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~person:"Bagozzi, Richard P."
~person:"Grewal, Dhruv"
~person:"Wu, Luorong"
~subject:"Consumer behaviour"
~subject:"Food consumption"
~subject:"Service quality"
~subject:"Social Web"
~type_genre:"Article in journal"
~type_genre:"Aufsatz im Buch"
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Search: subject_exact:"Consumer Behaviour"
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Consumer behaviour
Food consumption
Service quality
Social Web
Konsumentenverhalten
156
Beziehungsmarketing
28
Relationship marketing
28
Emotion
27
Einzelhandel
25
Retail trade
25
Customer satisfaction
18
Kundenzufriedenheit
18
Brand management
17
Markenführung
17
Internet marketing
16
Online-Marketing
16
Dienstleistungsqualität
15
Brand image
12
Markenimage
12
Online retailing
12
Online-Handel
12
Social web
12
Ladengestaltung
11
Store design
11
Viral marketing
11
Virales Marketing
11
Experiment
10
Personality psychology
10
Persönlichkeitspsychologie
10
Advertising effects
9
Preismanagement
9
Pricing strategy
9
Theorie
9
Theory
9
Werbewirkung
9
Brand
8
Cognition
8
Kognition
8
Markenartikel
8
USA
8
United States
8
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Undetermined
79
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7
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Article
153
Book / Working Paper
3
Type of publication (narrower categories)
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Article in journal
Aufsatz im Buch
Aufsatz in Zeitschrift
143
Book section
13
Arbeitspapier
4
Collection of articles of several authors
4
Graue Literatur
4
Non-commercial literature
4
Sammelwerk
4
Working Paper
4
Aufsatzsammlung
2
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Language
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English
156
Author
All
Bagozzi, Richard P.
Grewal, Dhruv
Wu, Luorong
Han, Heesup
114
Mattila, Anna S.
98
Gierl, Heribert
76
Lusk, Jayson L.
76
Phau, Ian
76
Belk, Russell W.
72
Khare, Arpita
69
Loureiro, Sandra Maria Correia
66
Dwivedi, Yogesh Kumar
63
Nayga, Rodolfo M.
62
Septianto, Felix
59
Herrmann, Andreas
58
Jang, Soocheong
57
Paul, Justin
54
Laroche, Michel
52
Pelsmacker, Patrick de
51
Hollebeek, Linda D.
50
Ko, Eunju
50
Walsh, Gianfranco
48
Kim, Jungkeun
45
Wiedmann, Klaus-Peter
45
Sharma, Piyush
44
Diamantopoulos, Adamantios
43
Thaichon, Park
42
Rajagopal
41
Bang, Nguyen
40
Das, Gopal
39
Foxall, Gordon R.
39
Ko, Yong Jae
39
Kim, Seongseop
38
Eisend, Martin
37
Grunert, Klaus G.
37
Park, Jungkun
37
Verhoef, Peter C.
37
Vrontis, Demetris
37
Wong, IpKin Anthony
37
Moschis, George P.
