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~language:"eng"
~source:"econis"
~subject:"1900-1987"
~subject:"Corporate social responsibility"
~subject:"Strategisches Management"
~type_genre:"Bibliografie enthalten"
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1900-1987
Corporate social responsibility
Strategisches Management
Public relations
13
Öffentlichkeitsarbeit
13
USA
4
United States
4
Management
3
Accounting
2
Advertising
2
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Multinationales Unternehmen
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Strategic management
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Deutschland <Bundesrepublik>
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Economics of information
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Elite
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Emotionale Werbung
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Germany
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Bibliografie enthalten
Article in journal
883
Aufsatz in Zeitschrift
883
Aufsatz im Buch
172
Book section
172
Collection of articles of several authors
38
Sammelwerk
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Case study
29
Fallstudie
29
Graue Literatur
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Non-commercial literature
28
Aufsatzsammlung
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Arbeitspapier
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Working Paper
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Hochschulschrift
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Bibliography included
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Glossary included
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Handbook
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Handbuch
3
Ratgeber
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Smith, Ronald D.
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Marchand, Roland
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Smith, Ronald Dee
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California management review
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ECONIS (ZBW)
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Strategic planning for public relations
Smith, Ronald Dee
-
2009
-
3rd ed.
Persistent link: https://www.econbiz.de/10003730841
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2
Strategic planning for public relations
Smith, Ronald D.
-
2005
-
2. ed.
Persistent link: https://www.econbiz.de/10002071409
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3
The fitful career of advocacy advertising : polit. protection, client cultivation, and corporate morale
Marchand, Roland
- In:
California management review
29
(
1987
)
2
,
pp. 128-156
Persistent link: https://www.econbiz.de/10001025478
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