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~language:"eng"
~person:"Kietzmann, Jan"
~subject:"B2B sales"
~subject:"Crowdsourcing"
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Kietzmann, Jan
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Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
1
Business horizons
1
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ECONIS (ZBW)
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Artificial intelligence (AI) and value co-creation in B2B sales : activities, actors and resources
Paschen, Jeannette
;
Paschen, Ulrich
;
Pala, Erol
; …
- In:
Australasian marketing journal : AMJ ; official journal …
29
(
2021
)
3
,
pp. 243-251
Persistent link: https://www.econbiz.de/10012668470
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2
A great place to work!? : understanding crowdsourced employer branding
Dabirian, Amir
;
Kietzmann, Jan
;
Diba, Hoda
- In:
Business horizons
60
(
2017
)
2
,
pp. 197-205
Persistent link: https://www.econbiz.de/10011653649
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