36
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Journal of retailing
15
Journal of the Academy of Marketing Science
14
International journal of hospitality management
12
Journal of business research : JBR
8
Journal of marketing
8
Psychology & marketing
8
Journal of consumer research : JCR ; an interdisciplinary bimonthly
5
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
5
Journal of marketing research
5
Journal of marketing research : JMR
4
MSI reports : working paper series
4
International journal of contemporary hospitality management
3
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
3
Handbook of brand relationships
2
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
2
Journal of hospitality marketing & management
2
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
2
Journal of service management
2
Journal of service research
2
Marketing : journal of research and management
2
Marketing letters : a journal of research in marketing
2
Review of marketing research
2
The journal of product & brand management
2
The journal of services marketing
2
Tourism management : research, policies, practice
2
AMS review : official publication of the Academy of Marketing Science
1
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
1
British journal of management
1
Cogent business & management
1
Cornell hospitality quarterly : CQ
1
Customer relationship management in electronic markets
1
Digital marketing : global strategies from the world's leading experts
1
European journal of marketing : EJM
1
Fundamentals of marketing research ; Vol. 3
1
Handbook of research on customer engagement
1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
Journal of advertising : official publication of the American Academy of Advertising
1
Journal of business ethics : JOBE
1
Journal of economic psychology : research in economic psychology and behavioral economics
1
Journal of international business studies : JIBS ; an official journal of the Academy of International Business
1
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ECONIS (ZBW)
156
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1
Effectiveness of engagement initiatives across engagement platforms : a meta-analysis
Blut, Markus
;
Kulikovskaja, Viktorija
;
Hubert, Marco
; …
- In:
Journal of the Academy of Marketing Science
51
(
2023
)
5
,
pp. 941-965
Persistent link: https://www.econbiz.de/10014336009
Saved in:
2
Consumer perceptions of sustainable development goals : conceptualization, measurement and contingent effects
Foroudi, Pantea
;
Marvi, Reza
;
Cuomo, Maria T.
;
Bagozzi, …
- In:
British journal of management
34
(
2023
)
3
,
pp. 1157-1183
Persistent link: https://www.econbiz.de/10014336264
Saved in:
3
How and when brand coolness transforms product quality judgments into positive word of mouth and intentions to buy/use
Bagozzi, Richard P.
;
Khoshnevis, Mozhde
- In:
Journal of marketing theory and practice : JMTP
31
(
2023
)
4
,
pp. 383-402
Persistent link: https://www.econbiz.de/10014426267
Saved in:
4
Understanding how music influences shopping on weekdays and weekends
Ahlbom, Carl-Philip
;
Roggeveen, Anne L.
;
Grewal, Dhruv
; …
- In:
Journal of marketing research
60
(
2023
)
5
,
pp. 987-1007
Persistent link: https://www.econbiz.de/10014384298
Saved in:
5
How songs from growing up and viewers' attachment styles affect video ads' effectiveness
Lourenço, Carlos Jorge da Silva
;
Isabella, Giuliana
; …
- In:
Psychology & marketing
40
(
2023
)
1
,
pp. 209-233
Persistent link: https://www.econbiz.de/10013465222
Saved in:
6
Consumers' identity signaling towards social groups : the effects of dissociative desire on brand prominence preferences
Raimondo, Maria Antonietta
;
Cardamone, Ernesto
;
Miceli, …
- In:
Psychology & marketing
39
(
2022
)
10
,
pp. 1964-1978
Persistent link: https://www.econbiz.de/10013465133
Saved in:
7
When and why nostalgic ads work (and do not work) : a social influence perspective
Huang, Huiling
;
Yang, Bi
;
Liu, Qing
;
Wu, Luorong
- In:
International journal of hospitality management
117
(
2024
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014457826
Saved in:
8
Trust the facts : the impact of reviews' written style and subject-focus on peer-to-peer accommodation consumption
Shin, Hhye Won
;
Fan, Alei
;
Wu, Luorong
- In:
Journal of hospitality & tourism research : JHTR ; the …
48
(
2024
)
2
,
pp. 249-276
Persistent link: https://www.econbiz.de/10014633470
Saved in:
9
How inspiring! : the impact of repurposed design on customer inspiration and repurchase intention
Wu, Luorong
;
Fan, Alei
;
Wang, Peihao
- In:
Journal of hospitality & tourism research : JHTR ; the …
48
(
2024
)
4
,
pp. 639-656
Persistent link: https://www.econbiz.de/10014633668
Saved in:
10
Mediating service experiences with online photos : the role of consumers' perceptions of the mediated servicescape
He, Zeya
;
Wu, Luorong
;
Li, Xiang
- In:
Journal of service management
34
(
2023
)
4
,
pp. 657-695
Persistent link: https://www.econbiz.de/10014338199
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