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~language:"eng"
~language:"ukr"
~language:"zho"
~person:"Dwivedi, Yogesh Kumar"
~person:"Park, Jungkun"
~subject:"Consumer behaviour"
~type_genre:"Article in journal"
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Consumer behaviour
Konsumentenverhalten
100
Innovation adoption
34
Innovationsakzeptanz
34
Social Web
30
Social web
30
Beziehungsmarketing
27
Relationship marketing
27
Internet marketing
26
Brand management
25
Dienstleistungsqualität
25
Markenführung
25
Online-Marketing
25
Service quality
25
Artificial intelligence
24
Customer satisfaction
22
Kundenzufriedenheit
22
Künstliche Intelligenz
21
Online retailing
21
Online-Handel
21
Brand image
20
Lieferkette
20
Markenimage
20
Supply chain
20
Bibliometrics
17
Bibliometrie
17
Innovation
17
Mobile Business
16
Mobile business
16
Innovation diffusion
15
Innovationsdiffusion
15
Mobile communications
15
Mobilkommunikation
15
Confidence
14
India
14
Vertrauen
14
E-commerce
13
Electronic Commerce
13
Indien
13
USA
13
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Undetermined
76
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3
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Article
99
Book / Working Paper
1
Type of publication (narrower categories)
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Article in journal
Aufsatz in Zeitschrift
100
Aufsatzsammlung
1
Graue Literatur
1
Hochschulschrift
1
Non-commercial literature
1
Thesis
1
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Language
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English
Ukrainian
Chinese
Author
All
Dwivedi, Yogesh Kumar
Park, Jungkun
Han, Heesup
113
Mattila, Anna S.
98
Lusk, Jayson L.
75
Phau, Ian
73
Khare, Arpita
68
Loureiro, Sandra Maria Correia
62
Grewal, Dhruv
60
Nayga, Rodolfo M.
60
Septianto, Felix
59
Jang, Soocheong
57
Belk, Russell W.
55
Paul, Justin
54
Ko, Eunju
49
Laroche, Michel
48
Bagozzi, Richard P.
47
Hollebeek, Linda D.
46
Kim, Jungkeun
45
Pelsmacker, Patrick de
45
Diamantopoulos, Adamantios
42
Sharma, Piyush
41
Bang, Nguyen
40
Thaichon, Park
40
Das, Gopal
39
Rajagopal
38
Kim, Seongseop
37
Ko, Yong Jae
37
Vrontis, Demetris
37
Wong, IpKin Anthony
36
Wu, Luorong
36
Hyun, Sunghyup Sean
35
Verhoef, Peter C.
35
Bruwer, Johan
34
Dens, Nathalie
34
Eisend, Martin
34
Moschis, George P.
34
Balaji, M. S.
33
Gierl, Heribert
33
Haws, Kelly L.
33
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All
Journal of retailing and consumer services
27
Journal of business research : JBR
11
International journal of Indian culture and business management
7
The marketing review
6
European journal of marketing : EJM
5
Information systems management
4
Technological forecasting & social change : an international journal
3
The Cornell hospitality quarterly
3
Asia Pacific journal of marketing and logistics
2
Electronic government : EG; an international journal
2
International journal of bank marketing
2
International journal of retail and distribution management
2
Psychology & marketing
2
European journal of innovation management : EJIM
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
International journal of advertising : the review of marketing communications
1
International journal of business information systems : IJBIS
1
International journal of business innovation and research : IJBIR
1
International journal of hospitality management
1
International journal of pharmaceutical and healthcare marketing : IJPHM
1
International journal of retail & distribution management
1
International journal of sports marketing & sponsorship
1
International journal of wine business research
1
International marketing review
1
Journal of air transport management
1
Journal of consumer behaviour
1
Journal of financial services marketing : JFSM
1
Journal of hospitality & leisure marketing : the international forum for research, theory & practice
1
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
1
Journal of strategic marketing
1
Journal of travel and tourism marketing
1
Operations management research : OMR ; advancing practice through theory
1
Service business
1
The international journal of bank marketing : IJBM
1
The international review of retail, distribution and consumer research
1
The journal of product & brand management
1
The service industries journal
1
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All
ECONIS (ZBW)
100
Showing
1
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10
of
100
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articles prioritized
date (newest first)
date (oldest first)
1
Brands are calling your AVATAR in Metaverse : a study to explore XR-based gamification marketing activities & consumer-based brand equity in virtual world
Arya, Vikas
;
Sambyal, Rachita
;
Sharma, Anshuman
; …
- In:
Journal of consumer behaviour
23
(
2024
)
2
,
pp. 556-585
Persistent link: https://www.econbiz.de/10014507379
Saved in:
2
Effect of customers' skepticism toward CSR practices on customers' behavior in luxury service context
Hyun, Hyowon
;
Hong, EunPyo
;
Ahn, Jiseon
;
Park, Jungkun
- In:
Journal of travel and tourism marketing
41
(
2024
)
1
,
pp. 35-50
Persistent link: https://www.econbiz.de/10014513607
Saved in:
3
The effects of brand trustworthiness and credibility on location-based advertising : moderating effects of privacy concern and social influence
Le, Hoang T. P. M.
;
Yoo, Weonsang
;
Park, Jungkun
- In:
International journal of advertising : the review of …
43
(
2024
)
5
,
pp. 798-823
Persistent link: https://www.econbiz.de/10014551072
Saved in:
4
Green brand identity and B2B channel partners' tactical green marketing orientation : moderating effect of brand governance
Jain, Shilpi
;
Basu, Sriparna
;
Dwivedi, Yogesh Kumar
- In:
Industrial marketing management : the international …
119
(
2024
),
pp. 218-237
Persistent link: https://www.econbiz.de/10014555808
Saved in:
5
Social media marketing in the digital age : empower consumers to win big?
Moedeen, Sajjaad
;
Eugene Cheng-xi Aw
;
Alryalat, …
- In:
Asia Pacific journal of marketing and logistics
36
(
2024
)
1
,
pp. 66-84
Persistent link: https://www.econbiz.de/10014486662
Saved in:
6
The way to generate customer citizenship behavior with customer experience
Le, Hoang T. P. M.
;
Kim, Dongyoup
;
Park, Jungkun
- In:
Journal of retailing and consumer services
76
(
2024
),
pp. 1-10
Persistent link: https://www.econbiz.de/10014460861
Saved in:
7
Assessing customers' attitude towards online apparel shopping : a three-way interaction model
Patel, Ashok Kumar
;
Anurag Singh
;
Rana, Nripendra P.
; …
- In:
Journal of business research : JBR
164
(
2023
),
pp. 1-17
Persistent link: https://www.econbiz.de/10014303772
Saved in:
8
An attitude-behavioral model to understand people's behavior towards tourism during COVID-19 pandemic
Shareef, Mahmud Akhter
;
Akram, Muhammad Shakaib
;
Malik, …
- In:
Journal of business research : JBR
161
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014288173
Saved in:
9
Direct and indirect effect of word-of-mouth with the moderation of ethnocentrism
Hyun, Hyowon
;
Kim, Dongyoup
;
Park, Jungkun
- In:
International journal of retail and distribution management
51
(
2023
)
4
,
pp. 484-502
Persistent link: https://www.econbiz.de/10014281080
Saved in:
10
Drivers of customers' efforts to cope with wearable device usage problems and the role of demographics in a study in China
Ren, Tianbao
;
Le, Hoang T. P. M.
;
Park, Jungkun
- In:
Asia Pacific journal of marketing and logistics
35
(
2023
)
11
,
pp. 2727-2747
Persistent link: https://www.econbiz.de/10014430282
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