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~language:"eng"
~person:"Diamantopoulos, Adamantios"
~person:"Melewar, T. C."
~source:"econis"
~subject:"Firm performance"
~subject:"Industrie"
~subject:"Innovation management"
~subject:"Markenführung"
~subject:"Scheduling"
~type:"article"
~type_genre:"Article in journal"
~type_genre:"Collection of articles of several authors"
~type_genre:"Sammelwerk"
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Firm performance
Industrie
Innovation management
Markenführung
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Brand management
74
Consumer behaviour
71
Konsumentenverhalten
71
Brand image
56
Markenimage
56
Corporate reputation
36
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36
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30
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23
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Sammelwerk
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79
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7
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Diamantopoulos, Adamantios
Melewar, T. C.
Kraus, Sascha
73
Wagner, Joachim
67
Brem, Alexander
65
Vrontis, Demetris
62
Cheng, T. C. E.
61
De Massis, Alfredo
52
Lee, Seoki
47
Thurasamy Ramayah
46
Frattini, Federico
45
Lichtenthaler, Ulrich
45
Parida, Vinit
45
Audretsch, David B.
44
Gunasekaran, Angappa
44
Kumar, Vikas
44
Ahuja, Inderpreet Singh
42
Wincent, Joakim
42
Roper, Stephen
38
Van Haverbeke, Wim
38
Messeni Petruzzelli, Antonio
37
Bang, Nguyen
36
Coad, Alexander
36
Gassmann, Oliver
36
Henry, Craig
36
Loureiro, Sandra Maria Correia
36
O'Cass, Aron
36
Patel, Pankaj C.
36
Ritala, Paavo
36
Bogers, Marcel L. A. M.
35
Chen, Jin
35
Görg, Holger
35
Kuvalin, Dmitrij B.
35
Verganti, Roberto
35
Wright, Mike
35
Adomako, Samuel
34
Brettel, Malte
34
Frishammar, Johan
34
Hurmelinna-Laukkanen, Pia
34
Li, Yuan
34
Bouncken, Ricarda B.
33
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Journal of business research : JBR
20
Journal of international marketing
6
The marketing review
5
European journal of marketing : EJM
4
International studies of management and organization
4
The journal of brand management : an international journal
4
Corporate reputation review
2
Industrial marketing management : the international journal for industrial and high-tech firms
2
International marketing review
2
Journal of strategic marketing
2
Journal of the Academy of Marketing Science
2
Journal of world business : JWB
2
Asia Pacific journal of marketing and logistics
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British journal of management
1
Business ethics quarterly : the journal of the Society for Business Ethics
1
Corporate reputation review : an international journal
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EuroMed journal of business
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European business review
1
International journal of internet marketing and advertising : IJIMA
1
International journal of management reviews
1
International journal of market research : JMRS ; the journal of the Market Research Society
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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Journal of general management
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Journal of global marketing
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Journal of international business studies : JIBS ; an official journal of the Academy of International Business
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Journal of marketing for higher education
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Journal of retailing
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Journal of retailing and consumer services
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Journal of service research : JSR
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Journal of vacation marketing : an international journal
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Marketing intelligence & planning
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Qualitative market research : an international journal
1
The European business journal
1
The journal of asset management
1
The journal of business & industrial marketing
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The journal of product & brand management
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ECONIS (ZBW)
Showing
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79
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1
Examining the effects of celebrity negative publicity on attitude to, and reputation of, brand and corporation, directly and based on moderating factors
Hussain, Shahzeb
;
Pascaru, Olga
;
Priporas, Constantinos …
- In:
European business review
35
(
2023
)
4
,
pp. 469-499
Persistent link: https://www.econbiz.de/10014314539
Saved in:
2
Experiencing the sense of the brand : the mining, processing and application of brand data through sensory brand experiences
Zha, Dongmei
;
Foroudi, Pantea
;
Melewar, T. C.
;
Jin, Zhongqi
- In:
Qualitative market research : an international journal
25
(
2022
)
2
,
pp. 205-232
Persistent link: https://www.econbiz.de/10013380424
Saved in:
3
Impact of the strength of religious beliefs on brand love in the Islamic market
Yousef, Waleed
;
Foroudi, Pantea
;
Hussain, Shahzeb
; …
- In:
Corporate reputation review
25
(
2022
)
1
,
pp. 1-18
Persistent link: https://www.econbiz.de/10012819715
Saved in:
4
The interplay of brand, brand origin and brand user stereotypes in forming value perceptions
Gidaković, Petar
;
Szőcs, Ilona
;
Diamantopoulos, Adamantios
- In:
British journal of management
33
(
2022
)
4
,
pp. 1924-1949
Persistent link: https://www.econbiz.de/10013463552
Saved in:
5
Making sense of sensory brand experience : constructing an integrative framework for future research
Zha, Dongmei
;
Foroudi, Pantea
;
Jin, Zhongqi
;
Melewar, T. C.
- In:
International journal of management reviews
24
(
2022
)
1
,
pp. 130-167
Persistent link: https://www.econbiz.de/10012795396
Saved in:
6
Understanding celebrity trust and its effects on other credibility and image constructs : a qualitative approach
Hussain, Shahzeb
;
Melewar, T. C.
;
Priporas, …
- In:
Corporate reputation review
24
(
2021
)
4
,
pp. 247-262
Persistent link: https://www.econbiz.de/10012666334
Saved in:
7
Branding luxury hotels : evidence from the analysis of consumers' "big" visual data on TripAdvisor
Giglio, Simona
;
Pantano, Eleonora
;
Bilotta, Eleonora
; …
- In:
Journal of business research : JBR
119
(
2020
),
pp. 495-501
Persistent link: https://www.econbiz.de/10012417034
Saved in:
8
Corporate identity orientation and disorientation : a complexity theory perspective
Devereux, Luke
;
Melewar, T. C.
;
Dinnie, Keith
;
Lange, Thomas
- In:
Journal of business research : JBR
109
(
2020
),
pp. 413-424
Persistent link: https://www.econbiz.de/10012238097
Saved in:
9
Do brand warmth and brand competence add value to consumers? : a stereotyping perspective
Kolbl, Živa
;
Diamantopoulos, Adamantios
; …
- In:
Journal of business research : JBR
118
(
2020
),
pp. 346-362
Persistent link: https://www.econbiz.de/10012288612
Saved in:
10
Examining the effects of celebrity trust on advertising credibility, brand credibility and corporate credibility
Hussain, Shahzeb
;
Melewar, T. C.
;
Priporas, …
- In:
Journal of business research : JBR
109
(
2020
),
pp. 472-488
Persistent link: https://www.econbiz.de/10012238107
Saved in:
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