Quality in marketing process and networking value co-creation: some evidences in hospitality industry
Year of publication: |
2014
|
---|---|
Authors: | Corte, Valentina Della ; DiTaranto, Enrico |
Published in: |
MERCATI E COMPETITIVITÀ. - FrancoAngeli Editore, ISSN 1826-7386. - Vol. 2014/2.2014, 2, 4, p. 53-80
|
Publisher: |
FrancoAngeli Editore |
Subject: | Service-Dominant Logic | Resource-based Theory | Network | Co- Creazione | Qualità | Destination Image |
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