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~language:"eng"
~language:"spa"
~person:"Paul, Justin"
~person:"Phau, Ian"
~person:"Wong, IpKin Anthony"
~subject:"Consumer behaviour"
~type_genre:"Article in journal"
~type_genre:"Aufsatz in Zeitschrift"
~type_genre:"Book section"
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Consumer behaviour
Konsumentenverhalten
161
Brand management
58
Markenführung
58
Brand image
55
Markenimage
55
Customer satisfaction
42
Kundenzufriedenheit
42
Relationship marketing
41
Beziehungsmarketing
40
Brand
35
Luxury goods
34
Luxusgüter
34
Markenartikel
34
Holiday behaviour
32
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32
Tourism
32
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31
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Social Web
18
Social web
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Tourism marketing
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Tourismusmarketing
18
Hotel industry
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Hotellerie
17
Globalisierung
16
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16
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Article
160
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Article in journal
Aufsatz in Zeitschrift
Book section
Aufsatz im Buch
4
Aufsatzsammlung
2
Reprint
1
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English
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Paul, Justin
Phau, Ian
Wong, IpKin Anthony
Han, Heesup
113
Mattila, Anna S.
95
Lusk, Jayson L.
75
Khare, Arpita
69
Belk, Russell W.
67
Grewal, Dhruv
64
Loureiro, Sandra Maria Correia
64
Dwivedi, Yogesh Kumar
62
Nayga, Rodolfo M.
61
Jang, Soocheong
57
Bagozzi, Richard P.
56
Septianto, Felix
56
Laroche, Michel
52
Pelsmacker, Patrick de
51
Ko, Eunju
50
Hollebeek, Linda D.
47
Kim, Jungkeun
44
Sharma, Piyush
44
Diamantopoulos, Adamantios
43
Rajagopal
41
Thaichon, Park
41
Bang, Nguyen
40
Das, Gopal
39
Foxall, Gordon R.
39
Ko, Yong Jae
39
Gierl, Heribert
37
Kim, Seongseop
36
Park, Jungkun
36
Verhoef, Peter C.
36
Vrontis, Demetris
36
Hyun, Sunghyup Sean
35
Moschis, George P.
35
Thøgersen, John
35
Wiedmann, Klaus-Peter
35
Balaji, M. S.
34
Bijmolt, Tammo H. A.
34
Dennis, Charles
34
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Journal of retailing and consumer services
16
Journal of business research : JBR
15
Marketing intelligence & planning
8
International journal of hospitality management
7
Journal of fashion marketing and management
7
Journal of promotion management : JPM
7
Journal of travel and tourism marketing
7
International journal of consumer studies
5
International journal of contemporary hospitality management
4
Journal of international consumer marketing
4
The journal of brand management : an international journal
4
The journal of services marketing
4
Australasian marketing journal
3
Business strategy and the environment
3
European management journal
3
International journal of market research
3
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
3
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
3
Technological forecasting & social change : an international journal
3
Tourism management : research, policies, practice
3
Young consumers : insight and ideas for responsible marketers
3
Asia Pacific journal of marketing and logistics
2
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
2
Country of origin effect : looking back and moving forward
2
Direct marketing : an international journal
2
European journal of marketing : EJM
2
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
2
Journal of strategic marketing
2
Journal of vacation marketing
2
Psychology & marketing
2
Strategic change
2
The international review of retail, distribution and consumer research
2
The journal of consumer marketing
2
Tourism management perspectives : TMP
2
Asia-Pacific journal of business administration
1
Asian journal of business ethics : AJBE
1
Brand management ; Vol. 4
1
Delivering value in turbulent times : AMA Summer Educators' Conference 2011 ; AMA educators' proceedings Volume 22 ; San Francisco, California, USA, 5 - 7 August 2011
1
European management review : EMR
1
International business review : the official journal of the European International Business Academy
1
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ECONIS (ZBW)
161
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1
The impact of brand transparency of food delivery apps in interactive brand communication
Chopdar, Prasanta Kr
;
Paul, Justin
- In:
Journal of research in interactive marketing : …
18
(
2024
)
2
,
pp. 238-256
Persistent link: https://www.econbiz.de/10014521197
Saved in:
2
Masstige scale : an alternative to measure brand equity
Alagarsamy, Subburaj
;
Mehrolia, Sangeeta
;
Paul, Justin
- In:
International journal of consumer studies
48
(
2024
)
1
,
pp. 1-14
Persistent link: https://www.econbiz.de/10014465441
Saved in:
3
Adapting to the Instagram esthetic and exploring influencers of hedonic consumption
Sood, Abhinav
;
Quintal, Vanessa
;
Phau, Ian
- In:
Journal of international consumer marketing
35
(
2023
)
3
,
pp. 259-275
Persistent link: https://www.econbiz.de/10014321470
Saved in:
4
Advancing basic psychological needs theory in marketing research
Gilal, Faheem Gul
;
Paul, Justin
;
Gilal, Rukhsana Gul
; …
- In:
International journal of market research
65
(
2023
)
6
,
pp. 745-777
Persistent link: https://www.econbiz.de/10014427160
Saved in:
5
Consumers' relationship with mass prestige brands and happiness
Nobre, Helena
;
Kumar, Ajay
;
Kastanakis, Minas N.
;
Paul, …
- In:
European management review : EMR
20
(
2023
)
2
,
pp. 306-325
Persistent link: https://www.econbiz.de/10014325427
Saved in:
6
A cross-cultural multilevel investigation on memorable destination local food consumption experience and food personality traits
Badu-Baiden, Frank
;
Kim, Seongseop
;
Wong, IpKin Anthony
- In:
Journal of travel and tourism marketing
40
(
2023
)
4
,
pp. 275-293
Persistent link: https://www.econbiz.de/10014369789
Saved in:
7
Examining the moderating role of principle-based entity of luxury brands and its effects on perceived CSR motives, consumer situational scepticism and brand resonance
Teah, Kevin
;
Sung, Billy
;
Phau, Ian
- In:
Journal of fashion marketing and management
27
(
2023
)
5
,
pp. 784-809
Persistent link: https://www.econbiz.de/10014430514
Saved in:
8
Factors affecting green purchase behavior : a systematic literature review
Sharma, Kavita
;
Aswal, Chandni
;
Paul, Justin
- In:
Business strategy and the environment
32
(
2023
)
4
,
pp. 2078-2092
Persistent link: https://www.econbiz.de/10014328869
Saved in:
9
Gaining resilience through transformative services in cause-related events : an interaction ritual chain perspective
Wong, IpKin Anthony
;
Lin, Xueying (Linda)
;
Lin, Zhiwei
; …
- In:
International journal of contemporary hospitality management
35
(
2023
)
9
,
pp. 3235-3262
Persistent link: https://www.econbiz.de/10014334293
Saved in:
10
Healthcare apps' purchase intention : a consumption values perspective
Chakraborty, Debarun
;
Paul, Justin
- In:
Technovation : the international journal of …
120
(
2023
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014476559
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