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~language:"eng"
~person:"Aulakh, Preet S."
~person:"Kowalik, Izabela"
~person:"Sander, Matthias"
~person:"Zentes, Joachim"
~type_genre:"Aufsatz im Buch"
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International marketing
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Internationales Marketing
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Aulakh, Preet S.
Kowalik, Izabela
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Zentes, Joachim
Douglas, Susan P.
13
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10
Craig, C. S.
8
Samiee, Saeed
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Entrepreneurial marketing and international new ventures : antecedents, elements and outcomes
4
International marketing ; Vol. VI
2
International marketing ; Vol. 3
1
The SAGE handbook of international marketing
1
Source
All
ECONIS (ZBW)
8
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1
Defining entrepreneurial marketing and instant internationalization
Kowalik, Izabela
- In:
Entrepreneurial marketing and international new …
,
(pp. 8-25)
.
2020
Persistent link: https://www.econbiz.de/10012224534
Saved in:
2
Entrepreneurial marketing orientation and international new ventures
Kowalik, Izabela
;
Pleśniak, Agnieszka
- In:
Entrepreneurial marketing and international new …
,
(pp. 81-104)
.
2020
Persistent link: https://www.econbiz.de/10012224569
Saved in:
3
Antecedents of international entrepreneurial marketing strategies
Kowalik, Izabela
;
Pleśniak, Agnieszka
- In:
Entrepreneurial marketing and international new …
,
(pp. 105-124)
.
2020
Persistent link: https://www.econbiz.de/10012224577
Saved in:
4
Entrepreneurial marketing in the transition and mature economics
Kowalik, Izabela
;
Danik, Lidia
;
Pawęta, Elena
- In:
Entrepreneurial marketing and international new …
,
(pp. 143-163)
.
2020
Persistent link: https://www.econbiz.de/10012224746
Saved in:
5
Organizational heritage, institutional changes and strategic responses of firms from emerging economics
Aulakh, Preet S.
;
Chittoor, Raveendra
- In:
The SAGE handbook of international marketing
,
(pp. 468-489)
.
2009
Persistent link: https://www.econbiz.de/10003792179
Saved in:
6
Antecedents and performance implications of channel integration in foreign markets
Aulakh, Preet S.
;
Kotabe, Masaaki
-
2008
Persistent link: https://www.econbiz.de/10003657289
Saved in:
7
Trust and performance in cross-border marketing partnerships: a behavioral approach
Aulakh, Preet S.
;
Kotabe, Masaaki
;
Sahay, Arvind
-
2006
Persistent link: https://www.econbiz.de/10003411034
Saved in:
8
Export strategies and performance of firms from emerging economies: evidence from Brazil, Chile, and Mexico
Aulakh, Preet S.
;
Kotabe, Masaaki
;
Teegen, Hildy
-
2006
Persistent link: https://www.econbiz.de/10003411072
Saved in:
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