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~language:"eng"
~language:"ukr"
~language:"zho"
~person:"Sheth, Jagdish N."
~subject:"Consumer behaviour"
~subject:"Impact assessment"
~type_genre:"Article in journal"
~type_genre:"Collection of articles of several authors"
~type_genre:"Sammelwerk"
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Consumer behaviour
Impact assessment
Konsumentenverhalten
53
Marketing management
27
Marketingmanagement
27
Marketing
24
Theorie
24
Theory
24
Marketing theory
23
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23
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13
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10
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Sheth, Jagdish N.
Han, Heesup
117
Mattila, Anna S.
99
Lusk, Jayson L.
76
Belk, Russell W.
74
Phau, Ian
73
Khare, Arpita
68
Nayga, Rodolfo M.
66
Dwivedi, Yogesh Kumar
64
Loureiro, Sandra Maria Correia
62
Grewal, Dhruv
61
Septianto, Felix
60
Jang, Soocheong
58
Paul, Justin
54
Ko, Eunju
51
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50
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48
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48
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47
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45
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42
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42
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41
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41
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40
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40
Thaichon, Park
39
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38
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38
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37
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37
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37
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36
Park, Jungkun
36
Wu, Luorong
36
Hyun, Sunghyup Sean
35
Lim, Weng Marc
35
Moschis, George P.
35
Bruwer, Johan
34
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34
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Legends in consumer behavior
32
Legends in marketing
8
Journal of business research : JBR
2
Journal of global marketing
2
Journal of marketing theory and practice
2
Journal of the Academy of Marketing Science
2
European journal of marketing
1
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ECONIS (ZBW)
53
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1
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53
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1
Designing an empathetic user-centric customer support organisation : practitioners' perspectives
Sheth, Jagdish N.
;
Jain, Varsha
;
Ambika, Anupama
- In:
European journal of marketing
58
(
2024
)
4
,
pp. 845-868
Persistent link: https://www.econbiz.de/10015047345
Saved in:
2
The growing importance of customer-centric support services for improving customer experience
Sheth, Jagdish N.
;
Jain, Varsha
;
Ambika, Anupama
- In:
Journal of business research : JBR
164
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014303770
Saved in:
3
New areas of research in marketing strategy, consumer behavior, and marketing analytics : the future is bright
Sheth, Jagdish N.
- In:
Journal of marketing theory and practice : JMTP
29
(
2021
)
1
,
pp. 3-12
Persistent link: https://www.econbiz.de/10012483496
Saved in:
4
Serving the invisible poor : segmenting the market
Pels, Jaqueline
;
Sheth, Jagdish N.
- In:
Journal of global marketing
34
(
2021
)
4
,
pp. 270-281
Persistent link: https://www.econbiz.de/10012650598
Saved in:
5
Sustainable marketing : market-driving, not market-driven
Sheth, Jagdish N.
;
Parvatiyar, Atul
- In:
Journal of macromarketing
41
(
2021
)
1
,
pp. 150-165
Persistent link: https://www.econbiz.de/10012485425
Saved in:
6
Impact of Covid-19 on consumer behavior : will the old habits return or die?
Sheth, Jagdish N.
- In:
Journal of business research : JBR
117
(
2020
),
pp. 280-283
Persistent link: https://www.econbiz.de/10012286029
Saved in:
7
Consumer behavior research
Zaltman, Gerald
;
Barabba, Vincent P.
;
Johnston, Wesley J.
; …
-
2018
Persistent link: https://www.econbiz.de/10011900008
Saved in:
8
A multi-stage model of adoption of online buying in India
Rajaretnam, Jeyachandran
;
Sheth, Jagdish N.
- In:
Journal of global marketing
31
(
2018
)
2
,
pp. 60-72
Persistent link: https://www.econbiz.de/10011963086
Saved in:
9
Business models to serve low-income consumers in emerging markets
Pels, Jaqueline
;
Sheth, Jagdish N.
- In:
Marketing theory
17
(
2017
)
3
,
pp. 373-391
Persistent link: https://www.econbiz.de/10011825009
Saved in:
10
Adaptive decision making
Bettman, James R.
;
Carmon, Ziv
;
Johnson, Eric J.
; …
-
2016
Persistent link: https://www.econbiz.de/10011446075
Saved in:
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