-15
Persistent link: https://www.econbiz.de/10013440126
Saved in:
7
A cross-cultural multilevel investigation on memorable destination local food consumption experience and food personality traits
Badu-Baiden, Frank
;
Kim, Seongseop
;
Wong, IpKin Anthony
- In:
Journal of travel and tourism marketing
40
(
2023
)
4
,
pp. 275-293
Persistent link: https://www.econbiz.de/10014369789
Saved in:
8
Effects of tourism experiences on tourists' subjective well-being through recollection and storytelling
Su, LuJun
;
Pan, Lin
;
Wen, Jun
;
Phau, Ian
- In:
Journal of vacation marketing
29
(
2023
)
4
,
pp. 479-497
Persistent link: https://www.econbiz.de/10014382450
Saved in:
9
Examining the moderating role of principle-based entity of luxury brands and its effects on perceived CSR motives, consumer situational scepticism and brand resonance
Teah, Kevin
;
Sung, Billy
;
Phau, Ian
- In:
Journal of fashion marketing and management
27
(
2023
)
5
,
pp. 784-809
Persistent link: https://www.econbiz.de/10014430514
Saved in:
10
Factors affecting green purchase behavior : a systematic literature review
Sharma, Kavita
;
Aswal, Chandni
;
Paul, Justin
- In:
Business strategy and the environment
32
(
2023
)
4
,
pp. 2078-2092
Persistent link: https://www.econbiz.de/10014328869
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