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~language:"eng"
~person:"Holtzhausen, Derina"
~person:"Kelley, Keith James"
~subject:"Big event"
~subject:"Firmenimage"
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Global aspects of reputation and strategic management
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Journal of marketing communications
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Global reputation management : understanding and managing reputation as shared value across borders
Kelley, Keith James
;
Thams, Yannick
- In:
Global aspects of reputation and strategic management
,
(pp. 23-48)
.
2019
Persistent link: https://www.econbiz.de/10012125430
Saved in:
2
The 2010 FIFA World Cup and South Africa : a study of longer-term effects and moderators of country reputation
Holtzhausen, Derina
;
Fullerton, Jami A.
- In:
Journal of marketing communications
21
(
2015
)
3
,
pp. 185-198
Persistent link: https://www.econbiz.de/10011376485
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