Alimamy, Saifeddin; Deans, Kenneth R; Gnoth, Juergen - In: International Journal of Technology and Human … 14 (2018) 3, pp. 88-104
This article describes how the alignment of the concept of value in the discussion of Service Dominant Logic (SD-L) has led to new conceptualizations including the process of co-creation and guidelines for its implementation. The current research critically reviews four key co-creation models...