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~person:"Abdullahi, Shafiu Ibrahim"
~person:"Chock, T. Makana"
~person:"Ernst, Cordula"
~subject:"Advertising effects"
~subject:"empirical"
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Abdullahi, Shafiu Ibrahim
Chock, T. Makana
Ernst, Cordula
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ECONIS (ZBW)
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Consumer perceptions of online advertising of weight loss products : the role of social norms and perceived deception
Lim, Joon Soo
;
Chock, T. Makana
;
Golan, Guy J.
- In:
Journal of marketing communications
26
(
2020
)
2
,
pp. 145-165
Persistent link: https://www.econbiz.de/10012203402
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2
Measuring consumer perception of ethical issues in advertising : evidence form Nigerian advertising audience
Abdullahi, Shafiu Ibrahim
- In:
Middle East journal of management : MEJM
5
(
2018
)
3
,
pp. 191-206
Persistent link: https://www.econbiz.de/10011958049
Saved in:
3
Ansätze zur Beurteilung irreführender Werbung : eine kritische Auseinandersetzung
Ernst, Cordula
-
1996
Persistent link: https://www.econbiz.de/10013277725
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