//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~language:"eng"
~person:"Heckman, James J."
~person:"Nijkamp, Peter"
~person:"Vrontis, Demetris"
~subject:"Markenführung"
~type_genre:"Article in journal"
~type_genre:"Non-commercial literature"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search:
Narrow search
Delete all filters
| 7 applied filters
Year of publication
From:
To:
Subject
All
Markenführung
Theorie
518
Theory
518
USA
236
United States
236
Netherlands
155
Niederlande
155
Estimation
150
Schätzung
150
Impact assessment
122
Wirkungsanalyse
122
Welt
98
World
98
Innovation
95
Nachhaltige Entwicklung
95
Sustainable development
95
Bildungsertrag
87
Regional development
87
Regionalentwicklung
87
Returns to education
87
EU countries
83
EU-Staaten
83
Bildungsinvestition
73
Human capital investment
73
Children
70
Kinder
70
Europa
65
Europe
65
Migranten
65
Migrants
65
Regional economics
63
Regionalökonomik
63
Entrepreneurship
62
Entrepreneurship approach
61
Stadtentwicklung
59
Urban development
59
Cognition
58
Kognition
58
Causality analysis
54
Humankapital
54
Kausalanalyse
54
more ...
less ...
Online availability
All
Undetermined
10
Free
3
Type of publication
All
Article
23
Book / Working Paper
2
Type of publication (narrower categories)
All
Article in journal
Non-commercial literature
Aufsatz in Zeitschrift
24
Arbeitspapier
1
Collection of articles of several authors
1
Graue Literatur
1
Sammelwerk
1
Working Paper
1
more ...
less ...
Language
All
English
Author
All
Heckman, James J.
Nijkamp, Peter
Vrontis, Demetris
Melewar, T. C.
57
Loureiro, Sandra Maria Correia
36
Bang, Nguyen
35
Merrilees, Bill
34
Phau, Ian
30
Balmer, John M. T.
29
Christodoulides, George
25
Gupta, Suraksha
25
Han, Heesup
25
Keller, Kevin Lane
25
Ko, Eunju
25
Guzman, Francisco
24
De Chernatony, Leslie
23
Diamantopoulos, Adamantios
23
Sarkar, Abhigyan
23
Veloutsou, Cleopatra
23
Baumgarth, Carsten
22
Khan, Imran
22
Romaniuk, Jenni
22
Foroudi, Pantea
21
Japutra, Arnold
21
Kunkel, Thilo
21
Hollebeek, Linda D.
20
Pitt, Leyland F.
20
Rahman, Zillur
20
Iglesias, Oriol
19
King, Ceridwyn
19
Roper, Stuart
19
Paul, Justin
18
Abratt, Russell
17
Dens, Nathalie
17
Pelsmacker, Patrick de
17
Sarkar, Juhi Gahlot
17
Valette-Florence, Pierre
17
Casidy, Riza
16
Ekinci, Yuksel
16
Fetscherin, Marc
16
Miller, Dale
16
Buil, Isabel
15
more ...
less ...
Published in...
All
Journal for global business advancement : JGBA
3
Journal of transnational management : the official journal of the International Management Development Association
3
The journal of product & brand management
2
World review of entrepreneurship, management and sustainable development
2
Global business & economics review
1
International journal of entrepreneurship and small business : IJESB
1
International journal of foresight and innovation policy : IJFIP
1
International journal of internet marketing and advertising : IJIMA
1
International journal of organizational analysis
1
Journal of Asia Business Studies
1
Journal of business research : JBR
1
Journal of customer behaviour
1
Journal of global marketing
1
Journal of promotion management : JPM
1
Qualitative market research : an international journal
1
Research memoranda / Vrije Universiteit, Faculteit der Economische Wetenschappen en Bedrijfskunde
1
The journal of brand management : an international journal
1
The journal of services marketing
1
The marketing review
1
more ...
less ...
Source
All
ECONIS (ZBW)
25
Showing
1
-
10
of
25
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Can salespersons help firms overcome brand image crisis? : role of facial appearance
Agnihotri, Arpita
;
Bhattacharya, Saurabh
;
Vrontis, Demetris
- In:
Journal of business research : JBR
176
(
2024
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014550374
Saved in:
2
The dark side of group heterogeneity on a brand-based online community
Chatterjee, Sheshadri
;
Chaudhuri, Ranjan
;
Vrontis, Demetris
- In:
Journal of global marketing
36
(
2023
)
4
,
pp. 303-318
Persistent link: https://www.econbiz.de/10014390287
Saved in:
3
A nation brand development framework : the stakeholders' perspective
Abdalmajid, Jilan
;
Papasolomou, Ioanna
;
Vrontis, Demetris
; …
- In:
Journal of Asia Business Studies
17
(
2023
)
5
,
pp. 992-1018
Persistent link: https://www.econbiz.de/10014432785
Saved in:
4
To be (family) or not to be (family) : the familiness effect over brand authenticity posts on social media and consumer engagement relationship
Bargoni, Augusto
;
Ballerini, Jacopo
;
Vrontis, Demetris
; …
- In:
The journal of product & brand management
32
(
2023
)
5
,
pp. 713-736
Persistent link: https://www.econbiz.de/10014315439
Saved in:
5
The utilisation of digital media for branding start-ups
Vrontis, Demetris
;
Thrassou, Alkis
;
Viassone, Milena
- In:
International journal of entrepreneurship and small …
49
(
2023
)
4
,
pp. 495-523
Persistent link: https://www.econbiz.de/10014335136
Saved in:
6
Building corporate reputation through social media marketing efforts : the mediating role of corporate brand credibility
Garanti, Zanete
;
Igbudu, Nicholas
;
Popoola, Temitope
; …
- In:
International journal of internet marketing and …
17
(
2022
)
3/4
,
pp. 370-393
Persistent link: https://www.econbiz.de/10014318231
Saved in:
7
Academic propaganda in international education : detection, remedy and conceptualisation
Shams, S. M. Riad
;
Thrassou, Alkis
;
Vrontis, Demetris
; …
- In:
Global business & economics review
25
(
2021
)
3/4
,
pp. 251-272
Persistent link: https://www.econbiz.de/10012668102
Saved in:
8
Brand lovemarks scale of sport fans
Shuv-Ami, Avichai
;
Vrontis, Demetris
;
Thrassou, Alkis
- In:
Journal of promotion management : JPM
24
(
2018
)
2
,
pp. 215-232
Persistent link: https://www.econbiz.de/10011875380
Saved in:
9
New measure of brand equity status of a basketball club
Shuv-Ami, Avichai
;
Papasolomou, Ioanna
;
Vrontis, Demetris
- In:
Journal of transnational management : the official …
23
(
2018
)
1
,
pp. 39-63
Persistent link: https://www.econbiz.de/10011848454
Saved in:
10
Old, new and third wine regions : a consumer perspective
Maizza, Amedeo
;
Fait, Monica
;
Scorrano, Paola
;
Vrontis, …
- In:
World review of entrepreneurship, management and …
13
(
2017
)
5/6
,
pp. 521-541
Persistent link: https://www.econbiz.de/10011847141
Saved in:
1
2
3
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->