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~person:"Ahlert, Dieter"
~person:"Matzler, Kurt"
~subject:"Relationship marketing"
~type_genre:"Aufsatz in Zeitschrift"
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Search: subject:"Management"
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Relationship marketing
Innovation management
21
Innovationsmanagement
21
Innovation
20
Beziehungsmarketing
14
Strategic management
10
Strategisches Management
10
Consumer behaviour
7
Erfolgsfaktor
7
Führungsstil
7
Konsumentenverhalten
7
Leadership style
7
Success factor
7
Business model
6
Geschäftsmodell
6
Personality psychology
6
Persönlichkeitspsychologie
6
Post-Merger-Integration
6
Post-merger integration
6
Social Web
6
Social web
6
Theorie
6
Theory
6
Corporate culture
5
Deutschland
5
Firm performance
5
Germany
5
Market research
5
Marktforschung
5
Takeover
5
Unternehmenserfolg
5
Unternehmenskultur
5
Übernahme
5
Brand management
4
Customer integration
4
Customer satisfaction
4
Decision
4
Entscheidung
4
Fusion
4
Führungskräfte
4
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Article
14
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Aufsatz in Zeitschrift
Aufsatz im Buch
20
Book section
20
Article in journal
14
Aufsatzsammlung
10
Collection of articles of several authors
6
Sammelwerk
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Non-commercial literature
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Language
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English
8
German
7
Author
All
Ahlert, Dieter
Matzler, Kurt
Han, Heesup
52
Kumar, V.
48
Hollebeek, Linda D.
42
Mattila, Anna S.
36
Gil Saura, Irene
35
Verhoef, Peter C.
35
Smith, Alan D.
31
Palmatier, Robert W.
30
Prentice, Catherine
30
Svensson, Göran
30
Homburg, Christian
29
Loureiro, Sandra Maria Correia
28
Herrmann, Andreas
27
Bruhn, Manfred
26
Agnihotri, Raj
24
Grewal, Dhruv
24
Hyun, Sunghyup Sean
24
Walsh, Gianfranco
24
Bang, Nguyen
23
Klaus, Philipp
23
Vrontis, Demetris
23
Huber, Frank
22
Thaichon, Park
22
Evanschitzky, Heiner
21
Rather, Raouf Ahmad
21
Ruyter, Ko de
21
Wong, IpKin Anthony
21
Balaji, M. S.
20
Harrigan, Paul
20
Kumar, Vikas
20
Quach, Sara
20
Wieseke, Jan
20
Karjaluoto, Heikki
19
Khan, Imran
19
Sesé, F. Javier
19
So, Kevin Kam Fung
19
Casidy, Riza
18
Gustafsson, Anders
18
Kim, Wansoo
18
Neslin, Scott A.
18
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Published in...
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Die Betriebswirtschaft : DBW
1
Die Unternehmung : Swiss journal of business research and practice ; Organ der Schweizerischen Gesellschaft für Betriebswirtschaft (SGB)
1
Harvard-Business-Manager : das Wissen der Besten
1
Jahrbuch der Absatz- und Verbrauchsforschung
1
Journal of business economics : JBE
1
Journal of consumer policy : consumer issues in law, economics and behavioural sciences
1
Journal of management information systems : JMIS
1
Journal of marketing management : MM
1
Journal of service management
1
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
1
Thexis : Fachzeitschrift für Marketing ; Fachzeitschrift für Marketing des Instituts für Marketing und Handel an der Universität St. Gallen
1
Tourism review of AIEST
1
Tourismus-Journal : Zeitschrift für tourismuswissenschaftliche Forschung und Praxis
1
Yearbook of marketing and consumer research
1
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Source
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ECONIS (ZBW)
14
Showing
1
-
10
of
14
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articles prioritized
date (newest first)
date (oldest first)
1
Switching experience, customer satisfaction, and switching costs in the ICT industry
Matzler, Kurt
;
Strobl, Andreas
;
Thurner, Norbert
; …
- In:
Journal of service management
26
(
2015
)
1
,
pp. 117-136
Persistent link: https://www.econbiz.de/10010504617
Saved in:
2
Consumer confusion in internet-based mass customization : testing a network of antecedents and consequences
Matzler, Kurt
;
Stieger, Daniel
;
Füller, Johann
- In:
Journal of consumer policy : consumer issues in law, …
34
(
2011
)
2
,
pp. 231-247
Persistent link: https://www.econbiz.de/10009306452
Saved in:
3
Personality, person-brand fit, and brand community : an investigation of individuals, brands, and brand communities
Matzler, Kurt
;
Pichler, Elisabeth A.
;
Füller, Johann
; …
- In:
Journal of marketing management : MM
27
(
2011
)
9/10
,
pp. 874-890
Persistent link: https://www.econbiz.de/10009349582
Saved in:
4
Customer value
management
Matzler, Kurt
- In:
Die Unternehmung : Swiss journal of business research …
54
(
2000
)
4
,
pp. 289-308
Persistent link: https://www.econbiz.de/10001523154
Saved in:
5
Multi-Channel-
Management
im Spannungsfeld von Kundenzufriedenheit und Organisation
Ahlert, Dieter
;
Evanschitzky, Heiner
- In:
Thexis : Fachzeitschrift für Marketing ; …
23
(
2006
)
4
,
pp. 21-25
Persistent link: https://www.econbiz.de/10003384336
Saved in:
6
Consumer empowerment through Internet-based co-creation
Füller, Johann
;
Mühlbacher, Hans
;
Matzler, Kurt
; …
- In:
Journal of management information systems : JMIS
26
(
2009/10
)
3
,
pp. 71-102
Persistent link: https://www.econbiz.de/10003956621
Saved in:
7
Customer satisfaction with alpine ski areas : the moderating effects of personal, situational, and product factors
Matzler, Kurt
;
Füller, Johann
;
Renzl, Birgit
;
Herting, …
- In:
Journal of travel research : a quarterly publication of …
46
(
2008
)
4
,
pp. 403-413
Persistent link: https://www.econbiz.de/10003860930
Saved in:
8
Kundenzufriedenheit und Unternehmenswertsteigerung
Matzler, Kurt
;
Stahl, Heinz K.
- In:
Die Betriebswirtschaft : DBW
60
(
2000
)
5
,
pp. 626-641
Persistent link: https://www.econbiz.de/10001519097
Saved in:
9
Asymmetrische Effekte bei der Entstehung von Kundenzufriedenheit : Konsequenzen für die Importance-Performance-Analyse
Matzler, Kurt
;
Fuchs, Matthias
;
Binder, Hans Jörg
; …
- In:
Journal of business economics : JBE
75
(
2005
)
3
,
pp. 299-317
Persistent link: https://www.econbiz.de/10002709586
Saved in:
10
Price satisfaction as a multi-attributive construct
Matzler, Kurt
;
Mühlbacher, Hans
;
Altmann, Andreas
; …
- In:
Yearbook of marketing and consumer research
2
(
2004
),
pp. 77-92
Persistent link: https://www.econbiz.de/10002557456
Saved in:
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