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~language:"eng"
~language:"ukr"
~language:"zho"
~person:"Kim, Jungkeun"
~subject:"Consumer behaviour"
~subject:"Großbritannien"
~type_genre:"Article in journal"
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Consumer behaviour
Großbritannien
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46
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13
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Kim, Jungkeun
Han, Heesup
115
Mattila, Anna S.
98
Machin, Stephen
89
Lusk, Jayson L.
75
Blundell, Richard W.
73
Phau, Ian
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66
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54
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52
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50
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49
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49
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48
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47
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47
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47
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Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
13
Marketing letters : a journal of research in marketing
4
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4
European journal of marketing
3
Journal of business research : JBR
3
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ECONIS (ZBW)
46
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41
The influence of graphical versus numerical information representation modes on the compromise effect
Kim, Jungkeun
- In:
Marketing letters : a journal of research in marketing
28
(
2017
)
3
,
pp. 397-409
Persistent link: https://www.econbiz.de/10011730657
Saved in:
42
Are two arguments always better than one? : persuasion knowledge moderating the effect of integrated marketing communications
Kim, Jungkeun
;
Kim, Jae-Eun
;
Marshall, Roger
- In:
European journal of marketing : EJM
50
(
2016
)
7/8
,
pp. 1399-1425
Persistent link: https://www.econbiz.de/10011609129
Saved in:
43
The influence of hedonic versus utilitarian consumption situations on the compromise effect
Kim, Sungeun Ange
;
Kim, Jungkeun
- In:
Marketing letters : a journal of research in marketing
27
(
2016
)
2
,
pp. 387-401
Persistent link: https://www.econbiz.de/10011486664
Saved in:
44
Consumer-brand relationship quality : when and how it helps brand extensions
Kim, Kyeongheui
;
Park, Jongwon
;
Kim, Jungkeun
- In:
Journal of business research : JBR
67
(
2014
)
4
,
pp. 591-597
Persistent link: https://www.econbiz.de/10010363454
Saved in:
45
Search for the underlying mechanism of framing effects in multi-alternative and multi-attribute decision situations
Kim, Jungkeun
;
Kim, Jae-eun
;
Marshall, Roger
- In:
Journal of business research : JBR
67
(
2014
)
3
,
pp. 388-385
Persistent link: https://www.econbiz.de/10010245239
Saved in:
46
Effects of cognitive resource availability on consumer decisions involving counterfeit products : the role of perceived justification
Kim, Jungkeun
;
Kim, Jae-eun
;
Park, Jongwon
- In:
Marketing letters : a journal of research in marketing
23
(
2012
)
3
,
pp. 869-881
Persistent link: https://www.econbiz.de/10009579956
Saved in:
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