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~person:"Aggarwal, Rohit"
~subject:"Viral marketing"
~type_genre:"Accompanied by computer file"
~type_genre:"Aufsatz in Zeitschrift"
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Viral marketing
Confidence
3
E-commerce
3
Electronic Commerce
3
Internet marketing
3
Online retailing
3
Online-Handel
3
Online-Marketing
3
Personalisierung
3
Personalization
3
Social Web
3
Social web
3
Vertrauen
3
Consumer behaviour
2
Konsumentenverhalten
2
Social network
2
Soziales Netzwerk
2
Virales Marketing
2
online professional networks
2
Befragung
1
Business network
1
Feldforschung
1
Field research
1
Gender
1
Geschlecht
1
Internet
1
Interview
1
Mortality
1
OPN recommendations
1
Online trust
1
Social role
1
Soziale Rolle
1
Sterblichkeit
1
Unternehmensnetzwerk
1
field study
1
gender expectations
1
negative messaging
1
online trust
1
perceived trustworthiness
1
physical attractiveness
1
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Accompanied by computer file
Aufsatz in Zeitschrift
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Aggarwal, Rohit
Law, Chun Hung Roberts
4
Cui, Geng
3
Duan, Wenjing
3
Furner, Christopher P.
3
Lobel Trong Thuy Tran
3
Mariani, Marcello M.
3
Peng, Ling
3
Akram, Umair
2
Bhattacharya, Arijit
2
Bilal, Muhammad
2
Borghi, Matteo
2
Bradley, Graham L.
2
Chen, Ja-Shen
2
Chen, Jianqing
2
Cheng, T. C. E.
2
Cortese, Juliann
2
Diwanji, Vaibhav S.
2
Ford, John B.
2
Ghose, Anindya
2
Gupta, Pranjal
2
Hollenbeck, Brett
2
Hu, Nan
2
Jeacle, Ingrid
2
Jin, Ginger Zhe
2
Kunz, Werner
2
Le Nguyen Hoang
2
Le Thanh Tung
2
Li, Hongxiu
2
Lin, Zhijie
2
Liu, Ran
2
Liu, Yong
2
Loc Tuan Le
2
Luo, Jun
2
Mayzlin, Dina
2
Midha, Vishal
2
Mishra, Anubhav
2
Nuseir, Mohammed T.
2
Oh, Wonseok
2
Pavlou, Paul A.
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Information systems research : ISR
1
MIS quarterly
1
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All
ECONIS (ZBW)
2
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1
Effect of online professional network recommendations on the likelihood of an interview : a field study
Aggarwal, Rohit
;
Midha, Vishal
;
Sullivan, Nicholas
- In:
Information systems research : ISR
35
(
2024
)
1
,
pp. 104-119
Persistent link: https://www.econbiz.de/10014530441
Saved in:
2
Superlatives and scope of improvement in online recommendations : breath of life or a kiss of death?
Aggarwal, Rohit
;
Midha, Vishal
;
Sullivan, Nicholas
- In:
MIS quarterly
45
(
2021
)
3
,
pp. 1411-1432
Persistent link: https://www.econbiz.de/10012631433
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