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~language:"eng"
~person:"Saxton, Gregory D."
~person:"Vrontis, Demetris"
~source:"econis"
~type_genre:"Aufsatz in Zeitschrift"
~type_genre:"Book section"
~type_genre:"Interview"
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Search: subject_exact:"Soziale Netzwerke im Internet"
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Social Web
28
Social web
28
Internet marketing
10
Online-Marketing
10
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9
Nonprofit organization
7
Nonprofit-Organisation
7
Public relations
7
social media
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Aufsatz in Zeitschrift
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Saxton, Gregory D.
Vrontis, Demetris
Dwivedi, Yogesh Kumar
28
Hajli, Nick
23
Law, Chun Hung Roberts
23
Füller, Johann
22
Loureiro, Sandra Maria Correia
21
Filieri, Raffaele
20
Flavián Blanco, Carlos
19
Harrigan, Paul
19
Pitt, Leyland F.
19
Rita, Paulo
19
Agnihotri, Raj
17
Laurell, Christofer
16
Qiu, Liangfei
16
Tan, Yong
16
Whinston, Andrew B.
16
Bigné Alcañiz, J. Enrique
15
Ozuem, Wilson
15
Casaló, Luis V.
14
Dennis, Alan
14
Dhir, Amandeep
14
Haenlein, Michael
14
Hinz, Oliver
14
Hollebeek, Linda D.
14
Rana, Nripendra P.
14
Ruyter, Ko de
14
Stephen, Andrew T.
14
Thaichon, Park
14
Akram, Umair
13
Luo, Xin
13
Sandström, Christian
13
Constantinides, Efthymios
12
Etter, Michael
12
Lu, Yaobin
12
Veloutsou, Cleopatra
12
Berthon, Pierre R.
11
Brem, Alexander
11
Chen, Huan
11
Hennig-Thurau, Thorsten
11
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Nonprofit and voluntary sector quarterly
3
Journal of Asia Business Studies
2
Accounting, organizations and society : an international journal devoted to the behavioural, organizational and social aspects of accounting
1
Contextual evolution across markets, disciplines and sectors
1
European management journal
1
Global business & economics review
1
Information systems management
1
International journal of accounting information systems
1
International journal of entrepreneurial behavior & research
1
International journal of entrepreneurship and small business : IJESB
1
International journal of internet marketing and advertising : IJIMA
1
International journal of nonprofit & voluntary sector marketing
1
Journal for global business advancement : JGBA
1
Journal of business ethics : JBE
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Journal of business ethics : JOBE
1
Journal of global marketing
1
Journal of international management
1
Journal of marketing communications
1
Journal of promotion management : JPM
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ECONIS (ZBW)
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1
The dark side of group heterogeneity on a brand-based online community
Chatterjee, Sheshadri
;
Chaudhuri, Ranjan
;
Vrontis, Demetris
- In:
Journal of global marketing
36
(
2023
)
4
,
pp. 303-318
Persistent link: https://www.econbiz.de/10014390287
Saved in:
2
To be (family) or not to be (family) : the familiness effect over brand authenticity posts on social media and consumer engagement relationship
Bargoni, Augusto
;
Ballerini, Jacopo
;
Vrontis, Demetris
; …
- In:
The journal of product & brand management
32
(
2023
)
5
,
pp. 713-736
Persistent link: https://www.econbiz.de/10014315439
Saved in:
3
Identification of the determinants of public trust in e-government services and participation in social media based on good governance theory and the technology acceptance model
Trang Thi Uyen Nguyen
;
Nguyen, Phuong Van
;
Hien Thi …
- In:
Journal of Asia Business Studies
18
(
2024
)
1
,
pp. 44-61
Persistent link: https://www.econbiz.de/10014485227
Saved in:
4
Exploring the influence of government social media on cybersecurity compliance : employee attitudes, motivation and behaviors
Dien Van Tran
;
Phuong Van Nguyen
;
Anh Thi Chau Nguyen
; …
- In:
Journal of Asia Business Studies
18
(
2024
)
1
,
pp. 204-223
Persistent link: https://www.econbiz.de/10014485315
Saved in:
5
The utilisation of digital media for branding start-ups
Vrontis, Demetris
;
Thrassou, Alkis
;
Viassone, Milena
- In:
International journal of entrepreneurship and small …
49
(
2023
)
4
,
pp. 495-523
Persistent link: https://www.econbiz.de/10014335136
Saved in:
6
Social media, signaling, and donations : testing the financial returns on nonprofits' social media investment
Harris, Erica E.
;
Neely, Daniel G.
;
Saxton, Gregory D.
- In:
Review of accounting studies
28
(
2023
)
2
,
pp. 658-688
Persistent link: https://www.econbiz.de/10014335924
Saved in:
7
Examining the role of social CRM capability in online marketing communication
Chatterjee, Sheshadri
;
Chaudhuri, Ranjan
;
Vrontis, Demetris
- In:
Journal of marketing communications
29
(
2023
)
2
,
pp. 118-136
Persistent link: https://www.econbiz.de/10014232467
Saved in:
8
The impact of e-service on hotels' booking : adjusted TAM framework for customers' intentions to book hotels online
Vrontis, Demetris
;
Massoud, Mazen
;
Dennaoui, Hassan
;
El …
- In:
Global business & economics review
26
(
2022
)
3
,
pp. 285-313
Persistent link: https://www.econbiz.de/10013193843
Saved in:
9
Societal effects of social media in organizations : reflective points deriving from a systematic literature review and a bibliometric meta-analysis
Vrontis, Demetris
;
Siachou, Evangelia
;
Sakka, Georgia
; …
- In:
European management journal
40
(
2022
)
2
,
pp. 151-162
Persistent link: https://www.econbiz.de/10013198078
Saved in:
10
Building corporate reputation through social media marketing efforts : the mediating role of corporate brand credibility
Garanti, Zanete
;
Igbudu, Nicholas
;
Popoola, Temitope
; …
- In:
International journal of internet marketing and …
17
(
2022
)
3/4
,
pp. 370-393
Persistent link: https://www.econbiz.de/10014318231
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