//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~language:"eng"
~person:"Aghdaie, Mohammad Hasan"
~person:"Akarte, Milind M."
~person:"Arain, Zulfiqar Ali"
~person:"Tybout, Alice M."
~subject:"Marktsegmentierung"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Target group"
Narrow search
Delete all filters
| 6 applied filters
Year of publication
From:
To:
Subject
All
Marktsegmentierung
Market segmentation
5
Target group
5
Zielgruppe
5
Beziehungsmarketing
2
Consumer behaviour
2
Customer segmentation
2
Konsumentenverhalten
2
Marketing management
2
Marketingmanagement
2
Relationship marketing
2
Artificial neural network
1
Behavior modeling
1
Classification
1
Cluster analysis
1
Clusteranalyse
1
Conjoint analysis
1
Conjoint-Analyse
1
Customer classification
1
Customer worth
1
Deelphi mthod
1
Iran
1
K-means clustering
1
Klassifikation
1
Market research
1
Marktforschung
1
Neural networks
1
Neuronale Netze
1
New product development
1
Product configuration
1
Product design
1
Product differentiation
1
Produktdifferenzierung
1
Produktentwicklung
1
Produktgestaltung
1
RFM Analysis
1
Regional cluster
1
Regionales Cluster
1
Social Marketing
1
Social marketing
1
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Article
5
Type of publication (narrower categories)
All
Article in journal
3
Aufsatz in Zeitschrift
3
Aufsatz im Buch
2
Book section
2
Language
All
English
Author
All
Aghdaie, Mohammad Hasan
Akarte, Milind M.
Arain, Zulfiqar Ali
Tybout, Alice M.
Arnold, Marlen
2
Chawla, Deepak
2
Dolnicar, Sara
2
Gold, Stefan
2
Goldsmith, Ronald E.
2
Leisch, Friedrich
2
Mueller, Barbara
2
Muthuri, Judy N.
2
Piersma, Nanda
2
Pires, Guilherme D.
2
Podolny, Joel M.
2
Rueda, Ximena
2
Stanton, John
2
Tsiotsou, Rodoula H.
2
Van den Poel, Dirk
2
Verhoef, Peter C.
2
Weinstein, Art
2
Abedin, Ehsan
1
Abou Nabout, Nadia
1
Ackermann, Karl
1
Agarwal, Vaibhav
1
Ahmadi, Iman
1
Akhondzadeh-Noughabi, Elham
1
Al-Azri, Hamed
1
Al-Muharrami, Saeed
1
Albadvi, Amir
1
Alexandris, K.
1
Alfarhan, Usamah F.
1
Allenby, Greg
1
Alt, Mónika-Anetta
1
Alvarez, Cecilia M. O.
1
Alves Gomes, Miguel
1
Arora, Mukul
1
Audrezet, Alice
1
Avram, Bogdan
1
Babakus, Emin
1
more ...
less ...
Published in...
All
Kellogg on marketing
2
Benchmarking : an international journal ; BIJ
1
International journal of business innovation and research
1
Journal of retailing and consumer services
1
Source
All
ECONIS (ZBW)
5
Showing
1
-
5
of
5
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
RFM-based repurchase behavior for customer classification and segmentation
Rahim, Mussadiq Abdul
;
Mushafiq, Muhammad
;
Khan, Salabat
; …
- In:
Journal of retailing and consumer services
61
(
2021
),
pp. 1-9
Persistent link: https://www.econbiz.de/10012581908
Saved in:
2
Segmentation based product design using preferred features
Gangurde, Sanjaykumar R.
;
Akarte, Milind M.
- In:
Benchmarking : an international journal ; BIJ
22
(
2015
)
6
,
pp. 1096-1114
Persistent link: https://www.econbiz.de/10011406580
Saved in:
3
Customer-oriented benefit segmentation : an integrated approach
Aghdaie, Mohammad Hasan
;
Tafreshi, Parham Fami
; …
- In:
International journal of business innovation and research
8
(
2014
)
2
,
pp. 168-189
Persistent link: https://www.econbiz.de/10010400546
Saved in:
4
Identifying market segments and selecting targets
Tybout, Alice M.
;
Grayson, Kent
- In:
Kellogg on marketing
,
(pp. 26-55)
.
2010
Persistent link: https://www.econbiz.de/10008664293
Saved in:
5
Segmentation and targeting
Sternthal, Brian
;
Tybout, Alice M.
- In:
Kellogg on marketing
,
(pp. 3-30)
.
2001
Persistent link: https://www.econbiz.de/10001612972
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->