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~person:"Adeola, Ogechi"
~subject:"China"
~subject:"Digitization"
~subject:"Performance measurement"
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Digital Business in Africa : Social Media and Related Technologies
2
Public Sector Marketing Communications, Volume II : Traditional and Digital Perspectives
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Building corporate identity, image and reputation in the digital era
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An introduction to public sector marketing communications : traditional and digital perspectives
Adeola, Ogechi
;
Twum, Kojo Kakra
;
Katuse, Paul
- In:
Public Sector Marketing Communications, Volume II : …
,
(pp. 3-18)
.
2023
Persistent link: https://www.econbiz.de/10014289776
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2
Digital technology and emergency risk communications of African governments : experiences and lessons from Covid-19 pandemic
Adeola, Ogechi
;
Evans, Olaniyi
- In:
Public Sector Marketing Communications, Volume II : …
,
(pp. 105-129)
.
2023
Persistent link: https://www.econbiz.de/10014289796
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3
Corporate multi-channel branding : platforms for #CorporateBranding
Achi, Awele
;
Adeola, Ogechi
;
Achi, Francis Chukwuedo
- In:
Building corporate identity, image and reputation in …
,
(pp. 205-217)
.
2022
Persistent link: https://www.econbiz.de/10012609392
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Digital business in Africa : social media and related technologies : an introduction
Adeola, Ogechi
;
Edeh, Jude Ndubuisi
;
Hinson, Robert
- In:
Digital Business in Africa : Social Media and Related …
,
(pp. 3-13)
.
2022
Persistent link: https://www.econbiz.de/10013282668
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5
Digital tools and platforms as the new marketplace : driving digital business in Africa
Adeola, Ogechi
;
Hinson, Robert
;
Edeh, Jude Ndubuisi
; …
- In:
Digital Business in Africa : Social Media and Related …
,
(pp. 299-311)
.
2022
Persistent link: https://www.econbiz.de/10013282706
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