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~person:"Ahmad, Shamim"
~person:"Bickart, Barbara A."
~person:"Chitturi, Ravindra"
~person:"Höwer, Jörg W."
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Ahmad, Shamim
Bickart, Barbara A.
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1
Green eco-seals and advertising persuasion
Bickart, Barbara A.
;
Ruth, Julie A.
- In:
Journal of advertising : official publication of the …
41
(
2012
)
4
,
pp. 51-67
Persistent link: https://www.econbiz.de/10009762982
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2
Role of nonprice variables in intertier competition
Sivakumar, K.
;
Nakata, Cheryl
;
Aggarwal, Praveen
; …
- In:
Journal of marketing theory and practice
17
(
2009
)
4
,
pp. 351-367
Persistent link: https://www.econbiz.de/10003897743
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3
Die Entwicklung eines Marktes im Prozeß der Umgestaltung von der Planwirtschaft zur Marktwirtschaft : dargestellt am Beispiel des Waschmittelgroßverbrauchermarktes in Sachsen
Höwer, Jörg W.
-
1997
Persistent link: https://www.econbiz.de/10000952562
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4
Die Entwicklung eines Marktes im Prozeß der Umgestaltung von der Planwirtschaft zur Marktwirtschaft : dargestellt am Beispiel des Waschmittelgroßverbrauchermarktes in Sachsen
Höwer, Jörg W.
-
1997
Persistent link: https://www.econbiz.de/10012699661
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5
Rural marketing in India
Ahmad, Shamim
-
1991
Persistent link: https://www.econbiz.de/10000831443
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