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~language:"eng"
~person:"Bang, Nguyen"
~person:"Yan, Ruiliang"
~person:"Zielke, Stephan"
~subject:"Kundenzufriedenheit"
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Kundenzufriedenheit
Einzelhandel
47
Retail trade
46
Consumer behaviour
24
Konsumentenverhalten
24
Distribution channel
17
Vertriebsweg
17
Beziehungsmarketing
12
Online retailing
12
Online-Handel
12
Relationship marketing
12
Game theory
7
Retailing
7
Spieltheorie
7
Preismanagement
6
Pricing strategy
6
Customer satisfaction
5
Electronic Commerce
5
Competition
4
E-commerce
4
Einzelhandelspreis
4
Handelsmarketing
4
Marketing management
4
Marketingmanagement
4
Online-Marketing
4
Retail marketing
4
Retail price
4
Theorie
4
Theory
4
Wettbewerb
4
Brand image
3
Brand management
3
Dienstleistungsqualität
3
Großbritannien
3
Internet marketing
3
Markenführung
3
Markenimage
3
Nachhaltigkeit
3
Service quality
3
Sustainability
3
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German
1
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Bang, Nguyen
Yan, Ruiliang
Zielke, Stephan
Gil Saura, Irene
11
Ruiz-Molina, María-Eugenia
5
Coughlan, Joseph
4
Evanschitzky, Heiner
4
Lombart, Cindy
4
Moliner-Velázquez, Beatriz
4
Mortimer, Gary
4
Román, Sergio
4
Sajad Rezaei
4
Söderlund, Magnus
4
Willems, Kim
4
Ahmed, Salma
3
Arsalan Najmi
3
Bolton, Ruth N.
3
Castaldo, Sandro
3
Chiguvi, Douglas
3
Duggal, Ekta
3
Gustafsson, Anders
3
Hellström, Daniel
3
Herter, Márcia Maurer
3
Hunneman, Auke
3
Kennedy, Aileen
3
Khaled, Amgad S. D.
3
Louis, Didier
3
Marín, Antonio
3
Mishra, Sita
3
Molinillo, Sebastian
3
Muathe, Stephen
3
Mwencha, Peter
3
Naser Valaei
3
Pinto, Diego Costa
3
Riquelme, Isabel P.
3
Ruiz-Molina, Maria-Eugenia
3
Schramm-Klein, Hanna
3
Singh, Ajmer
3
Sloot, Laurens M.
3
Tarasi, Crina O.
3
Vakulenko, Yulia
3
Verhoef, Peter C.
3
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Electronic markets : the international journal on networked business
1
Journal of targeting, measurement and analysis for marketing
1
Marketing : journal of research and management
1
Technological forecasting & social change : an international journal
1
The international review of retail, distribution and consumer research
1
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ECONIS (ZBW)
5
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1
Shopping app features : their impact on customer satisfaction and loyalty
Sinemus, Kathrin
;
Zielke, Stephan
;
Dobbelstein, Thomas
- In:
The international review of retail, distribution and …
32
(
2022
)
4
,
pp. 423-449
Persistent link: https://www.econbiz.de/10013411673
Saved in:
2
Constituents and consequences of smart customer experience in retailing
Roy, Sanjit
;
Balaji, M. S.
;
Sadeque, Saalem
;
Bang, Nguyen
; …
- In:
Technological forecasting & social change : an …
124
(
2017
),
pp. 257-270
Persistent link: https://www.econbiz.de/10011899384
Saved in:
3
Constructing online switching barriers : examining the effects of switching costs and alternative attractiveness on e-store loyalty in online pure-play retailers
Ezlika Ghazali
;
Bang, Nguyen
;
Mutum, Dilip S.
; …
- In:
Electronic markets : the international journal on …
26
(
2016
)
2
,
pp. 157-171
Persistent link: https://www.econbiz.de/10011666746
Saved in:
4
The target and non-targeted framework : differential impact of marketing tactics on customer perceptions
Bang, Nguyen
;
Li, Mo
;
Chen, Cheng-hao Steve
- In:
Journal of targeting, measurement and analysis for marketing
20
(
2012
)
2
,
pp. 96-108
Persistent link: https://www.econbiz.de/10009611660
Saved in:
5
Self-service and traditional check-outs in a retail setting : an analysis of perceptual differences and satisfaction drivers
Zielke, Stephan
;
Lietke, Britta
;
Toporowski, Waldemar
; …
- In:
Marketing : journal of research and management
4
(
2008
)
1
,
pp. 24-37
Persistent link: https://www.econbiz.de/10003709018
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