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~language:"eng"
~language:"sqi"
~person:"Kotler, Philip"
~type_genre:"Glossar enthalten"
~type_genre:"Reprint"
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Marketing management
11
Marketingmanagement
11
Marketing
10
Theorie
4
Theory
4
Selling
3
USA
3
United States
3
Verkauf
3
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2
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Kotler, Philip
Mintzberg, Henry
18
Porter, Michael E.
18
Hirt, Geoffrey A.
17
Block, Stanley B.
14
Schuler, Randall S.
14
Wild, John J.
14
Brealey, Richard A.
12
Gitman, Lawrence J.
12
Hollenbeck, John R.
12
Horngren, Charles T.
12
Myers, Stewart C.
12
Noe, Raymond A.
11
Wright, Patrick M.
11
Gerhart, Barry A.
10
Perreault, William D.
10
Sparrow, Paul R.
10
Ansoff, Harry Igor
9
Edmonds, Thomas P.
9
Hill, Charles W. L.
9
Ivancevich, John M.
9
Keller, Kevin Lane
9
Kerin, Roger A.
9
Krug, Jeffrey A.
9
Marcus, Alan J.
9
McCarthy, Edmund Jerome
9
Olds, Philip R.
9
Robbins, Stephen P.
9
Schermerhorn, John R.
9
Brewster, Chris
8
DuBrin, Andrew J.
8
Ferrell, Odies C.
8
Foss, Nicolai J.
8
Griffin, Ricky W.
8
Hartley, Steven W.
8
Hunger, J. David
8
Jaworski, Bernard J.
8
Jones, Gareth R.
8
Ross, Stephen A.
8
Snell, Scott A.
8
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The Prentice Hall series in marketing
1
The Prentice-Hall series in marketing
1
The development of marketing theory and its philosophical underpinnings
1
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ECONIS (ZBW)
11
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1
Marketing
management
Kotler, Philip
;
Keller, Kevin Lane
-
2006
-
12. ed.
Persistent link: https://www.econbiz.de/10013474938
Saved in:
2
Principles of marketing
Kotler, Philip
;
Armstrong, Gary
-
2014
-
15. ed., global ed.
Persistent link: https://www.econbiz.de/10010187438
Saved in:
3
Principles of marketing
Kotler, Philip
;
Armstrong, Gary
-
2012
-
14. ed., global. ed.
Persistent link: https://www.econbiz.de/10013481965
Saved in:
4
Principles of marketing
Kotler, Philip
;
Armstrong, Gary
-
2010
-
13. ed.
Persistent link: https://www.econbiz.de/10003776958
Saved in:
5
Broadening the concept of marketing
Kotler, Philip
;
Levy, Sidney J.
-
2008
Persistent link: https://www.econbiz.de/10003609467
Saved in:
6
Principles of marketing
Kotler, Philip
(
contributor
)
-
2008
-
5. European ed.
Persistent link: https://www.econbiz.de/10003679800
Saved in:
7
Principles of marketing
Kotler, Philip
;
Armstrong, Gary
-
2006
-
11. ed.
Persistent link: https://www.econbiz.de/10013474975
Saved in:
8
Marketing : an introduction
Armstrong, Gary
;
Kotler, Philip
-
2005
-
7. ed
Persistent link: https://www.econbiz.de/10001792149
Saved in:
9
Marketing : an introduction
Kotler, Philip
;
Armstrong, Gary
-
1993
-
3. ed
Persistent link: https://www.econbiz.de/10000858634
Saved in:
10
Principles of marketing
Kotler, Philip
;
Armstrong, Gary
-
1991
-
5. ed
Persistent link: https://www.econbiz.de/10000835995
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