//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~language:"eng"
~person:"Islam, Jamid Ul"
~person:"Weeraporn Supotthamjaree"
~subject:"Brand management"
~subject:"Brand"
~subject:"Customer satisfaction"
~subject:"Online-Marketing"
~subject:"Social web"
~subject:"Structural equation model"
~subject:"Viral marketing"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Brand relationship"
Narrow search
Delete all filters
| 10 applied filters
Year of publication
From:
To:
Subject
All
Brand management
Brand
Customer satisfaction
Online-Marketing
Social web
Structural equation model
Viral marketing
Beziehungsmarketing
4
Brand loyalty
4
Consumer behaviour
4
Konsumentenverhalten
4
Markenführung
4
Markentreue
4
Relationship marketing
4
Customer engagement
2
Customer integration
2
Internet marketing
2
Kundenintegration
2
Social Web
2
brand loyalty
2
Advertising
1
Advertising effects
1
Affective/calculative commitment
1
Age
1
Age group
1
Altersgruppe
1
Bibliometrics
1
Bibliometrie
1
Brand image
1
CBE
1
Confidence
1
Consumer brand engagement
1
Consumer engagement
1
Customer brand engagement
1
Customer experience
1
Einzelhandel
1
Kundenzufriedenheit
1
Literature review
1
Markenartikel
1
Markenimage
1
Place marketing
1
Retail trade
1
more ...
less ...
Online availability
All
Undetermined
4
Type of publication
All
Article
4
Type of publication (narrower categories)
All
Article in journal
4
Aufsatz in Zeitschrift
4
Language
All
English
Author
All
Islam, Jamid Ul
Weeraporn Supotthamjaree
Dawes, John
8
Han, Heesup
8
Fetscherin, Marc
5
Kim, Jinkyung Jenny
5
Ozuem, Wilson
5
Sohail, M. Sadiq
5
Berndt, Ernst R.
4
Fatma, Mobin
4
Hollebeek, Linda D.
4
Huang, Chao-Chin
4
Khan, Imran
4
Leckie, Civilai
4
Rahman, Zillur
4
Rather, Raouf Ahmad
4
Rubio Benito, Natalia
4
Silberhorn, Nadja
4
Ahn, Jiseon
3
Aitken, Murray L.
3
Al-Hawary, Sulieman Ibraheem Shelash
3
Augusto, Mário Gomes
3
Back, Ki-Joon
3
Ekinci, Yuksel
3
Fang, Shih Chieh
3
Fang, Shyh-Rong
3
Fernandes, Teresa
3
Guzman, Francisco
3
Hsieh, Sara H.
3
Huang, Shyh-Ming
3
Hwang, Jinsoo
3
Khamitov, Mansur
3
King, Ceridwyn
3
Kunkel, Thilo
3
Loureiro, Sandra Maria Correia
3
Mathews, Jose
3
Meyer-Waarden, Lars
3
Nandy, Subarna
3
Pedeliento, Giuseppe
3
Perloff, Jeffrey M.
3
Ramakrishnan, Ruchika
3
more ...
less ...
Published in...
All
International journal of internet marketing and advertising : IJIMA
1
Journal of retailing and consumer services
1
Management decision : MD
1
The service industries journal
1
Source
All
ECONIS (ZBW)
4
Showing
1
-
4
of
4
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
The impact of social media advertising on purchase intention : the mediation role of consumer brand engagement
Weeraporn Supotthamjaree
;
Preeda Srinaruewan
- In:
International journal of internet marketing and …
15
(
2021
)
5/6
,
pp. 498-526
Persistent link: https://www.econbiz.de/10012670713
Saved in:
2
Customer experience and commitment in retailing : does customer age matter?
Khan, Imran
;
Hollebeek, Linda D.
;
Fatma, Mobin
;
Islam, …
- In:
Journal of retailing and consumer services
57
(
2020
),
pp. 1-9
Persistent link: https://www.econbiz.de/10012305359
Saved in:
3
Tourism-based customer engagement : the construct, antecedents, and consequences
Rather, Raouf Ahmad
;
Hollebeek, Linda D.
;
Islam, Jamid Ul
- In:
The service industries journal
39
(
2019
)
7/8
,
pp. 519-540
Persistent link: https://www.econbiz.de/10012204712
Saved in:
4
The transpiring journey of customer engagement research in marketing : a systematic review of the past decade
Islam, Jamid Ul
;
Rahman, Zillur
- In:
Management decision : MD
54
(
2016
)
8
,
pp. 2008-2034
Persistent link: https://www.econbiz.de/10011593431
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->